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Sme jobs growth strategy development
- 2. ©2015 Voyager Strategies Slide 2
The SME Job Creation Proposition
The best way of retaining and building high value jobs lies
with a Region’s growth SMEs
- 3. ©2015 Voyager Strategies Slide 3
What do SMEs have to do?
• To create sustainable jobs, SMEs have to lift their activity levels
(Sales) through investment in new business development;
• To achieve a sustainable growth rate of ≥10% pa, SMEs need to
invest up to 10% of annual Sales in:
• Identifying and validating additional business opportunities;
• Making the best of these market-ready;
• And, they need to spend another 10% of annual sales on
marketing and selling their existing and new offerings.
- 4. ©2015 Voyager Strategies Slide 4
What sort of companies can do this?
Success requires companies which are:
• Confidently managed;
• Outward looking;
• Addressing areas of real opportunity;
• Are capable of making investments in the right areas
of business growth – and are willing to do so.
So, what can a Region do to accelerate the willingness
and competence of growth SMEs to invest successfully
in sustainable growth?
- 5. ©2015 Voyager Strategies Slide 5
Which brings us to the
SME Regional Jobs Pyramid
Set Key Industry, other Strategies
Set Regional
Job Goals
Garner Stakeholder
Commitment
Jobs
Project Evaluation
Support local growth
community
Support targeted SMEs
Identify Growth SMEs
Jobs
Sustainable
Growth
- 6. ©2015 Voyager Strategies Slide 6
And Jobs Growth
Strategy Development
Set Key Industry, other Strategies
Set Regional
Job Goals
Garner Stakeholder
Commitment
Jobs
Project Evaluation
Support local growth
community
Support targeted SMEs
Identify Growth SMEs
Jobs
Sustainable
Growth
- 8. ©2015 Voyager Strategies Slide 8
The Jobs Creation
Assessor
We workshop an overview of
job creation opportunities in
your Region using our SME
Jobs Creation Assessor.
This provides an excellent
introduction to the issues
involved.
- 9. ©2015 Voyager Strategies Slide 9
Stakeholder Commitment
We workshop with you issues and
implications of using SME-Job
Development Strategies in your Region.
We help you identify the resources
you’ll need access to successfully
execute these strategies.
- 10. ©2015 Voyager Strategies Slide 10
Regional Job Goals
We work with you on realistic Goals for
job creation by the region’s SMEs taking
into account the changes companies will
need to be stimulated to make.
We can show you how these changes
can be linked to other strategies you’re
developing – such as projects and
infrastructure development.
- 11. ©2015 Voyager Strategies Slide 11
Key Industry and other
Strategies
We help you choose the Key Industries
to focus on (‘verticals’) or key non-
industry specific SME populations
(‘horizontals’).
And then the strategies by which they
are to be attacked.
- 12. ©2015 Voyager Strategies Slide 12
The SME Jobs Growth
Strategies Report
We provide you with a presentation of
the work undertaken, the strategy
developed and the reasoning behind it:
• Broad opportunities;
• Stakeholder resources and
commitment;
• Regional Job Goals linked to SME-
based job generation;
• Strategies to achieve goals including
Key Industry focus and or other SME
targeting;
• Next steps.
Contact john.hemphill@voyagerstrategies.com.au