Introducing the latest White Paper from Synaptic Potential. “Neuroscience For Coaches In Action” shares insights into how Coaches are, and can, use neuroscience to inform their work and improve results. A must read for ANYONE using Coaching skills in their work.

2. Why Neuroscience?
From the perspective of Coaches,
Neuroscience is the field that can inform
them of important things about the brain,
ideas that are key to new ways that they
work with clients, and also concepts that
underpin things you are already familiar
with.

3. What can Neuroscience
offer the Coaching World?
•When / what goal-directed behaviour
should be attempted
•An understanding of what happens when
a person is being Coached
•Ways to create the best Coaching
environment for clients
•..............

4. How can we work with the
brain most efficiently and
effectively?
What a wonderful question! The world of
neuroscience, along with many other
disciplines, give us valuable insights into
places to start answering this question.

5. What effect do our
behaviours have?
What we do can be very important in
terms of the results we get.

6. Classic Coaching opportunities to
use Neuroscience
•First Impressions / Rapport Building
•Goal Setting
•Environment
•Habits
•Rewards

7. Diagnosing the problem &
providing the solution?
Some Coaches raise the question of
whether knowing more about how the
brain really works means that they need
to or will want to fall into a role similar to a
doctor.......

8. Sales
Of course sales involves directly
connecting with people’s brains and as
such neuroscience can give us huge
insights into this area of Coaching.

9. Where To Go From Here
We offer six trainings to organizations, along with tailor made programmes.
Some, such as Neuroscience for Coaches, we offer to individuals:
Where can I find out more?
Check out some videos of the previous training:
http://www.synapticpotential.com/ns4c
Email us to arrange to speak to one of the tutors
info@synapticpotential.com
www.synapticpotential.com
You can access the full White Paper by Amy Brann and
Synaptic Potential from the link below:
http://www.synapticpotential.com/resources/white-paper-newsletter/