This document describes a proposed pilot program for implementing Vidizmo's enterprise video platform at a customer organization. The objectives of the pilot are to develop an effective enterprise video strategy and implementation plan for training, communication, marketing, and compliance. The pilot scope involves publishing 10 videos using 10 authors over 45-60 days and training 1000 users on the platform. Key roles include Vidizmo providing the platform, training, and developing a strategy report, while the customer allocates resources and actively uses the platform. The pilot will be considered successful if certain publishing, viewing, and user authentication benchmarks are met. The deliverables will include a report on issues, recommendations, and best practices as well as an enterprise video training and learning strategy
Human Factors of XR: Using Human Factors to Design XR Systems
Vidizmo EnterpriseTube - Enterprise Video Streaming Solution
1. VIDIZMO Products
Features vary for each product
MediaTube
MediaLMS
EnterpriseTube
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NADEEM KHAN, VP SALES
EMAIL/LYNC: NADEEM.KHAN@VIDIZMO.COM
CELL PHONE: +1 703 731 2925
2. VIDIZMO Background
Digital Media & Video Products & Solutions for corporate communication, sales marketing, training and learning
Background
Few Customers
• Professional Services & Software
Solutions since 1998
• Digital Media Products since 2010
• A Solutions Company
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Dept. of Veterans Affairs (350k users)
NALCO/Ecolab (40K users)
Exelon Corp (30K users)
Kiewit (15K users)
Allscripts
Healthways
GW Hospital
Lancaster-Lebanon IU-13
SMEAD
3. MediaTube
Media LMS
Host and stream videos from
Train, educate employees, customer,
branded video portal with public or partners etc. Create or import SCORM
private access to their employees,
compliant digital media, video and rich
customers etc. embed on website media courses, assign to learners, track
and track who is watching what when completions and generate certificates
and how much
VIDIZMO Products - Small-Medium Businesses
4. Roles
EnterpriseTube
EnterpriseTube
Click here for Live Demo
• Administrators
Multiple MediaTube + MediaLMS Channels
• Managers
Marketing
Channel
Training
Channel
Employee
Voice
Customer
Channel
Investor
Relations
• Moderators
• Contributors
• Viewers & Learners
Employees
Authenticated
Enterprise Single Sign-On
Customers
Authenticated – VIDIZMO Login,
Facebook, Microsoft ID, Google ID
Public Users
Anonymous
Large Businesses - Multiple MediaTube & MediaLMS with Enterprise Features
6. Business Challenges
Businesses, Enterprises, Government, Healthcare, Education are faced with increasing challenge of communicating,
training, educating geographically distributed co-workers, customers and investors, students, patients and citizens
• Improve marketing, sales, communication, training , learning & education using digital media,
video OR SCORM compliant content
• Empower workforce, to share their knowledge and experiences via user /employee generated
content
• Keep mobile workforce informed via their mobile and personal devices
• Easily create and distribute effective, engaging and measureable communication, compliance
& training programs
• Improve and automating engagement with customers and prospects
• Syndicate, Distribute, Monetize and Measure Performance of Digital Content
• Digital Content Workflows, Digital Production Workflows
7. Sales &
Marketing
Corporate
Communication
Training &
Learning
Education
Healthcare
Media &
Entertainment
Marketing
Communication
Videos
Executive Video
Presentations
Employee
Orientation Videos
Pre-Recorded
Video Lectures
Patient
Engagement
Videos
Syndicate &
Distribute
Product
Demonstration
and training Videos
Town Hall Live
Videos
Training, Learning
& Compliance
Videos
Lecture Captures
Healthcare Staff
Compliance
Training
Monetize
Video Commercials
& Infomercials
Investor & Public
Relation Webcasts
How-To Videos
Live Classroom
Procedure & Drug
Videos
Social Media &
SEO
Corporate-Tube for
Prospects &
Customers
Corporate Tube for
Communication
Corporate-Tube for
Training &
Learning
Edu Tube for
Training &
Learning
Wellness &
Nutrition Videos
Production
Workflows
Analyze Content
Performance
Analyze Content
Performance
Issue Certificates
Issue Certificates
Analyze
Performance
Analyze Content
Performance
Analyze Content
Performance
Analyze
Performance
ENTERPRISE TUBE USE CASES
8. VIDIZMO Digital Media & Video
Solutions
• Branded out-of-the-box Portal with all products
• Content caching around the world or within enterprise to accelerate media delivery
• IT Friendly: Enterprise Security
• Content playback on all devices, playable on varying bandwidths
• 100% in the cloud, Hybrid and 100% On-Premise models
• Leverages investments in existing IT infrastructure
9. Streaming Technology Support
Live & On-Demand
Adaptive
• Adobe’s HTTP Dynamic Streaming (HDS)
• Apples HTTP Live Streaming (HLS)
• Microsoft’s Smooth Streaming (used by Netflix)
Standard
• HTTP Progressive Download – Multiple Bitrates
• RTMP Flash
10. State of Enterprise Video
• By 2016, large companies will stream more than 16 hours of video per worker per month
• The amount of video in organizations is increasing at rates varying from 50% to 200%
annually
- Gartner
• “When it comes to internal video, many companies find they have too many cooks in the
kitchen. Various department such as publishing, creative, enterprise architects, marketing,
corporate communications, and IT may all have experimented with video, leaving a messy
mixture of systems in place”.
- Forrester Research
12. DAM
Raw Files
Portal - Channels
Single Sign On
CMS
CRM
LMS
3rd Party
Social Media
API
Website
Enterprise /
3rd Party
System
Internal Staff
Customers
Students &
Trainees
Authorized
Users
Public Users
Ingest Video & Content from any source – Play in favorite Application
13. Overview of All VIDIZMO Products
Click here to view Product Features Comparison
22. Viewing Completion Certificates
MediaLMS: Test Viewer & Issue Certificates
Use simple Video or SCROM Compliant
Content to produce communication,
training, education
Use built-in VIDIMZO’s MediaLMS to assign trainings and issue
Certificates
or
Notify Orgnization LMS of successful viewing thru SCROM
2/19/2014
US MANAGED INDEPENDENT SOFTWARE
VENDORS
MICROSOFT CONFIDENTIAL
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60. ON-PREMISES / DEDICATED CLOUD DEPLOYMENT
Windows Azure ACS / Windows
Azure Active Directory
Enterprise Identity
Management (AD / IdP)
2/19/2014
Azure Virtual
Machines
running VIDIZMO
Enterprise
Sharepoint 2013
Windows Azure Blob/CDN
Enterprise End User
Windows Azure
Media Services
Cloud End User
60
61. Azure CDN
“Build-In”
Partner Media
Processors
Azure Media Services
Media Services Architecture
“Build-On” Microsoft (Media) Partners and Customers
Partner CDNs
VIDIZMO’s EnterpriseTube(Built-On Media Partner)
Origin
Caching
71. 100% Cloud
• 10-100,000+ Users, Canned Packages
• Windows Azure Cloud, Azure Media Services
• Instant Setup
100% On-Premises
• 1000-100,000+ Users
• Windows Server, Tailored Solution
• Managed Implementation, Professional Services
Hybrid
• 250 – 100,000+ users
• VIDIZMO on Windows Azure Cloud, Integrates with On-Premise Enterprise Applications
• Managed Implementation, Professional Services
Customers can use their existing Azure and other
software licenses under Enterprise Licensing
Agreements
77. Agenda
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Pilot Business Case
Review Pilot Objectives
Review Pilot Scope Requirements
Review Roles & Responsibilities
Review Pilot Success & Measurement Criteria
Questions
78. Pilot Business Case
“When it comes to internal video, many companies find
they have too many cooks in the kitchen. Various
department such as publishing, creative, enterprise
architects, marketing, corporate communications, and
IT may all have experimented with video, leaving a
messy mixture of systems in place”
- Forrester Research
79. Pilot Business Case
What’s needed:
• A well thought-out strategy
• Consensus between business and IT leaders
• Properly managed execution
To Ensure:
• Adoption of video
• Return on investment
80. Pilot Objectives
• To develop an effective Enterprise Video Strategy and
Implementation plan for
• Training & Learning
• Corporate Communication
• Marketing
• Compliance
• To analyze and identify any issues, gaps, recommendations
and best practices for implementation.
• To train, develop a consensus and buy-in from relevant
departments on adopting and effectively utilizing the VIDIZMO
platform
81. Pilot Scope & Requirements
Platform:
• 100% cloud
• 10 VIDIZMO Studio Authors to publish video learning content
• 1000 users viewing content
Services:
• Network Infrastructure Analysis
• Needs/Business Rules Analysis
• Content Architecture
• Strategy & Implementation Plan
• Training
• Cost Analysis
Pilot Duration: 45-60 days
82. Roles & Responsibilities
VIDIZMO:
• Provide, Brand & Support Platform
• Training
• Develop Report, Strategy & Implementation Plan
Customer:
• Allocate Resources
• Actively use the platform to meet objectives
• Monitor Usage
• Share questions, concerns with VIDIZMO
83. Pilot Success & Measurement
Criteria
Platform:
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Upload and publish X video presentations
Upload and publish Y video presentations
Invite 1000 viewers to join
View tracking reports of who watched what when and how much
Private viewers are able to:
• Join Channel
• Access all private videos
• Public viewers are able to access public videos on Channel
Deliverables:
• Report: Issues, Recommendations & Best Practices
• Training
• Enterprise Video Training & Learning Strategy & Implementation Plan
84. Questions
#
Question
1
Total Viewers accessing Video Portal
2
Anonymous Users
3
Authenticated Users
4
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Active Viewers accessing Video Portal in a month on average?
Note: Software Licensing is based on Active Users
Number of administrators/media managers
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Number of users requiring certificates on Viewing Completions
7
Number of Video Channels i.e for each department or business
8
Single Sign On
9
Videos accessible via internal SharePoint or any other application
10
Start Dates
11
Number of videos in 1st, 2nd and 3rd Years, Avg. Length ?
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Corporate branding and Use your own domain name required
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Average Viewing xx hours a month
Any more information
Pilot
Production