ePhilanthropy - Innovative Ways To Raise Funds Online
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ePhilanthropy - Innovative Ways To Raise Funds Online

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A brief introduction to ePhilanthropy. Discusses the potential of widgets for fundraising, in particular the "causes" application on Facebook. With further resources.

A brief introduction to ePhilanthropy. Discusses the potential of widgets for fundraising, in particular the "causes" application on Facebook. With further resources.

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  • Full Name Full Name Comment goes here.
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  • Another great online fundraising tool is Fundly. It didn't exist when you wrote that presentation, so I'll cut you some slack :) Fundly's tools, in addition to raising money, also have a robust backend to help you manage pledges, track individual fundraisers, and make sure you're compliant with all fundraising laws. Check it out!
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  • Excellent presentation. I've taken a number of the framework graphics together with adapted to my startup
    Teisha
    http://dashinghealth.com http://healthimplants.com
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ePhilanthropy - Innovative Ways To Raise Funds Online ePhilanthropy - Innovative Ways To Raise Funds Online Presentation Transcript

  • ePhilanthropy: Innovative Ways to Raise Funds Online Joe Solomon StuckinBed.org 6/03/07
  • ePhilanthropy: using the Internet and technology to manage your nonprofit fundraising, volunteer, and advocacy efforts. - networkforgood.org But all I care about is the money!
  • Disclaimer: Involve Your Constituency Or Else! In Business - “Marketing In Terms Of Providing A Service.” Example: Xerox & Wired In Nonprofit , “Engage. THEN Fundraise.” Example: SaveDarfur & E-petitions View slide
  • The MORE I feel engaged, the MORE likely I am to donate my money. Web 2.0 Ways to Engage: Social Network Project Wikis Community Blog Message Board RSSA I'm sick and tired of being asked to sign an E-petition. Engage ME! View slide
  • Beyond The “Donate” Button: Engage Through Fundraising The Web 2.0 Way: Widgets!
  • Fundraising Widgets
    • Chipin
    • Sixdegrees
    • Firstgiving, & More!
  • Places Your Widget Can Go:
    • On Homepage + Wherever You're Most Engaged With Your Constituency!
    • Blog
      • Your Blog (throughout campaign!)‏
      • Blog Tour! (get an announcement!)‏
    • Social Network
      • Your Page
      • Your Friends' Pages
      • Your Friends' Friends' Pages
      • Your Friends' Friends' Friends' Pages
      • Etc.
  • How Do You Spread Your Widget??? *Ask your supporters to post it! (pros and cons of asking through e-mail) * Make Clear: It's easy! *Ask your friends to ask their friends to add it (+ have them ask their friends, ad infinitum)
  • Widget Prep:
    • Create A Timeline
    • Figure Out A Feasible Financial Goal
    • Develop A Compelling Need
  • How Facebook WILL Change Everything! News Feed + Fundraising App = $$$
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  • “ Project Agape is theoretically capable of leveraging the entire Facebook community into donating to charity and it’s currently the only nonprofit-oriented project in this space.” -- Allan Benamer, nonprofittechblog.org
    • Before Facebook ---
    • Prepare For Your Campaign!
    • Engage Your Constituency!!!
    • Develop Social Network Presences
    • Develop Blogosphere Relationships
    • Line Up College Lecture Circuit – Next Semester!
  • Two Other Amazing ePhilanthropy Tools: freepledge.org missionfish.org
  • Further Resources:
    • foik.org – comprehensive blog/tutorials/case studies
    • widgetfundraising.com – amazing case study!
    • onphilanthropy.org – excellent blog!