2. ImageWorks Creative is an award-winning branding and marketing agency located in the fast-paced business
hub known as the DMV (Washington DC, MD, Northern Virginia).
Since our founding in 1996, our mission has been to provide measurable full-service branding and marketing
solutions to small and midsize businesses. We do this by working closely with our clients throughout the year
to achieve both branding, web experience, and marketing goals. Then, we help the brand to grow and evolve by
leveraging customer data and continually refining.
We are experienced in most industries and strongly believe in leveraging our clients’ expert industry knowledge
with our brand and marketing expertise, to create brand experiences and marketing strategies from the outside
looking in (customer’s viewpoint). Our team includes designers, developers, copywriters, search and social media
marketers, specialty vendors, and project managers who are all committed to doing everything we can to make
sure your business thrives and truly expresses your inner awesomeness.
About ImageWorks
3. How We Work with You
We have 3 ways to price and manage your project:
“Evolutionary” Brand Building and Marketing Plans | Almost two decades
in business has taught us that the best way to work with our clients is to
provide flexible, intelligent, and measurable plans that allow us to create
and optimize incredible user experiences - all reinforced by goal-oriented
marketing and advertising strategies. ImageWorks has the in-house
talent to bring it all together; your own creative department at a fraction
of the cost of even one full-time employee!
Project Based | Based on our discussions and your business needs, we
will create a proposal with each deliverable and estimated number of
hours to complete. Most of our work is priced hourly, as each business’
needs are unique and evolving, but we do offer some fixed pricing whenwe can accurately forecast requirements and output. We also provide a
full-time project manager to keep you on track and on budget.
Subscription/Monthly | Lead generation, marketing, and advertising
services are generally subscription-based plans that allow you to
manage your budget and grow your business at a rate suitable for
your size and industry. These include SEO/SEM, PPC, blogging and
content marketing, social media marketing, e-mail marketing, and
other lead generation services.
1
2
3
4. Fast Cheap
Great
Free
Trash
You get
what you
pay for
Just in time to
be too late and
mediocre
Dipped in
ugly sauce
with haste and
carelessness
Impossible
Utopia
Try
Again
Go
Away
The Value of
Marketing &
Branding
5. Discovery
An honest and straightforward assessment of your business
provides the perfect foundation. Via our intake form and online/
in person meeting, we ask you to share and discuss your:
Business mission and history
Revenue model and sales process
Competitive benefits and unique value propositions
Descriptions of your products and services
Details about your target audience and core customers
How We Do It
From this we:
Review your current online marketing efforts
Review any provided materials
Review competitor sites
Plan a refreshed marketing and branding strategy
(see below)
6. Web design is unique because it is a mash-up of both branding
and marketing. The user experience created from web design
and applications is critical to all businesses.
Web Design
Website Templates
User Experience Optimization
Web Development & CMS
HTML Animations
Hosting
Web Services
7. Branding is the art of defining who you are while becoming likeable
and trustable. It translates into brand assets and starts with what we
refer to as the “brand experience.”
Strategy & UX Planning
Logos, Naming, & Taglines
Copywriting & Storytelling
Business Collateral
Brochures
Video Packages
Infographics
Trade Shows
Or just about any other media your organization has a need for!
Branding Services
8. Marketing & Lead Generation
CHECK OUT OUR PLANS!
CLICK HERE!
Marketing is the art of making others aware of what you do,
boosting awareness and sales. Marketing drives in customers
that have a need and want to learn more about you.
Search Engine Optimization
Blogging & Content Marketing
Online Advertising
Local SEO Pages
Social Media Marketing
E-mail Marketing
Tradeshow Marketing
9. View our portfolio and judge for yourself! Compare our work with other companies and you will see
a clear and distinct difference, not only in the design but also in the information architecture, content,
and engagement and conversion strategies.
Our philosophy is simple. It’s the 4 “I’s:
Impress
Intrigue
Inform
Interact
Want to See More of Our Work?
We have experience in most industries and do not specialize in
any particular market segment, as we feel this leads to re-worked
and stale ideas, rather than the fresh and “outside-looking-in”
perspective required to deliver measurable results.
10. Now that you have some insight into our core services and process,
please contact us for more information or a custom quote.
Address 3859 Centerview Drive, Suite 400
Chantilly, Virginia 20151
Phone 800-308-8573
703-378-0000 x102
Web www.imageworkscreative.com
E-mail sales@imageworkscreative.com
Contact Us