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In what ways does my music magazine use, develop
or challenge forms and conventions of real media
magazines?
      The layout of my magazine front cover is set so that the main image is surrounded by cover
       lines, rather than being disguised behind them; to avoid cluttering and maintain structure and
       organisation. I did this so that the audience of the magazine could clearly see that this was the
       main attraction/story of the magazine. Also, I have constructed the magazine so that the
       tagline, and cover lines are in a mundane place in comparison to other music magazines. I did
       this so that the magazine looks more professional and of a higher quality. Furthermore, I
       arranged the main cover line to be the width of the magazine so that it is clearly emphasized
       and easily noticeable that it is the main attraction, together with linking with the main image.
       Finally, I made the magazine so that it follows the route of the eye technique. When looking at
       my magazine you are initially attracted to the mast head, then to the main image and lastly to
       the main cover line. As you can see in the image of my indie/rock magazine and the image of
       a professional music magazine called ‘Q’; which follows a similar genre, they both are have a
       similar layout. This is because some components are placed in similar places and are of similar
       sizes. This is evidence of my magazine competing and challenging other media magazines of a
       similar genre.
       The layout of my music magazines contents page has a specific layout so that the
        main story/article takes up a large slot on the page. This allows the reader so
        instantly see that it is the most important article. I have also arranged the page so
        that all of the page numbers are in a column on the left side, together with the
        most popular articles for the reader on the right side of the page. This gives the
        reader the opportunity to easily scan to see which page they would like to visit.
        Furthermore, the content page has been structured so that it isn't cluttered or has
        any overlapping. I done this so that it is easier for the reader to scan and select.
        You can see in the images that my content page clearly challenges the professional
        ‘NME’ content page. This is because they have a similar layout style to them. For
        instance, the page numbers and main articles are both placed in similar places,
        giving them both a clear, specific and easily readable style. Furthermore, the overall
        shape of both content pages are rather similar, which further provides evidence
        that my magazine challenges other indie/rock music magazines.
    The layout of my double page spread follows a
    similar style to other double pages, because it
    is set so that a main image takes up one page
    and the article the other page. My double page
    spread is set out so that the main heading is
    covering the top centre of the double page
    which is rather mundane in comparison to
    other music magazines. The double page has
    quite a structured style and isn’t cluttered in
    comparison to other magazines of this genre. I
    done this because the musician in which the
    double page is about is currently sorting out
    his life; meaning the pages would reflect and
    represent him at this current time. The cover
    lines and the smaller images overlap the main
    image because they’re related in terms of time
    and place. The overall the layout of the double
    page spread has been constructed so that it will
    not only appeal to a young audience, but an
    older audience too, due to the structure of
    it.You can see that my double page spread
    challenges other professional pages such as
    ‘NME’s. This is because they have a similar
    layout, due to them both having the indie/rock
    genre.
   The main image on my front cover of ‘Declan Douglas’ is a mid
    shot. I chose to use this shot because I realised when
    researching the music magazines of this genre that this is a
    mundane/common type of shot to use. The reason for this may
    be so that the audience can see the style of the artist via
    clothing, face, hair, expression and body language with relative
    detail. I edited this image using Photoshop, so that it matched
    the colour scheme of the magazine. By doing this, I found that
    it made the magazine look more professional. This type of
    editing is also used by other music magazines so that their
    magazines grab the attention of their audience. On the
    contents page I used a mid shot as the main image and a close
    up in the smaller image. I used Photoshop to edit the mid shot
    by changing the image to a higher contrast and slightly
    boosted the saturation allowing the image to be enhanced and
    stand out more amongst the page. I also used Photoshop for
    the smaller image. I removed the colouring so that it was black
    and white, so that they connoted the personality of the artist in
    the close up. These adaptions would be acceptable in a
    professional music magazine because you usually see
    alterations and editing to images so that they reflect the
    artist/band/story in some sort of way. On the left side of the
    double page spread I used three midshots to express Declan
    douglas’ body language and facial expressions to the audience.
    In all three of these images I edited the temperature,
    brightness and saturation so that it gave the effect that the
    spotlight in shining on him. I also removed the background on
    all of these images so that the image of the ‘gig’ came through.
    By doing this it makes the page look more professional because
    a magazine such as ‘NME’ would have live pictures from the
    concert/gig. The article image is a close up. I chose this shot
    so that the urban themed background was visible, conveying to
    the reader what sort of background the artist has come from.
    The two close ups of each artist on the far right side have also
    been edited in Photoshop along with the other images to
    further compete with other indie rock magazines on the
    market. I also found when researching this genre of magazine,
    the artists usually pulled quite a serious face when posing. I
    used this knowledge when taking the images so that the
    magazine implemented extra professionalism.
By comparing these images to the
edited images on the magazine you
can see the difference it makes and
    the good effect it has on the
            magazine.
   The language I used in my magazine was specifically
    made to be persuasive, exciting and enthusiastic, so
    that the audience became interested and upbeat
    about reading the magazine. I done this, because I
    found in my research that most other music
    magazines of the indie/rock genre such as ‘NME’ used
    it. An example of this is on my front cover, where it
    reads ‘Be the first to check out the latest artists and
    bands!’ This language encourages and intrigues the
    reader to look further into the magazine. The overall
    language of my magazine is written in an informal
    way, thus attracting the attention of a younger
    audience. I done this because this is my targeted
    audience, so I will be able to challenge and compete
    with other indie/rock magazines on the market.
    Furthermore, I found in my research that by having an
    informal approach, it gives the audience a more
    personal feel. Also, throughout my magazine I used
    language such as, ‘new’, ‘exclusive’ and ‘upcoming’.
    These sorts of words have a certain affect on the
    reader, because they make them want to find out
    more. This technique is also used in most music
    magazines. The mast head on my front cover,
    ‘Addiction’ which is the title of the magazine was
    chosen to symbolise that the magazine may become
    addictive to the audience. On the other hand, after
    hearing feedback on the magazine I have realised that
    this could be portrayed in a negative way. This
    regards current affairs with the music industry’s
    artists and bands sometimes getting involved in drugs
    and alcohol abuse. Finally, throughout my magazine I
    have used exclamation marks to enhance the
    language. I decided to do this because I found that
    other music magazines done this to give the
    impression of a more enthusiastic tone to the
    language.
   My magazine challenges the typography forms of
    other music magazines, because I use a variety of font
    styles and sizes throughout my magazine, which
    represent the genre of my magazine. Professional
    magazines such as ‘NME’ do this because it appeals to
    their audience and makes them more fascinated about
    the magazine. As you can see my mast head on my
    front cover, ‘ADDICTION’ is very big, bold and written
    in capitals, together with having a unique style which
    shows the letters being forms by shapes of guitars.
    This works to the magazines advantage because it
    symbolises the indie rock genre extremely well and it
    also catches the eye of the audience. The main cover
    line, ‘THE REVOLUTION’, also has a big, bold font
    which takes up the entire bottom of the magazine.
    This makes the reader immediately see it and become
    interested. This font style is also used on the content
    page and the double page spread to show the
    audience that this is the trademark font of the band.
    The typography of the rest of my cover lines are
    arranged so that each band that is mentioned also has
    their own font style to represent them throughout the
    magazine. On some of the fonts throughout the
    magazine I have highlighted so that the style of the
    font is further emphasized, thus becoming more
    appealing to the audience. I have also used a border
    around the font. For example on the front cover where
    it mentions ‘BAND LINE-UP’. I placed a bold border
    around this so that it has more of an opportunity to
    entice the audience to look at it, rather than
    elsewhere.
   The colours I have used for my music magazine are blue, black and
    white. I chose these colours because from my research I found that
    most magazines of this genre usually have black and white then one
    other colour, which is most of the time red. An example of this is
    ‘NME’ and ‘Q’. I decided to go with the blue instead of red, because
    this conveys a new and fresh image on the industry, thusly making
    my magazine unique which challenges other magazines on the
    market. These three colours, I believe have a fantastic effect when
    the audience comes to see it, because it will set the magazine apart
    from the rest, allowing it to stand out amongst other top,
    professional magazines. I feel that these colours work well together
    because the white and black clearly stand out amongst one another.
    Furthermore, with the added bold, bright, electric blue implemented
    throughout the page, it catches the eye of the audience and entices
    them to read the article. I chose to keep the same colour scheme
    running through all the pages so that it became clear to the
    audience from the first issue, that this is the traditional and
    trademark colours of my magazine. If in the future I was to continue
    to create the magazine, then I would probably not use it throughout
    the entire magazine, but instead use a variety of colours to
    represent the bands, artists and other components.

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Conventions - evaluation

  • 1. In what ways does my music magazine use, develop or challenge forms and conventions of real media magazines?
  • 2. The layout of my magazine front cover is set so that the main image is surrounded by cover lines, rather than being disguised behind them; to avoid cluttering and maintain structure and organisation. I did this so that the audience of the magazine could clearly see that this was the main attraction/story of the magazine. Also, I have constructed the magazine so that the tagline, and cover lines are in a mundane place in comparison to other music magazines. I did this so that the magazine looks more professional and of a higher quality. Furthermore, I arranged the main cover line to be the width of the magazine so that it is clearly emphasized and easily noticeable that it is the main attraction, together with linking with the main image. Finally, I made the magazine so that it follows the route of the eye technique. When looking at my magazine you are initially attracted to the mast head, then to the main image and lastly to the main cover line. As you can see in the image of my indie/rock magazine and the image of a professional music magazine called ‘Q’; which follows a similar genre, they both are have a similar layout. This is because some components are placed in similar places and are of similar sizes. This is evidence of my magazine competing and challenging other media magazines of a similar genre.  The layout of my music magazines contents page has a specific layout so that the main story/article takes up a large slot on the page. This allows the reader so instantly see that it is the most important article. I have also arranged the page so that all of the page numbers are in a column on the left side, together with the most popular articles for the reader on the right side of the page. This gives the reader the opportunity to easily scan to see which page they would like to visit. Furthermore, the content page has been structured so that it isn't cluttered or has any overlapping. I done this so that it is easier for the reader to scan and select. You can see in the images that my content page clearly challenges the professional ‘NME’ content page. This is because they have a similar layout style to them. For instance, the page numbers and main articles are both placed in similar places, giving them both a clear, specific and easily readable style. Furthermore, the overall shape of both content pages are rather similar, which further provides evidence that my magazine challenges other indie/rock music magazines. The layout of my double page spread follows a similar style to other double pages, because it is set so that a main image takes up one page and the article the other page. My double page spread is set out so that the main heading is covering the top centre of the double page which is rather mundane in comparison to other music magazines. The double page has quite a structured style and isn’t cluttered in comparison to other magazines of this genre. I done this because the musician in which the double page is about is currently sorting out his life; meaning the pages would reflect and represent him at this current time. The cover lines and the smaller images overlap the main image because they’re related in terms of time and place. The overall the layout of the double page spread has been constructed so that it will not only appeal to a young audience, but an older audience too, due to the structure of it.You can see that my double page spread challenges other professional pages such as ‘NME’s. This is because they have a similar layout, due to them both having the indie/rock genre.
  • 3. The main image on my front cover of ‘Declan Douglas’ is a mid shot. I chose to use this shot because I realised when researching the music magazines of this genre that this is a mundane/common type of shot to use. The reason for this may be so that the audience can see the style of the artist via clothing, face, hair, expression and body language with relative detail. I edited this image using Photoshop, so that it matched the colour scheme of the magazine. By doing this, I found that it made the magazine look more professional. This type of editing is also used by other music magazines so that their magazines grab the attention of their audience. On the contents page I used a mid shot as the main image and a close up in the smaller image. I used Photoshop to edit the mid shot by changing the image to a higher contrast and slightly boosted the saturation allowing the image to be enhanced and stand out more amongst the page. I also used Photoshop for the smaller image. I removed the colouring so that it was black and white, so that they connoted the personality of the artist in the close up. These adaptions would be acceptable in a professional music magazine because you usually see alterations and editing to images so that they reflect the artist/band/story in some sort of way. On the left side of the double page spread I used three midshots to express Declan douglas’ body language and facial expressions to the audience. In all three of these images I edited the temperature, brightness and saturation so that it gave the effect that the spotlight in shining on him. I also removed the background on all of these images so that the image of the ‘gig’ came through. By doing this it makes the page look more professional because a magazine such as ‘NME’ would have live pictures from the concert/gig. The article image is a close up. I chose this shot so that the urban themed background was visible, conveying to the reader what sort of background the artist has come from. The two close ups of each artist on the far right side have also been edited in Photoshop along with the other images to further compete with other indie rock magazines on the market. I also found when researching this genre of magazine, the artists usually pulled quite a serious face when posing. I used this knowledge when taking the images so that the magazine implemented extra professionalism.
  • 4. By comparing these images to the edited images on the magazine you can see the difference it makes and the good effect it has on the magazine.
  • 5. The language I used in my magazine was specifically made to be persuasive, exciting and enthusiastic, so that the audience became interested and upbeat about reading the magazine. I done this, because I found in my research that most other music magazines of the indie/rock genre such as ‘NME’ used it. An example of this is on my front cover, where it reads ‘Be the first to check out the latest artists and bands!’ This language encourages and intrigues the reader to look further into the magazine. The overall language of my magazine is written in an informal way, thus attracting the attention of a younger audience. I done this because this is my targeted audience, so I will be able to challenge and compete with other indie/rock magazines on the market. Furthermore, I found in my research that by having an informal approach, it gives the audience a more personal feel. Also, throughout my magazine I used language such as, ‘new’, ‘exclusive’ and ‘upcoming’. These sorts of words have a certain affect on the reader, because they make them want to find out more. This technique is also used in most music magazines. The mast head on my front cover, ‘Addiction’ which is the title of the magazine was chosen to symbolise that the magazine may become addictive to the audience. On the other hand, after hearing feedback on the magazine I have realised that this could be portrayed in a negative way. This regards current affairs with the music industry’s artists and bands sometimes getting involved in drugs and alcohol abuse. Finally, throughout my magazine I have used exclamation marks to enhance the language. I decided to do this because I found that other music magazines done this to give the impression of a more enthusiastic tone to the language.
  • 6. My magazine challenges the typography forms of other music magazines, because I use a variety of font styles and sizes throughout my magazine, which represent the genre of my magazine. Professional magazines such as ‘NME’ do this because it appeals to their audience and makes them more fascinated about the magazine. As you can see my mast head on my front cover, ‘ADDICTION’ is very big, bold and written in capitals, together with having a unique style which shows the letters being forms by shapes of guitars. This works to the magazines advantage because it symbolises the indie rock genre extremely well and it also catches the eye of the audience. The main cover line, ‘THE REVOLUTION’, also has a big, bold font which takes up the entire bottom of the magazine. This makes the reader immediately see it and become interested. This font style is also used on the content page and the double page spread to show the audience that this is the trademark font of the band. The typography of the rest of my cover lines are arranged so that each band that is mentioned also has their own font style to represent them throughout the magazine. On some of the fonts throughout the magazine I have highlighted so that the style of the font is further emphasized, thus becoming more appealing to the audience. I have also used a border around the font. For example on the front cover where it mentions ‘BAND LINE-UP’. I placed a bold border around this so that it has more of an opportunity to entice the audience to look at it, rather than elsewhere.
  • 7. The colours I have used for my music magazine are blue, black and white. I chose these colours because from my research I found that most magazines of this genre usually have black and white then one other colour, which is most of the time red. An example of this is ‘NME’ and ‘Q’. I decided to go with the blue instead of red, because this conveys a new and fresh image on the industry, thusly making my magazine unique which challenges other magazines on the market. These three colours, I believe have a fantastic effect when the audience comes to see it, because it will set the magazine apart from the rest, allowing it to stand out amongst other top, professional magazines. I feel that these colours work well together because the white and black clearly stand out amongst one another. Furthermore, with the added bold, bright, electric blue implemented throughout the page, it catches the eye of the audience and entices them to read the article. I chose to keep the same colour scheme running through all the pages so that it became clear to the audience from the first issue, that this is the traditional and trademark colours of my magazine. If in the future I was to continue to create the magazine, then I would probably not use it throughout the entire magazine, but instead use a variety of colours to represent the bands, artists and other components.