Alexander Hubitsch and Roberto Rivetti from Aperto talk about how they integrated Magnolia with the Basel City Website.

1. How to Switch
a Swiss Kanton
to a New CMS
Kanton Basel-Stadt runs Magnolia

2. 2
Index
Introduction: Aperto and the project WebBS
How to switch a Swiss Kanton to a new CMS
Close-up #1: Process public service forms à la carte
Close-up #2: Transform 100 Websites to 1 user experience
Questions and discussion
01
02
03
04
05

3. ApertoAnd
The Project WebBS

4. Some FactsAboutAperto

5. 5

6. 6
Who We Are Today
Facts and Figures
40Million US$
Turnover (Gross income) 2013
400Heads at present
Growing steadily and soundly
International branches
Europe (Germany, Switzerland)
Middle East (Dubai)
China (Beijing, Shanghai)
10of the largest owner-managed
advertising agencies in Germany
Top
3

7. 7
We Connect Brands And People

8. The Challenge Of WebBS

9. The Challenge Of WebBS
 Develop an E-Government platform
to administer all governmental
websites of Kanton Basel-Stadt
 Roll out all ministries and
departments by the end of 2014
 Deliver a multi-device rollout:
desktop, smartphone, tablet
 Integrate specific form based
e-Government services
A platform to reduce costs, simplify editing and to integrate services
9

10. 10

11. The Challenge Of WebBS
Unify the unclear existing system landscape
Starting position and tasks
01
11
Deliver and set up the new CMS Magnolia
02
Adopt the new Corporate Designs to the STK
03

12. The Challenge Of WebBS
Simultaneously and succesively replace up to 78 existing
governmental applications
A multilevel e-administration project with a run-time of 2.5 years
04
12
Develop a specific E-Governmental form processor
module and hand it over to the Kanton05
Migrate the content of 100 websites
06

13. How To SwitchASwiss
Kanton ToANew CMS

14. Aperto‘s operational layers in the project
14
How To Switch A Swiss Kanton To A New CMS
Requirements
engineering and
management
Technical
conception and
documentation
Setup and
configuration of
system landscape
Programming of
temps, functions
and E-Gov module
Coach the client’s
editors, admins
and sys engineers
Plan and operate
the migration
processes
Particular/over-
lapping project
management
Problem/incident
management and
launch support

15. Quantity structure of the migration
15
How To Switch A Swiss Kanton To A New CMS
CMS Product Hosting base Websites
Applications
and forms
HTML pages
and documents
CMS editors
Live-Link Kanton Basel-Stadt 80
78
92
11’477
6’692
283
Plone External 3 150
Others External 17 40

16. Course of the entire project
16
How To Switch A Swiss Kanton To A New CMS
2012 2013 2014
Set up of CMS
Re-Launch bs.ch
Pilot migration
Application development
Mass migration
Coachings
Development of E-Gov form module
Continuous release management and launch support

17. Close-up #1:
Process Public Service
Forms à La Carte

18. Process public service forms à la carte
 Develop a specific E-Governmental form module
based on Magnolia open source form processor
Aperto‘s Challenge
01
18
 Hand-off the E-Gov form processor module to the
client and instruct him how to further develop it02
 Enable the client to relocate public services from the
city councils into the web by providing these services
through web-based forms.
03

19. Requirements definition

20. General Requirements Definition
 Stability
 CMS Integration ability
 Ease of use
 Wide field of applications
Form based public services ought to be created…
…cheaply, quickly and flexibly
Demands on a generic form processor
20

21. Specific E-Gov requirements
 Barrier-free (AA) components
 Group validation features
 Complex input fields
 Component based processing of form data
 Advanced multi-file-upload and multi-step-
navigation
 Extensive combination possibilities
Enrich Magnolia open source module
21

22. E-Gov Form Module
Collaboration Process

23. Close development collaboration with the client
23
E-Gov Form Module Collaboration Process
Extract the
module
Define and
manage
requirements
Enrich it
with E-Gov
features
Further
development
by the client
Hand off
the module
to the client
and coach
him

24. E-Gov Form Processor
Benefits

25. E-Gov Form Processor Benefits
Kanton‘s administration benefits
 Save time and money when creating
new form based public services
 Be flexible and autonomous with
regard to future development of form
based public services
 Get a sustainable ease of use
solution
Kanton‘s citizens benefits
 Location-independent participation in
public services
 Time-independent operation of public
services
 24/7 city councils
Good value for the money and 24/7 city councils
25

26. Form Based
E-Gov Use Cases
For Citizens

27. Form Based E-Gov Use Cases For Citizens
 Change of domicile
 Motor vehicle registration
 Identity card registration
 Tax administration
 Public waste disposal and pick up
management
A selection of form based public services
27

28. E-Gov form
processor
will continue…

29. Close-up #2:
Transform 100 Websites
to 1 user experience

30. Starting situation and
framing conditions

31. Websites

32. 32

33. 33

34. 34

35. 35

36. 36

37. 37

38. Website owners

39. Interviews

40. Workshops

41. HTML pages

42. Documents

43. Months

44. Planning the migration

45. 45
Migration in 5 generic steps
PlanVision / goals Pilot OperationMigration

46. 46
Migration of 100 websites in stages
2013 2014
Stage 1
Pilot stage
Stage 2
Stage 3
Stage 4
Stage 5

47. Migration process in detail
Level: website
47
InterviewKick-off Prototype PrototypeWorkshop
Migration
Content
edition
Quality
Assurance
LaunchHandover

48. Content migration
challenges

49. Content migration challenges
 One-to-one website migration resulted in poor quality.
 We deliver expert consultancy and support in
information structure and content strategy instead of
merely migrating content one-to-one.
Benefits:
 Websites meet the expected quality.
 Saving time and costs (website owners’ resources)
 Streamlined migration process ends in planned time
Quality
01
49

50. Content migration challenges
 Lacking of planning reliability: huge variety of
websites; specific requirements known not before
interview
 Project team acts as small agile unit without
organizational overhead; attitude is not to focus the
plan but the client.
Benefits:
 Flexibility, responsiveness
Planning reliability
02
50

51. Content migration challenges
 a huge number of website owners: high
communication and coordination efforts difficult to
plan
 Use of communication plan aligned to project plan;
use of visualizations, metaphors (f.ex. to move
house); prefering prototyping vs. documenting
Benefits:
 Control of communication efforts and workload on
both sides; better understanding of the process and
the milestones to achieve
Communication
03
51

52. Lessons to learn

53. 53
Lessons to learn for a successful migration project
Project Managers with
expertise and experience in
large scale projects required
Auch 2012 neue
Technologien finden und
einsetzen.
Auch 2012 neue
Technologien finden und
einsetzen.
A migration project means to
have to learn constantly
Communicate, involve: see
piloting, prototyping etc. as a
part of it
Use appropriate tools – for
facilitating communication
and collaboration
Focus the client – not the
project plan
Produce visible results –
be visual

54. Planning the migration
Balancing the constraints
54
Quality
Time Cost
Scope

55. AnyQuestions

56. Thank You, Guys!
Aperto AG
Alex Hubitsch Senior Project Manager
E-Mail alexander.hubitsch@aperto.de
Phone +49 (0) 30 – 283 921 – 571
ApertoAG – In der Pianofabrik
Chausseestr. 5
10115 Berlin
Aperto SchweizAG
Roberto Rivetti Content Coordinator
E-Mail roberto.rivetti@apertoschweiz.de
Phone +41 (0) 61 – 264 00 – 06
Aperto SchweizAG
Falknerstrasse 26
CH-4001 Basel