Slides of my masterclass about Social Networks in Entertainment, 24th, cotober, 2012, BCN.

1. Management
of Social Networks in
Entertainment
Montecarlo
Barcelona, Oct, 24th 2012

2. Managment of Social Networks in Entrertainment I MONTECARLO
1.- OUR WORLD
1.1.-
- From Analogic to Digital and Further

3. Managment of Social Networks in Entrertainment I MONTECARLO
1.- OUR WORLD
1.2.-
-Web 2.0: Digital Conversation

4. Managment of Social Networks in Entrertainment I MONTECARLO
1.- OUR WORLD
1.3.-
- Networks and Social Networks

5. Managment of Social Networks in Entrertainment I MONTECARLO
2.- DIGITAL IDENTITY
2.1.-
- Online Presence
- Networking

6. Managment of Social Networks in Entrertainment I MONTECARLO
2.- DIGITAL IDENTITY
2.2.-
- View, Share, Create
- Influencers, Friends, Followers

7. Managment of Social Networks in Entrertainment I MONTECARLO
2.- DIGITAL IDENTITY
2.3.-
- Digital Privacy
- Social Network Protocols

8. Managment of Social Networks in Entrertainment I MONTECARLO
3.- BRANDS and GAMES
3.1.-
- From XIX Century to XXI Century
- Community Managers, Boots and More

9. Managment of Social Networks in Entrertainment I MONTECARLO
3.- BRANDS and GAMES
3.2.-
- Communication Policies
- My Public, My Ambassador

10. Managment of Social Networks in Entrertainment I MONTECARLO
3.- BRANDS and GAMES
3.3.-
- Gamification and Serious Games
- AR and ARG

11. Managment of Social Networks in Entrertainment I MONTECARLO
4.- SOCIAL MEDIA STORYTELLING
4.1.-
- Social Media as a Part of the Story
- Living in Transmedia

12. Managment of Social Networks in Entrertainment I MONTECARLO
4.- SOCIAL MEDIA STORYTELLING
4.2.-
- Online Communties
- Typology

13. Managment of Social Networks in Entrertainment I MONTECARLO
4.- SOCIAL MEDIA STORYTELLING
4.3.-
- Rol Masters
- MMORPG

14. Managment of Social Networks in Entrertainment I MONTECARLO
5.- CO-CREATION
5.1.-
•- Engagement
•- Regards

15. Managment of Social Networks in Entrertainment I MONTECARLO
5.- CO-CREATION
•5.2.-
•- Transmedia Experience
•- The Rules of Co-creation

16. Managment of Social Networks in Entrertainment I MONTECARLO
5.- CO-CREATION
5.3.-
- Co-creators
- DIY

17. Managment of Social Networks in Entrertainment I MONTECARLO
6.- COLLECTIVE INTELLIGENCE
6.1.-
- Crowfunding

18. Managment of Social Networks in Entrertainment I MONTECARLO
6.- COLLECTIVE INTELLIGENCE
6.2.-
- Crowsourcing

19. Managment of Social Networks in Entrertainment I MONTECARLO
6.- COLLECTIVE INTELLIGENCE
6.3.-
- Fan and Participatory Culture

20. Managment of Social Networks in Entrertainment I MONTECARLO
Thank you
www.quimicavisual.com