[Happy UX] Designing for Readers, James Wu / Kobo 使用者經驗設計總監

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Happy UX 2013 快樂使用者經驗設計論壇
http://happyux.hpx.tw/

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[Happy UX] Designing for Readers, James Wu / Kobo 使用者經驗設計總監

  1. 1. Designing for Readers Happy UX, 2013, Taipei James Wu, Kobo
  2. 2. Technology can suck
  3. 3. Tablets are about content apps
  4. 4. Finding Organizing Consuming Tablets are about content
  5. 5. Focus on user’s content
  6. 6. Support organic curation
  7. 7. But…
  8. 8. This is not enough.
  9. 9. The best UX is personal
  10. 10. Swiss Army knife UX
  11. 11. Tablet UX can be personal
  12. 12. So how do you figure out what to build?
  13. 13. So how do don’t   you figure out what to build?
  14. 14. “Design utilizes the tools of integration…It is always driven by collective visions shared by many people.” -­‐  Laurenze  Schaffer,  BMW  DesignWorksUSA  
  15. 15. Market Research User Research
  16. 16. Market Research User Research Product & Design Industrial Design R&D
  17. 17. Market Research User Research Product & Design Industrial Design R&D Usability
  18. 18. Reading is primary
  19. 19. eReading is more than eBooks
  20. 20. Reading is more than words
  21. 21. What does a tablet for passionate readers look like?
  22. 22. Reading Life User Experience Demo
  23. 23. Designing for the Reader
  24. 24. Thank You!

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