2. SNARE
• This was one of my first choices. I originally
thought I would try a very plain and basic
masthead as colour isn’t what my target audience
is looking for, and that the contrasting bold black
would stand out against a white section of
background. However, this particular masthead
lacked any initial draw, and would not attract
buyers or interest. The plain font could have been
connected to any type of magazine and also looks
very formal, not fitting my target audiences likes.
3. SNARE
• This design was my second and an attempt to
include both colour and a different font with
slightly more sharpness and edge. However
the colour and style itself did not go with the
rest of the magazine and didn’t follow the
house style. Although, I did know that the
different font with the slightly sharper edge
was much better than a black stand-out font.
4. SNARE
• This was another attempt at a different font
and colour to see if it fitted the house style. I
chose Bernard MT Condensed for the font as it
suggests a harder, “army” type of style which
did fit slightly better with my target audience.
Although it wasn’t the sort of style I wanted to
base my entire magazine around. It looked
good when used for different band names or
more eye catching statements; however it
wasn’t good for a masthead.
5. • This is my final chosen masthead which uses
Algerian font to create a “tattooed” style
which fits very well with my target audience
and my target genre; old rock/punk rock. The
masthead itself isn’t too fussy or contains too
much colour, but I don’t think that really
matters as the use of the font itself is bold
enough and eye catching for the target
audience the magazine is aimed at.
