Making work. UCD Lecture, Roisin Markham

688
-1

Published on

Creative ideas…
are just that unless you can make them happen.
CreativeDynamix @ the intersection of Arts | Enterprise | Community in modern Ireland.
A conversation in cultural enterprise with MA members in Cultural Policy and Arts Management UCD, February 2011

Published in: Education, Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
688
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
1
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Making work. UCD Lecture, Roisin Markham

  1. 1. “Creative ideas… <br />are just that unless you can make them happen”<br />Making work.<br />Roisin Markham, CreativeDynamix @ the intersection of<br />Arts | Enterprise | Community<br />in modern Ireland.<br />A conversation in cultural enterprise with MA members in Cultural Policy and Arts Management UCD, February 2011<br />
  2. 2. Where do you find work?<br />…I make it<br />
  3. 3. CreativeDynamix<br />My creative practice<br /><ul><li>Explore
  4. 4. Research
  5. 5. Communicate
  6. 6. Solve
  7. 7. Devise
  8. 8. Create
  9. 9. Engage
  10. 10. Teach
  11. 11. Develop
  12. 12. Make
  13. 13. Celebrate
  14. 14. Publish</li></ul>with <br /><ul><li>corporate teams,
  15. 15. enterprise networks,
  16. 16. entrepreneurs,
  17. 17. not for profit organisations,
  18. 18. community groups
  19. 19. 1:1
  20. 20. personal work</li></li></ul><li>CreativeDynamix<br />My creative practice<br />Collaboration @relevance of creativity and art in our lives.<br />explore how an artist can bring creativity to more people<br />
  21. 21. What my art is about…<br />http://creativedynamic.blogspot.com/<br />http://ballygarrettartstudio.blogspot.com/<br />
  22. 22. CreativeDynamix<br />My creative practice<br />Collaboration @relevance of creativity and art in our lives.<br />explore how an artist can bring creativity to more people<br />2010: How artists are relevant in society?<br />Can art get people back to work? <br />How can artists facilitate the creative entrepreneur?<br />
  23. 23. CreativeDynamix<br />My creative practice<br />Collaboration @relevance of creativity and art in our lives.<br />explore how an artist can bring creativity to more people<br />What is the role of artists in times of harsh economic realities? <br />Creativity for self expression, learning, growth and exploration. <br />Creating authentic spaces for solving and celebrating complex issues.<br />
  24. 24. Projects in progress<br />Westmeath Women in Business Network<br />Waterford Family Resource Centre<br />After school art program, Gorey ET N.S.<br />Wexford Childcare Loch Garman Seminar<br />Lucan Festival 2011<br />1:1 clients<br />Personal projects: Legacy, in beta, Labyrinth<br />Strategic planning • Networking skills • Change & celebration • Arts education • Health & well being • Schools & family access to the arts • illuminating personal pathways <br />
  25. 25. CreativeDynamix<br />My creative practice<br />Collaboration @relevance of creativity and art in our lives.<br />explore how an artist can bring creativity to more people<br />What is the role of creativity and artists in times of harsh economic realities? Creativity for self expression, learning, growth and exploration. Creating authentic spaces for solving and celebrating complex issues.<br />2010: How artists are relevant in today society? Can art get people back to work? How can artists facilitate the creative entrepreneur?<br />…make my arts practice relevant to society, make interesting work, make collaboration the work, the art and symmetry of getting people involved. Taking a broad approach to what art is.<br />The core starting point being art is the realisation of creative thought. <br />
  26. 26.
  27. 27. What does being an artist mean?<br />TRUE or FALSE<br />I am creative<br />I’m in it for the money<br />I am self employed<br />I don’t need business skills<br />I only produce beautiful things<br />I will be discovered<br />I will be famous<br />Being creative is enough<br />
  28. 28. When I paint the world stops there is only the paint & canvas, colour, paint brush… and me.<br />Why being creative is not enough.<br />
  29. 29. …is sales a bad word in the arts?<br />Funding <br />Sales<br />Cash flow<br />What is success to an artist?<br />
  30. 30. Before getting to do any creative project I will already have <br />Built a relationship; conversations, social media, phone calls, meetings<br />Listened to the clients needs<br />Collaborated<br />Established desired outcomes<br />Written a proposal<br />Developed a budget<br />Advised on funding strategy<br />Negotiated prices<br />Compromised<br />
  31. 31. Exhibition at the Wexford Fringe 2010<br />Test training and enterprise element for in beta project<br />Find a suitable location<br />Fund materials, framing, PR, time<br />Moving ideas to reality<br />
  32. 32. Making ideas happen<br />Making work<br />Finishing pieces<br />Funding<br />Framing<br />Hanging<br />Marketing<br />Opening night<br />Sales<br />Events<br />
  33. 33. Funding strategies<br />Approach 6 people: 3 clients, 3 known potential clients<br />The strategy:<br /><ul><li>a donation towards the costs
  34. 34. purchasing a voucher, €100+ which can be redeemed towards a piece of my Art over the next two years
  35. 35. purchasing a piece of my art before the show at patronage rates; prices for work at the show range between €150 - €1,500. The work will be at a Dublin based framer next week or online from Friday</li></ul>TARGET: €1,200<br />Result: €1,550 <br />2 others on hearing the ‘story’ offered funds<br />
  36. 36. Moving ideas to reality<br />
  37. 37.
  38. 38. CreativeDynamix<br />My creative practice<br />Creativity in your context.<br />My business grew by 30%in 2010.<br />15 new clients, 24 new projects<br />10 projects with existing clients,<br />Produced & exhibited a new body of personal work.<br />Placed on Wexford County Council Community Artist Panel.<br />Named as a Project Leader and associate by Blue Drum.<br />Developed social media presence.<br />2011 February <br />project work 5 new clients, 3 existing clients 5 advanced proposals, 3 pipeline projectsweekly 1:1 clients.<br />
  39. 39. CreativeDynamix<br />My creative practice<br /><ul><li>Explore
  40. 40. Research
  41. 41. Communicate
  42. 42. Solve
  43. 43. Devise
  44. 44. Create
  45. 45. Engage
  46. 46. Teach
  47. 47. Develop
  48. 48. Make
  49. 49. Celebrate
  50. 50. Publish</li></ul>with <br /><ul><li>corporate teams,
  51. 51. enterprise networks,
  52. 52. entrepreneurs,
  53. 53. not for profit organisations,
  54. 54. community groups
  55. 55. 1:1
  56. 56. personal work</li>

×