This is a brief presentation of the Bulgarian Furniture Cluster. It includes the main objectives of the cluster, its main activities and profiles of its members.

1. BULGARIAN
FURNITURE
CLUSTER

2. The overall objectives of the cluster
• To support and assist development of the Bulgarian furniture
sector at the worldwide furniture market
• To increase the export capacity of the furniture industry through
cooperation and partnership of the cluster’s members
• To support cluster members in technology & product
modernization, as well as in boosting innovation & design
• To represent and lobby for members’ interests at national and
international level
• To assist members for increasing their productivity and
competitiveness at the global market
• To provide vocational training and specialized education for
improvement of the technical and managerial skills of its members

3. Activity
• Bulgarian Furniture Cluster is established in 2009
• The cluster is nationally presented
• Members: furniture companies; upholstery
companies; design and project management
companies complying with EU norms for quality;
Design faculty
• Products: various types of high quality furniture, all
ISO certified
• Representativeness: considerable part of the overall
sector’s export

4. MEMBERS of the CLUSTER :
1. Companies producing home, office, hotel furniture made of
MFC and MDF
 Total M Ltd. – Shumen - www.total-m.com
 Korect Style Ltd. – Varna – www.kor-style.com
 Fantastico Mebel Ltd. – Ruse – www.fantasticomebel.com
 ESTE Mebeli Ltd. – Sofia – www.estemebeli.com
1. Companies producing medium and high class upholstery
furniture
 Retroujut – Aksaga Ltd. – Yambol - www.aksaga.com
 Belcaro Bulgaria Ltd. – Sofia – www.belcaro.bg
1. Company producing solid wood chairs and tables
 ST Katia Stoinova – Velingrad – www.tablesandchairs-bg.com
1. Company producing mattresses and hotel textile
 Matrax Ltd. – Sofia – www.magniflex.bg
1. Design & Project Management companies
 Ligna Group Ltd. – Sofia – www.ligna-group.com
 Uniproject Ltd. – Sofia

5. PROFILE OF TOTAL M LTD
Total-M is a furniture manufacturer founded in
1990 in Shumen.
Total M produces wide range of furniture for
homes, offices and public buildings from
MFC, MDF and metal.
The company is one of the leaders in
manufacturing of office furniture, metal racks,
tubular café chairs and tables and glass tables.
The head office and the factory are based in
Shumen, Bulgaria. The company’s metal
department, MDF and melamine department,
showroom and offices lie on 4500sq.meters
Total-M provides furniture to most of the Bulgarian
retailers, to Office1 Superstore and others.

6. PROFILE OF CORRECT STYLE LTD
Correct Style is founded in 1998 in Varna.
The company manufactures high quality
variety of furniture from MFC and lacquered
MDF for houses, offices, public buildings
and hotels.
In 2006 the company has built a new
furniture factory within the boundaries of the
city of Varna facing all EU requirements and
standards for safety and modern production.
The show room is also located in Varna at
the area of 400 sq. m.
The leading priority of the company is
adoption and introduction of the latest
innovative technologies in furniture
production which is a factor for higher
optimization of the processes.

7. PROFILE OF
FANTASTICO MEBEL LTD
Fantastico Mebel was founded in 1993 in
the town of Ruse. Today it holds a leading
position in the domestic market in the
manufacture and sales of:
• Kitchens – mainly lacquered MDF
• Bedroom and dining room furniture
• Office furniture
• Hotel furniture
The company works in cooperation with
Hettich Furntech GmbH &Co. KG Germany
– a world leading manufacturer of furniture
hardware and mechanisms.
Since 2006 Fantastico Mebel is ISO
certified.
In October 2005 Fantastico Mebel won the
first award for most attractive furniture
presentation at the national furniture fair
WORLD OF FURNITURE– Sofia.

8. PROFILE OF ESTE MEBELI LTD
ESTE MEBELI was incorporated
in 1992 and the company has
concentrated in the production of
high class furniture from natural
materials. Around 80 % of the
company’s production consists of
complex customized designer’s
projects. The company has
completed orders in many different
styles throughout its great
experience - varying from classical
furniture to the most modern clean
forms.
The advantage that ESTE MEBELI has is the new and latest technology – the production
machines were constructed in 2007 and the most important ones can be controlled
digitally. The modern veneer line provides the option for a large variety of
veneers/plywood, including some exotic ones as well as to maintain the best competitive
prices for veneer furniture and wooden paneling. The equipment at the lacquer room
provides the opportunity for lacquer, glossy, polyester and all other kinds of coatings.
The combination of experience, good equipment and low costs is the reason for the
company’s effectiveness, despite the limited personnel. If the full capacity of the factory is
used, 4000 square meters of veneers can be produced, which is equal to 200 hotel rooms.

9. PROFILE OF ST KATIA
STOINOVA
ST Katia Stoinova is a furniture
company established in 1994 in
Velingrad. The company is specialized in
production of solid wood chairs and
tables for the domestic and international
market.
The company has 60 high qualified
employees working in the different
departments. The production base of the
company is situated in 1500 sq.m area
and it is equipped with all modern
technologies necessary for production of
solid wood chairs and tables from pine,
beech and oak timber.

10. PROFILE OF
RETROUJUT AKSAGA LTD
Retroujut-Aksaga is founded in 2002
and it is specialized in production of
medium and high class quality upholstery
furniture The company is certified under
ISO 9001:2000 by LLOYD"S and the
products are very well accepted by the
European market. Since 2003 the
company takes part in the International
Furniture Fair held in Cologne -
Germany. The production area is about
6000 sq. meters. At the domestic market
Retroujut works with successfully over
100 distributors and retailers in different
parts of Bulgaria.
A part of the product has been exported
mainly to Germany. The slogan of the
Management of the company is: "High
quality at every level of processing,
modern and functional design and
respect towards every worker and
employee". The company main aim is to
be unique for its clients as for the
company the client means everything.

11. PROFILE OF
BELCARO BULGARIA LTD
“Belcaro Bulgaria “Ltd was founded in
2001 in the city of Sofia. The main activity
of the company includes production of
over 50 models upholstery furniture for
homes, offices and hotels. The company
possesses 6000 sq. m land on which the
production and administrative bases are
situated in. The total number of the staff
includes 60 employees.
One of the main purposes of the company
is permanent development and increasing
the productiveness through technology
modernization and competitive products.

12. PROFILE OF MATRAX LTD
Matrax Ltd is a home-goods distributor
in Southeast Europe. As part of Sagitta
Group, the company aims to provide
innovative products and services that lead
to positive changes for businesses and
consumers. The company was founded in
September 2004 when it secured
exclusive rights to distribute the
Magniflex brand in the region. Since that
time the company has grown rapidly and
currently works with over 300 top retail
partners in Bulgaria, Romania and
Greece.
For over 50 years Magniflex has been
providing quality sleep to its clients. The
Magniflex factory, based in Prato, Italy,
sits on area of 33 000 m2, and
manufactures over 10 000 mattresses per
day. The products are offered in over 60
countries in the world. The secret of
success lies in the use of high-tech
solutions and innovative approach

13. PROFILE OF LIGNA GROUP LTD
• Ligna Group Ltd is a Project
Management company
representing the leading
Bulgarian Furniture
Enterprises, producing wide
range and different types of
furniture
• It has more than 50 suppliers
from all over Bulgaria,
specialized in different types of
furniture production, like: solid
and contemporary hotel
furniture; chairs and tables;
upholstery furniture;
mattresses; etc.
• It is the first Bulgarian company with sustainable and increasing results at
international hotel furnishing business
• Main partners and clients within the EU – Germany 75%; France – 12%, Finland –
8%, Others – 5 %