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Journalism and the new media Ivan Patchko, 417
Lost in translation What it's all about?
The structure of the traditional media office Editor-in-chief  ↔   Owner ↓ Chief editor ↓ Executive secretary ↓ Journalists, editors , etc . Thus : Vertical  hierarchy   –  classic for any enterprise in the traditional economics
The structure of the new media office Editor-in-chief  Owner Journalists  Editors Chief editor Executive secretary ,[object Object],[object Object],"You are  great, we love you, you're interesting, we need to know  w hat you  like  and how you live",  say the creators of the famous Russian internet media «Look at me» ,  « Dozgd » and «The Village»  that built their unique and innovative media brands
What is Wikinomics ,[object Object],[object Object],[object Object],[object Object]
How it works in a real life Gold mine exhausted   Publishing maps on the Internet   Calling the crowd to help   and s etting awards Profit! via Twitter and Facebook
So everyone is
Thank you!

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Журналистика и новые медиа (англ.)

  • 1. Journalism and the new media Ivan Patchko, 417
  • 2. Lost in translation What it's all about?
  • 3. The structure of the traditional media office Editor-in-chief ↔ Owner ↓ Chief editor ↓ Executive secretary ↓ Journalists, editors , etc . Thus : Vertical hierarchy – classic for any enterprise in the traditional economics
  • 4.
  • 5.
  • 6. How it works in a real life Gold mine exhausted Publishing maps on the Internet Calling the crowd to help and s etting awards Profit! via Twitter and Facebook