E:\Media Year 12\Questionnaire Results Chart

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E:\Media Year 12\Questionnaire Results Chart

  1. 1. Questionnaire Results We made a questionnaire to collect primary data to support our final magazine, and help us seek out our main target audience and what they want included in it.
  2. 2. What genre of music do you listen to? We asked this question early in the questionnaire to ensure we were asking the right media group. 4% 7% 19% 4% Rock - 11% 4% Pop - Classical - Jazz - 4% R&B - Indie - Hip Hop - 4% Folk Rock - Alternate - Dance - 22% 21%
  3. 3. Which magazine do you currently read? This was our second question in the questionnaire, this helped us as we could look at the style magazine they read and if it’s the same style as 20% ours we can views what the audience like in them. 32% Q- NME - Kerrang - Classical Fm - Rhythm magazine - OXM - None - 27% 7% 0% 7% 7%
  4. 4. How much would you pay for a music magazine of your choice? This question helped us decide the price of our 7% 0% magazines and how much people are willing to pay. The average price 27% of £2.51-£3.50 was most popular therefore we know to keep our price in this boundary. £1.50 - £2.50 - £2.51 - £3.50 - £3.51 - £4.50 - Over - 66%
  5. 5. What attracts you to buy a magazine? From this question we know that multi packs don’t appeal to our 0% audience as no-one voted for them, also that exclusive interviews are popular. 47% Free gifts - Exclusive interviews - 53% Multi packs -
  6. 6. How many music magazines do you buy a month? Most people voted that they buy no magazines 0% each month, although 47% 0% voted 1-2 magazines which indicates that we should make a magazine monthly and an occasional special edition magazine. 47% None - 1-2 - 3-4 - 53% Over -
  7. 7. What part of the magazine do you prefer? The highest vote was Reviews even though they were all fairly popular. 33% 40% Interviews - News - Reviews (CDs, festivals etc) - 27%
  8. 8. Do you want to see reviews of live music? The majority of the vote was no surprisingly, this has 7% been an effective question as we expected the majority to be yes seen as it’s a music magazine, now we can tell most people are not interested in this. 40% Yes - No - Sometimes - 53%
  9. 9. Would you like fashion and lifestyle to be included within the magazine? The vote was almost equal on this question, so its an equal opinion, although the majority did say no, therefore we are not going to include fashion and lifestyle. 47% Yes - No - 53%

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