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@ Copy Right Bernadette T. Vadurro 2011
Professional Speaker
       President, Speakers Live, Inc
@ Copy Right Bernadette T. Vadurro 2011
Seminars, Keynotes and Training for
                         America’s Workplace!
       @ Copy Right Bernadette T. Vadurro 2011
Bernadette’s Partial Client List
World Class Presentations                                                     CIA
                                                                American Express
                                                             Los Alamos National
                                                            Chrysler Corporation
                                                                  American Eagle
                                                                   Court Services
                                                                        USPH- IHS
                                                                        U.S. West
                                                              Farm Credit Council
                                                                    Hispanic MBA
                                                          Columbia Hospital Corp
                                                           United States Customs
                                      American Society for Training and
                                                            Development (ASTD)
                                American Subcontractors Association
                  @ Copy Right Bernadette T. Vadurro 2011 Bureau of Indian Affairs
Bernard L. Madoff
Investment Securities LLC




                     @ Copy Right Bernadette T. Vadurro 2011
Marcus Tullius Cicero wrote
  about Ethics in 106 BC




  Roman Philosopher and Statesman
        @ Copy Right Bernadette T. Vadurro 2011
Ethics Guidelines for Professionals

A system of principles
governing morality and
acceptable conduct.


                                           Illegal
              Forbidden by law; unlawful; illicit
                unauthorized or prohibited by a
               code of official or accepted rules
                @ Copy Right Bernadette T. Vadurro 2011
Motivation




@ Copy Right Bernadette T. Vadurro 2011
GRAY AREAS




@ Copy Right Bernadette T. Vadurro 2011
Enron’s Values

•   RESPECT
•   INTEGRITY
•   COMMUNICATION
•   EXCELLENCE



          @ Copy Right Bernadette T. Vadurro 2011
Enron’s Values
• COMMUNICATION: We have an obligation to
  communicate. Here, we take the time to talk with
  one another…and to listen. We believe that
  information is meant is to move and that information
  moves people.
• EXCELLENCE: We are satisfied with nothing less
  than the very best in everything we do. We will
  continue to raise the bar for everyone. The great fun
  here will be for all of us to discover just how good we
  can really be. 1998
                   @ Copy Right Bernadette T. Vadurro 2011
Enron’s Values
• RESPECT:         We treat others as we would like to
  be treated ourselves. We do not tolerate abusive or
  disrespectful treatment. Ruthlessness, callousness,
  and arrogance don’t belong here.
• INTEGRITY:   We work with customers
  and prospects openly, honestly, and
  sincerely. When we say we will do something, we
  will do it; when we say we cannot or will not do
  something, then we won’t do it.

                  @ Copy Right Bernadette T. Vadurro 2011
Values and Mission
    Statements

   Must become living
breathing, incarnations of
      your culture
        @ Copy Right Bernadette T. Vadurro 2011
How Did We Get into this
      Financial Pickle?

Lessons from Enron—How both
 government and private sector
 emulated the crooked E




            @ Copy Right Bernadette T. Vadurro 2011
Making DEALS was Enron’s
      real mission




Collecting huge commissions and
 showing quarterly Wall Street
profits was of the greatest value!
         @ Copy Right Bernadette T. Vadurro 2011
Six Enron Values
Make the deal, it doesn’t matter what
 it costs or whether the deal makes
 sense.
Fulfilling promises to customers
 internally and externally never
 matters.
Engage in delay, renegotiate. bait and
 switch tactics, blame others and
 “pass the buck accountability”.
             @ Copy Right Bernadette T. Vadurro 2011
Six Enron Values
Image is everything, substance matters
 minimally, looking good on the outside is most
 important.
There are no consequences for inappropriate
 or illegal behaviors, Enron rewarded bravado.
Intimidate, ostracize or simply ignore anyone
 who criticizes you. If they don’t agree with
 you they are simply STUPID.

                @ Copy Right Bernadette T. Vadurro 2011
The Financial Melt Down




      @ Copy Right Bernadette T. Vadurro 2011
Lack of Oversight



Federal Reserve Regulators Asleep at the Wheel




                  @ Copy Right Bernadette T. Vadurro 2011
SEC
                   Turned a Blind Eye


The Securities and Exchange has
   five Commissioners who are
  appointed by the President of
         the United States.




SEC is suppose to rein in risky behavior by investment banks, failed to do so,
                  e.g. Lehman Brothers, Merrill Lynch, etc.
                         @ Copy Right Bernadette T. Vadurro 2011
“…made a mistake in presuming that financial firms could
        regulate themselves” ~ Alan Greenspan
                    @ Copy Right Bernadette T. Vadurro 2011
Hedge Funds One of the Least
         Regulated Industries




 Bernie Madoff, a trusted financial advisor was convicted for
running one of the biggest Ponzi Scheme’s of our generation
                  through his Hedge Fund.
                   @ Copy Right Bernadette T. Vadurro 2011
Financial Weapons of Mass
              Destruction
 Warren Buffett described derivatives as
 "financial weapons of mass destruction"
                 in 2003.

Derivatives the new 'ticking bomb'
Buffett and Gross warn: $516 trillion
 bubble is a disaster waiting to happen

                 @ Copy Right Bernadette T. Vadurro 2011
Outsourcing American Jobs




       @ Copy Right Bernadette T. Vadurro 2011
Housing Bubble




   American Household Debt
From 60% in 1982 to 130% in 2007


     @ Copy Right Bernadette T. Vadurro 2011
We are living in an EVER
Increasing Transparent World




        @ Copy Right Bernadette T. Vadurro 2011
@ Copy Right Bernadette T. Vadurro 2011
ONCE POSTED –IT’S                        IRRETRIEVABLE
         Information goes viral with the
                “SHARE” Button




@ Copy Right Bernadette T. Vadurro 2011
@ Copy Right Bernadette T. Vadurro 2011
@ Copy Right Bernadette T. Vadurro 2011
@ Copy Right Bernadette T. Vadurro 2011
@ Copy Right Bernadette T. Vadurro 2011
Thomas Waldrep, County Commissioner who served for 21 years, resigned
  from his position after a YouTube Video was posted showing him using
         racial slurs against kids from a local Boys and Girls club.
                         @ Copy Right Bernadette T. Vadurro 2011
Taos Hotel Employees Protest Racism

                                                     Marcos—Mark
                                                     Juan—John
                                                     Rosa—Rose




           @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenges
These business ethics situations occur
daily. Have you (or your employees)
ever…?




             @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenge
1. Surf the Internet shopping for
   personal items during working
   hours because you are too tired
   to do so by the time you get
   home at night?


           @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenge
2.Told a supplier that the
  "payment will be credited to
  their bank account“ or the
  “check is in the mail” when you
  haven't submitted the
  paperwork or written the check
  for the payment?
          @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenge

3. Spend several hours a week on
   phone during work hours,
   talking to your children, their
   childcare provider, your spouse,
   your siblings, and your friends?

            @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenge
4. As a manager that procures a
   product from a vendor, have you
   accepted an offer from a company
   representative to a fully paid
   vacation without full disclosure to
   your boss or BOD?


             @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenges
5. Driven away after accidently backing
   up into another vehicle, leaving a
   slight scrap and a tiny dent in the
   door…because you are running late
   to an appointment?



             @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenges
6. Decided to take office
   supplies home to stock your
   home office?



          @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenges
7. Endorsed a product or service
   that you know is not quite up
   to par because it is your best
   friend who asked you to do so?



           @ Copy Right Bernadette T. Vadurro 2011
Business Ethics Challenges

If you answered YES to more than
two questions; your “ethical
barometer” needs to be RESET!



           @ Copy Right Bernadette T. Vadurro 2011
How to Improve Ethics
• Train your managers and employees.
• Provide staff with appropriate ways to
  communicate and respond when they
  encounter “sticky situations.”
• Live YOUR values and make sure that
  your business culture reflects integrity!


               @ Copy Right Bernadette T. Vadurro 2011
Thank YOU!
•Leave YOUR email
 address and you will
 receive a link to this
 slide show.
         @ Copy Right Bernadette T. Vadurro 2011

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Business Ethics

  • 1. @ Copy Right Bernadette T. Vadurro 2011
  • 2. Professional Speaker President, Speakers Live, Inc @ Copy Right Bernadette T. Vadurro 2011
  • 3. Seminars, Keynotes and Training for America’s Workplace! @ Copy Right Bernadette T. Vadurro 2011
  • 4. Bernadette’s Partial Client List World Class Presentations CIA American Express Los Alamos National Chrysler Corporation American Eagle Court Services USPH- IHS U.S. West Farm Credit Council Hispanic MBA Columbia Hospital Corp United States Customs American Society for Training and Development (ASTD) American Subcontractors Association @ Copy Right Bernadette T. Vadurro 2011 Bureau of Indian Affairs
  • 5. Bernard L. Madoff Investment Securities LLC @ Copy Right Bernadette T. Vadurro 2011
  • 6. Marcus Tullius Cicero wrote about Ethics in 106 BC Roman Philosopher and Statesman @ Copy Right Bernadette T. Vadurro 2011
  • 7. Ethics Guidelines for Professionals A system of principles governing morality and acceptable conduct. Illegal Forbidden by law; unlawful; illicit unauthorized or prohibited by a code of official or accepted rules @ Copy Right Bernadette T. Vadurro 2011
  • 8. Motivation @ Copy Right Bernadette T. Vadurro 2011
  • 9. GRAY AREAS @ Copy Right Bernadette T. Vadurro 2011
  • 10. Enron’s Values • RESPECT • INTEGRITY • COMMUNICATION • EXCELLENCE @ Copy Right Bernadette T. Vadurro 2011
  • 11. Enron’s Values • COMMUNICATION: We have an obligation to communicate. Here, we take the time to talk with one another…and to listen. We believe that information is meant is to move and that information moves people. • EXCELLENCE: We are satisfied with nothing less than the very best in everything we do. We will continue to raise the bar for everyone. The great fun here will be for all of us to discover just how good we can really be. 1998 @ Copy Right Bernadette T. Vadurro 2011
  • 12. Enron’s Values • RESPECT: We treat others as we would like to be treated ourselves. We do not tolerate abusive or disrespectful treatment. Ruthlessness, callousness, and arrogance don’t belong here. • INTEGRITY: We work with customers and prospects openly, honestly, and sincerely. When we say we will do something, we will do it; when we say we cannot or will not do something, then we won’t do it. @ Copy Right Bernadette T. Vadurro 2011
  • 13. Values and Mission Statements Must become living breathing, incarnations of your culture @ Copy Right Bernadette T. Vadurro 2011
  • 14. How Did We Get into this Financial Pickle? Lessons from Enron—How both government and private sector emulated the crooked E @ Copy Right Bernadette T. Vadurro 2011
  • 15. Making DEALS was Enron’s real mission Collecting huge commissions and showing quarterly Wall Street profits was of the greatest value! @ Copy Right Bernadette T. Vadurro 2011
  • 16. Six Enron Values Make the deal, it doesn’t matter what it costs or whether the deal makes sense. Fulfilling promises to customers internally and externally never matters. Engage in delay, renegotiate. bait and switch tactics, blame others and “pass the buck accountability”. @ Copy Right Bernadette T. Vadurro 2011
  • 17. Six Enron Values Image is everything, substance matters minimally, looking good on the outside is most important. There are no consequences for inappropriate or illegal behaviors, Enron rewarded bravado. Intimidate, ostracize or simply ignore anyone who criticizes you. If they don’t agree with you they are simply STUPID. @ Copy Right Bernadette T. Vadurro 2011
  • 18. The Financial Melt Down @ Copy Right Bernadette T. Vadurro 2011
  • 19. Lack of Oversight Federal Reserve Regulators Asleep at the Wheel @ Copy Right Bernadette T. Vadurro 2011
  • 20. SEC Turned a Blind Eye The Securities and Exchange has five Commissioners who are appointed by the President of the United States. SEC is suppose to rein in risky behavior by investment banks, failed to do so, e.g. Lehman Brothers, Merrill Lynch, etc. @ Copy Right Bernadette T. Vadurro 2011
  • 21. “…made a mistake in presuming that financial firms could regulate themselves” ~ Alan Greenspan @ Copy Right Bernadette T. Vadurro 2011
  • 22. Hedge Funds One of the Least Regulated Industries Bernie Madoff, a trusted financial advisor was convicted for running one of the biggest Ponzi Scheme’s of our generation through his Hedge Fund. @ Copy Right Bernadette T. Vadurro 2011
  • 23. Financial Weapons of Mass Destruction Warren Buffett described derivatives as "financial weapons of mass destruction" in 2003. Derivatives the new 'ticking bomb' Buffett and Gross warn: $516 trillion bubble is a disaster waiting to happen @ Copy Right Bernadette T. Vadurro 2011
  • 24. Outsourcing American Jobs @ Copy Right Bernadette T. Vadurro 2011
  • 25. Housing Bubble American Household Debt From 60% in 1982 to 130% in 2007 @ Copy Right Bernadette T. Vadurro 2011
  • 26. We are living in an EVER Increasing Transparent World @ Copy Right Bernadette T. Vadurro 2011
  • 27. @ Copy Right Bernadette T. Vadurro 2011
  • 28. ONCE POSTED –IT’S IRRETRIEVABLE Information goes viral with the “SHARE” Button @ Copy Right Bernadette T. Vadurro 2011
  • 29. @ Copy Right Bernadette T. Vadurro 2011
  • 30. @ Copy Right Bernadette T. Vadurro 2011
  • 31. @ Copy Right Bernadette T. Vadurro 2011
  • 32. @ Copy Right Bernadette T. Vadurro 2011
  • 33. Thomas Waldrep, County Commissioner who served for 21 years, resigned from his position after a YouTube Video was posted showing him using racial slurs against kids from a local Boys and Girls club. @ Copy Right Bernadette T. Vadurro 2011
  • 34. Taos Hotel Employees Protest Racism Marcos—Mark Juan—John Rosa—Rose @ Copy Right Bernadette T. Vadurro 2011
  • 35. Business Ethics Challenges These business ethics situations occur daily. Have you (or your employees) ever…? @ Copy Right Bernadette T. Vadurro 2011
  • 36. Business Ethics Challenge 1. Surf the Internet shopping for personal items during working hours because you are too tired to do so by the time you get home at night? @ Copy Right Bernadette T. Vadurro 2011
  • 37. Business Ethics Challenge 2.Told a supplier that the "payment will be credited to their bank account“ or the “check is in the mail” when you haven't submitted the paperwork or written the check for the payment? @ Copy Right Bernadette T. Vadurro 2011
  • 38. Business Ethics Challenge 3. Spend several hours a week on phone during work hours, talking to your children, their childcare provider, your spouse, your siblings, and your friends? @ Copy Right Bernadette T. Vadurro 2011
  • 39. Business Ethics Challenge 4. As a manager that procures a product from a vendor, have you accepted an offer from a company representative to a fully paid vacation without full disclosure to your boss or BOD? @ Copy Right Bernadette T. Vadurro 2011
  • 40. Business Ethics Challenges 5. Driven away after accidently backing up into another vehicle, leaving a slight scrap and a tiny dent in the door…because you are running late to an appointment? @ Copy Right Bernadette T. Vadurro 2011
  • 41. Business Ethics Challenges 6. Decided to take office supplies home to stock your home office? @ Copy Right Bernadette T. Vadurro 2011
  • 42. Business Ethics Challenges 7. Endorsed a product or service that you know is not quite up to par because it is your best friend who asked you to do so? @ Copy Right Bernadette T. Vadurro 2011
  • 43. Business Ethics Challenges If you answered YES to more than two questions; your “ethical barometer” needs to be RESET! @ Copy Right Bernadette T. Vadurro 2011
  • 44. How to Improve Ethics • Train your managers and employees. • Provide staff with appropriate ways to communicate and respond when they encounter “sticky situations.” • Live YOUR values and make sure that your business culture reflects integrity! @ Copy Right Bernadette T. Vadurro 2011
  • 45. Thank YOU! •Leave YOUR email address and you will receive a link to this slide show. @ Copy Right Bernadette T. Vadurro 2011