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My name is Chinedu Onyekwulu
Candidate number: 1462
   Main Task
   Ancillary Task 1
   Ancillary Task 2
   I thought about my target audience due to I
    thought what music will I listen to and I
    thought that young people’s listen to hip hop
    in my environment , also I wanted it to
    appeal to all teenagers and young adults
    due to it relates to a hectic teenagers
    lifestyle (16-25 years , to inner city schools,
    colleges and young adults starting the
    working lifestyle).
In addition, my target audience was the
 general public aswell because I needed to use a
 song that related to everyone that’s going
 through relationship problems. The choice of
 song could appeal to everyone and this could
 help my fan base increase.
I thought by having a broader target audience I
 could get more people relating to DEEDEE
 music feel her pain, struggle and sorrows!
   We researched Beyoncé
    Like a Boy to relate to
    our main project
    because it portrays the
    on going stress and
    sadness that
    relationships bring to
    people and how it
    effects there life
    dramatically!
   We learned how to straight cut an image to
    explain another part of the story… then bring
    it back to continue with the story so the
    audience can understand the message we are
    trying to convey and see and understand the
    whole concept of our song.
We done a questionnaire around the
college and we asked them why do
teenagers and young adults
relationship never last, and the
majority of females said it’s the boys
fault and its because they cheat on
the girl and they do not stay faithful!
One girl even said ‘Relationships are
a WASTE’

Therefore, as a group we chose to
base our theme of our song (OVER
MY DEAD BODY) on relationships !
ORIGINAL PICTURE                 FINAL PICTURE
I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO THE
FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE
BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS IMAGE
SHOWS THE MALE CHEATING WITH ANOTHER GIRL AT THE BUS STOP.
ORIGINAL PICTURE                                       FINAL PICTURE

I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO THE
FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE
BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS IMAGE IS
A CLOSE UP CAMERA SHOT OF THE MALES PHONE RINGING WHEN HES ON A DATE
WITH ANOTHER GIRL, FROM THIS GIRLFRIEND!
ORIGINAL PICTURE      FINAL PICTURE

 I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO
 THE FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE
 BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS IMAGE
 SHOWS THE COUPLES TOGETHER ON A DATE- AND THE GIRLFRIEND IS
 REMEMBERING WHEN EVRYTHING WAS GOOD; BEFORE SHE FOUND OUT THE
 TRUTH!
ORIGINAL PICTURE         FINAL PICTURE
 I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO
 THE FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE
 BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS
 IMAGE SHOWS THE MALE ON THE PHONE TO HIS GIRLFRIEND WHEN
 EVERYTHING WAS GOING WELL.
As a group we have received a lot
of comments about our main task
and generally it was a good
feedback.

On the contrary, students admired
how we put together the scenes in
the right places. Also how we first
put the good parts first; when the
girl is remembering when
everything was good then
suddenly how everything altered.
In a flash when she saw her
boyfriend doing the unthinkable!
I HAVE LEARNED HOW TO USE THE
BRUSH EFFECTIVELY IN
PHOTOSHOP TO MAKE THE
IMAGES FIT WELL WITH THE
BACKGROUND AS YOU CAN SEE IN
MY ANCILLARY.


IN ADDITION, I HAVE ALSO
LEARNED ON PHOTOSHOP
HOW TO DUPLICATE THE SAME
IMAGE AND TURN IT AROUND 90
DEGREES!
THIS IS MY POSTER
PROMOTING THE SONG WE
CHOSE AS A GROUP (OVER MY
DEAD BODY). THIS APPEALS TO
OUR TARGET AUDIENCE WHICH
IS 16- 25 YEARS OLDS BECAUSE
DEEDEE IS THE NEW
UPCOMING TALENTED ARTIST!
SHE IS TELLING THE AUDIENCE
HER EXPERIENCES AND THE
PAIN SHE’S BEEN THROUGH...
SHE ‘S INFORMING THE
AUDIENCE ABOUT HER
MISTAKES AND HOW THEY CAN
LEARN FROM THEM – IN OVER
MY DEAD BODY.
   My main task is a sentimental rap song
    created by a female rap artist called DEEDEE
    , both tasks genre is on rap and represent this
    in numerous of ways. Both my ancillary and
    main task relate to the ‘male gaze’ in many
    ways, aswell as males may find female rap
    artists attractive. Some of what the artists
    lyrics say may also attract males, because
    they might have been through this
    experience aswell.
   From my audience feedback I learned that I
    should of used a more friendly image on my
    cover, although some agreed with that opinion
    others say that the image suited the genre of the
    CD because its too sad to be a poster. All of my
    target audience agreed that the colour scheme
    of plain dull colours worked well and connected
    with the main theme of the song in a way as it
    showed the dark side of how the artist may be
    feeling and going through.
    I chose to explore the different types of
    music booklet that are normally displayed on
    the street and how they differ from one
    another. I found that artists CD Booklet tend
    to have the same image or theme as there
    poster. When I produced my own product I
    wanted it to be realistic. I wanted it to look
    professional as possible so I used the same
    themes as my poster so they can be linked.
Although I had many ideas
as to what I wanted my
ancillary task to look like I
decided from quite early
on in the project that I
wanted it to be a sad
sentimental cover .
However, my researched
showed that it is rare for
an artist to have a cover
that reflects just one song
on the single.
Nevertheless, I didn't want
to send mix messages so I
stuck with one theme
melancholy and
depression.
   My main task is a sentimental rap song
    created by a talented upcoming female rap
    artist called DEEDEE, both tasks are based on
    rap and represent this in many ways. In my
    opinion all of my tasks follows the typical
    conventions of the cultural rap theme where
    pain is portrayed.
   On my ancillary task 2
    I got a lot of feedback
    some good, some
    bad;
    however, generally
    the audience
    members gave mixed
    opinions on my
    ancillary task.
    Negatively, some
    people felt it was too
    sad and did not make
    them happy only sad.
We made a variety of changes in the
main task: the scenes in particular we
chose to change the colouring from the
original to both black and white, and
sepia to portray sadness and pain. This
was to separate the difference in the
scenes so that it is clearer for the
audience to identify the alteration.

We also changed the sound scope of the
ending of the video because it just cut
out as soon as it finished, instead it
slowly fades out along with the video
I was pleased with what I had
produced in my first draft. Also my
audience feedback was good and
felt there shouldn't be no changes.
Minority of the feedback said they
did not like the images because it
was too dull; however, I disagreed
because it went well with my theme
and it made my poster look good.
I was pleased with what I
had produced in my first
draft. Also my audience
feedback was good and felt
there shouldn't be no
changes. Minority of the
feedback said they did not
like the images because it
was too dull; however, I
disagreed because I felt
that if I changed my images
then my whole message
will change and I did not
want that.
   My tasks were all effective as a combination because
    each task promotes each other( all has the same
    theme and conveys the same message).
   My main task helps to advertise the artist and creates
    entertainment for the audience, aswell as enlightens
    the audience on everyday life and the situations
    couples go through.
   The poster and the CD booklet helps to promote the
    artist and her work. All my products represent the
    target audience because they all tell stories and is
    based on relationships and everyday life – for
    instance: the male cheating on his girlfriend!
   http://chineduonyekwulu.blogspot.co.uk/

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As media presentation music magazine final draft

  • 1. My name is Chinedu Onyekwulu Candidate number: 1462
  • 2. Main Task
  • 3. Ancillary Task 1
  • 4. Ancillary Task 2
  • 5.
  • 6. I thought about my target audience due to I thought what music will I listen to and I thought that young people’s listen to hip hop in my environment , also I wanted it to appeal to all teenagers and young adults due to it relates to a hectic teenagers lifestyle (16-25 years , to inner city schools, colleges and young adults starting the working lifestyle).
  • 7.
  • 8. In addition, my target audience was the general public aswell because I needed to use a song that related to everyone that’s going through relationship problems. The choice of song could appeal to everyone and this could help my fan base increase. I thought by having a broader target audience I could get more people relating to DEEDEE music feel her pain, struggle and sorrows!
  • 9. We researched Beyoncé Like a Boy to relate to our main project because it portrays the on going stress and sadness that relationships bring to people and how it effects there life dramatically!
  • 10.
  • 11. We learned how to straight cut an image to explain another part of the story… then bring it back to continue with the story so the audience can understand the message we are trying to convey and see and understand the whole concept of our song.
  • 12. We done a questionnaire around the college and we asked them why do teenagers and young adults relationship never last, and the majority of females said it’s the boys fault and its because they cheat on the girl and they do not stay faithful! One girl even said ‘Relationships are a WASTE’ Therefore, as a group we chose to base our theme of our song (OVER MY DEAD BODY) on relationships !
  • 13.
  • 14.
  • 15. ORIGINAL PICTURE FINAL PICTURE I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO THE FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS IMAGE SHOWS THE MALE CHEATING WITH ANOTHER GIRL AT THE BUS STOP.
  • 16. ORIGINAL PICTURE FINAL PICTURE I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO THE FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS IMAGE IS A CLOSE UP CAMERA SHOT OF THE MALES PHONE RINGING WHEN HES ON A DATE WITH ANOTHER GIRL, FROM THIS GIRLFRIEND!
  • 17. ORIGINAL PICTURE FINAL PICTURE I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO THE FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS IMAGE SHOWS THE COUPLES TOGETHER ON A DATE- AND THE GIRLFRIEND IS REMEMBERING WHEN EVRYTHING WAS GOOD; BEFORE SHE FOUND OUT THE TRUTH!
  • 18. ORIGINAL PICTURE FINAL PICTURE I ALTERED THE ORIGINAL IMAGE THROUGH A TECHNIQUE CALLED CROP TO THE FINAL IMAGE. I CHANGED THE IMAGE BECAUSE AS YOU CAN SEE THE BACKGROUND OF THE PRINT SCREEN IS STILL THERE. IN ADDITION, THIS IMAGE SHOWS THE MALE ON THE PHONE TO HIS GIRLFRIEND WHEN EVERYTHING WAS GOING WELL.
  • 19. As a group we have received a lot of comments about our main task and generally it was a good feedback. On the contrary, students admired how we put together the scenes in the right places. Also how we first put the good parts first; when the girl is remembering when everything was good then suddenly how everything altered. In a flash when she saw her boyfriend doing the unthinkable!
  • 20. I HAVE LEARNED HOW TO USE THE BRUSH EFFECTIVELY IN PHOTOSHOP TO MAKE THE IMAGES FIT WELL WITH THE BACKGROUND AS YOU CAN SEE IN MY ANCILLARY. IN ADDITION, I HAVE ALSO LEARNED ON PHOTOSHOP HOW TO DUPLICATE THE SAME IMAGE AND TURN IT AROUND 90 DEGREES!
  • 21. THIS IS MY POSTER PROMOTING THE SONG WE CHOSE AS A GROUP (OVER MY DEAD BODY). THIS APPEALS TO OUR TARGET AUDIENCE WHICH IS 16- 25 YEARS OLDS BECAUSE DEEDEE IS THE NEW UPCOMING TALENTED ARTIST! SHE IS TELLING THE AUDIENCE HER EXPERIENCES AND THE PAIN SHE’S BEEN THROUGH... SHE ‘S INFORMING THE AUDIENCE ABOUT HER MISTAKES AND HOW THEY CAN LEARN FROM THEM – IN OVER MY DEAD BODY.
  • 22. My main task is a sentimental rap song created by a female rap artist called DEEDEE , both tasks genre is on rap and represent this in numerous of ways. Both my ancillary and main task relate to the ‘male gaze’ in many ways, aswell as males may find female rap artists attractive. Some of what the artists lyrics say may also attract males, because they might have been through this experience aswell.
  • 23. From my audience feedback I learned that I should of used a more friendly image on my cover, although some agreed with that opinion others say that the image suited the genre of the CD because its too sad to be a poster. All of my target audience agreed that the colour scheme of plain dull colours worked well and connected with the main theme of the song in a way as it showed the dark side of how the artist may be feeling and going through.
  • 24. I chose to explore the different types of music booklet that are normally displayed on the street and how they differ from one another. I found that artists CD Booklet tend to have the same image or theme as there poster. When I produced my own product I wanted it to be realistic. I wanted it to look professional as possible so I used the same themes as my poster so they can be linked.
  • 25. Although I had many ideas as to what I wanted my ancillary task to look like I decided from quite early on in the project that I wanted it to be a sad sentimental cover . However, my researched showed that it is rare for an artist to have a cover that reflects just one song on the single. Nevertheless, I didn't want to send mix messages so I stuck with one theme melancholy and depression.
  • 26. My main task is a sentimental rap song created by a talented upcoming female rap artist called DEEDEE, both tasks are based on rap and represent this in many ways. In my opinion all of my tasks follows the typical conventions of the cultural rap theme where pain is portrayed.
  • 27. On my ancillary task 2 I got a lot of feedback some good, some bad; however, generally the audience members gave mixed opinions on my ancillary task. Negatively, some people felt it was too sad and did not make them happy only sad.
  • 28. We made a variety of changes in the main task: the scenes in particular we chose to change the colouring from the original to both black and white, and sepia to portray sadness and pain. This was to separate the difference in the scenes so that it is clearer for the audience to identify the alteration. We also changed the sound scope of the ending of the video because it just cut out as soon as it finished, instead it slowly fades out along with the video
  • 29. I was pleased with what I had produced in my first draft. Also my audience feedback was good and felt there shouldn't be no changes. Minority of the feedback said they did not like the images because it was too dull; however, I disagreed because it went well with my theme and it made my poster look good.
  • 30. I was pleased with what I had produced in my first draft. Also my audience feedback was good and felt there shouldn't be no changes. Minority of the feedback said they did not like the images because it was too dull; however, I disagreed because I felt that if I changed my images then my whole message will change and I did not want that.
  • 31. My tasks were all effective as a combination because each task promotes each other( all has the same theme and conveys the same message).  My main task helps to advertise the artist and creates entertainment for the audience, aswell as enlightens the audience on everyday life and the situations couples go through.  The poster and the CD booklet helps to promote the artist and her work. All my products represent the target audience because they all tell stories and is based on relationships and everyday life – for instance: the male cheating on his girlfriend!
  • 32. http://chineduonyekwulu.blogspot.co.uk/