1. © 2012 CenturyLink, Inc. All Rights Reserved. The CenturyLink mark, pathways logo and certain CenturyLink product
names are the property of CenturyLink, Inc. All other marks are the property of their respective owners. cp121993 5/12
Fast Track to Cloud –Fast Track to Cloud –
and Business Agilityand Business Agility
CenturyLink™ Enterprise Cloud Networking

2. “How do I deliver superior value
with limited resources?”
“How do I stay ahead of smaller, more
innovative competitors?”
“How can I connect with my customers
in a crowded marketplace?”
Competitive Pressures

3. BEFORE
 Wanted to engage
younger consumers
 Needed a social media
solution in record time
 Wanted a low-risk way to
test new applications and
processes before
committing resources
AFTER
 Launched a site in
weeks
 Marketing ran the
project
 Proved application
value without large up-
front investment
Leading Insurance Provider

4.  Deploy a full data center on
demand?
 Achieve enterprise-grade
compliance, security and
performance?
 Pay only for what you use
when you use it?
What would that mean
for your business?
What If You Could…

5. The Promise of the Cloud
Performance ControlSpeed

6. CFO: “What will
it cost now and
in the future?”
IT: “How do I
support this?”Line-of-business Head:
“I need this NOW!”
Your Challenges

7.  Minimize up-front costs
to test and deploy
applications
 Avoid stranded capital
investment
 Add capacity as
needed
Financial Perspective
"Savvis has been very agile with us
as we have changed our demands."
- Greg Fay, Director of Technology, Hallmark Digital

8. “If an airline’s systems go down for
more than four hours, the entire
easyJet fleet has to be grounded.”
- Andy Caddy, Chief Architect, easyJet
 Enterprise-grade
reliability
 Best-of-breed
hardware
 Global high-
performance
network
IT Perspective

9. E-commerce/Retail:
Peak seasonal demand
Financial Services:
Spikes in online
transactions
Web 2.0/Social
Computing: Scale to
meet rapid growth
Examples

10. Communications,
Media & Entertainment
(CME): Special events
and breaking news
Life Sciences/
Biotechnology/Energy:
Server proliferation for
workgroups and projects
ISVs (SaaS):
Support SaaS growth
Examples

11. Best of breed hardware
Global high performance Network
SAS-70 data centers
Easy to use portal for access & control
Security services
SLAs from 99.9% to 100%
High performance servers & storage
24/7/365 global support
Support for hybrid environments
Enterprise-Level Infrastructure

12. Public Cloud Efficiencies
Time
ITInfrastructureCost
Traditional Hardware Expense
Projected Demand
Actual Demand
Cloud Expense
Opportunity Cost
Lost Business

13.  Transform your IT
Perform at a lower cost with
greater agility
With CenturyLink,
You Can…
…quickly on demand