SEGA’s Digital Strategy with AWS

•

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Amazon Web Services

Slides from a customer presentation at the 'Powering games with Amazon Web Services' event in London.

Technology Entertainment & Humor Design

SEGA & Amazon Web Services

Stuart Wright
Powering Games with AWS – 24th Jan 2012

Scope of Review
• Introduction
• Building Online infrastructure and team
• SEGA's Shift towards online
• Shift towards EC2
• Benefits
• Future projects
• Conclusion

Stuart Wright
Powering Games with AWS – 24th Jan 2012

Introduction

• Online gaming & me
• Managing infrastructure
• Networking
• Capacity planning
• Security
• Staff & costs
• Expensive business

Stuart Wright
Powering Games with AWS – 24th Jan 2012

Traditional Online Infrastructure

• Hardware –
Networking, Servers, power, cooling, upgra
des , failure replacements
• Co-Lo & Geography
• Managing carriers
• CAPEX
• Staff costs
• Inflexible hardware

Stuart Wright
Powering Games with AWS – 24th Jan 2012

SEGA's shift towards online

• Changes in gaming
• Changes in game design
• Revenue models
• Stats & analytics

Stuart Wright
Powering Games with AWS – 24th Jan 2012

Amazon AWS
• Rethink - change the way view technology
• Removing the guesswork
• Dev / beta / live
• Concurrent usage – day, year, event
• Upgrades and game evolution

Stuart Wright
Powering Games with AWS – 24th Jan 2012

EC2 Benefits
• EC2 low barriers to entry
• Location of game environments
• capacity on demand
• auto scaling environments
• scaling up to meet demand
• scaling down - conserve money
• Game or web server spikes
• Spinning up duplicate environments
• Usual tech – Windows, Linux , load balancers

Stuart Wright
Powering Games with AWS – 24th Jan 2012

Future Projects
• CDN - video content, game patches

• CloudFront- pricing by bandwidth, on demand

• Private R&D environments - white listed

• Experimental server farms for rendering

• Live video streaming

Stuart Wright
Powering Games with AWS – 24th Jan 2012

Conclusion
• Reduced server costs by 50%+
• More agility for test and live environments
• AWS - expanding portfolio of services
• Easy integration with third-party architectures
EC2/Hadoop/RDS stats logging infrastructure
• Identity and Access Management makes it
easy to give staff limited access

Stuart Wright
Powering Games with AWS – 24th Jan 2012

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Amazon Web Services

Ora puoi utilizzare Amazon Elastic Kubernetes Service (EKS) per eseguire pod Kubernetes su AWS Fargate, il motore di elaborazione serverless creato per container su AWS. Questo rende più semplice che mai costruire ed eseguire le tue applicazioni Kubernetes nel cloud AWS.In questa sessione presenteremo le caratteristiche principali del servizio e come distribuire la tua applicazione in pochi passaggi

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Amazon Web Services

Vent'anni fa Amazon ha attraversato una trasformazione radicale con l'obiettivo di aumentare il ritmo dell'innovazione. In questo periodo abbiamo imparato come cambiare il nostro approccio allo sviluppo delle applicazioni ci ha permesso di aumentare notevolmente l'agilità, la velocità di rilascio e, in definitiva, ci ha consentito di creare applicazioni più affidabili e scalabili. In questa sessione illustreremo come definiamo le applicazioni moderne e come la creazione di app moderne influisce non solo sull'architettura dell'applicazione, ma sulla struttura organizzativa, sulle pipeline di rilascio dello sviluppo e persino sul modello operativo. Descriveremo anche approcci comuni alla modernizzazione, compreso l'approccio utilizzato dalla stessa Amazon.com.

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Costruire Applicazioni Moderne con AWS

Amazon Web Services

L’utilizzo dei container è in continua crescita. Se correttamente disegnate, le applicazioni basate su Container sono molto spesso stateless e flessibili. I servizi AWS ECS, EKS e Kubernetes su EC2 possono sfruttare le istanze Spot, portando ad un risparmio medio del 70% rispetto alle istanze On Demand. In questa sessione scopriremo insieme quali sono le caratteristiche delle istanze Spot e come possono essere utilizzate facilmente su AWS. Impareremo inoltre come Spreaker sfrutta le istanze spot per eseguire applicazioni di diverso tipo, in produzione, ad una frazione del costo on-demand!

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Amazon Web Services

In recent months, many customers have been asking us the question – how to monetise Open APIs, simplify Fintech integrations and accelerate adoption of various Open Banking business models. Therefore, AWS and FinConecta would like to invite you to Open Finance marketplace presentation on October 20th. Event Agenda : Open banking so far (short recap) • PSD2, OB UK, OB Australia, OB LATAM, OB Israel Intro to Open Finance marketplace • Scope • Features • Tech overview and Demo The role of the Cloud The Future of APIs • Complying with regulation • Monetizing data / APIs • Business models • Time to market One platform for all: a Strategic approach Q&A

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Amazon Web Services

Per creare valore e costruire una propria offerta differenziante e riconoscibile, le startup di successo sanno come combinare tecnologie consolidate con componenti innovativi creati ad hoc. AWS fornisce servizi pronti all'utilizzo e, allo stesso tempo, permette di personalizzare e creare gli elementi differenzianti della propria offerta. Concentrandoci sulle tecnologie di Machine Learning, vedremo come selezionare i servizi di intelligenza artificiale offerti da AWS e, anche attraverso una demo, come costruire modelli di Machine Learning personalizzati utilizzando SageMaker Studio.

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Amazon Web Services

Con l'approccio tradizionale al mondo IT per molti anni è stato difficile implementare tecniche di DevOps, che finora spesso hanno previsto attività manuali portando di tanto in tanto a dei downtime degli applicativi interrompendo l'operatività dell'utente. Con l'avvento del cloud, le tecniche di DevOps sono ormai a portata di tutti a basso costo per qualsiasi genere di workload, garantendo maggiore affidabilità del sistema e risultando in dei significativi miglioramenti della business continuity. AWS mette a disposizione AWS OpsWork come strumento di Configuration Management che mira ad automatizzare e semplificare la gestione e i deployment delle istanze EC2 per mezzo di workload Chef e Puppet. Scopri come sfruttare AWS OpsWork a garanzia e affidabilità del tuo applicativo installato su Instanze EC2.

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Amazon Web Services

Vuoi conoscere le opzioni per eseguire Microsoft Active Directory su AWS? Quando si spostano carichi di lavoro Microsoft in AWS, è importante considerare come distribuire Microsoft Active Directory per supportare la gestione, l'autenticazione e l'autorizzazione dei criteri di gruppo. In questa sessione, discuteremo le opzioni per la distribuzione di Microsoft Active Directory su AWS, incluso AWS Directory Service per Microsoft Active Directory e la distribuzione di Active Directory su Windows su Amazon Elastic Compute Cloud (Amazon EC2). Trattiamo argomenti quali l'integrazione del tuo ambiente Microsoft Active Directory locale nel cloud e l'utilizzo di applicazioni SaaS, come Office 365, con AWS Single Sign-On.

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Amazon Web Services

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Amazon Web Services e VMware organizzano un evento virtuale gratuito il prossimo mercoledì 14 Ottobre dalle 12:00 alle 13:00 dedicato a VMware Cloud ™ on AWS, il servizio on demand che consente di eseguire applicazioni in ambienti cloud basati su VMware vSphere® e di accedere ad una vasta gamma di servizi AWS, sfruttando a pieno le potenzialità del cloud AWS e tutelando gli investimenti VMware esistenti. Molte organizzazioni sfruttano i vantaggi del cloud migrando i propri carichi di lavoro Oracle e assicurandosi notevoli vantaggi in termini di agilità ed efficienza dei costi. La migrazione di questi carichi di lavoro, può creare complessità durante la modernizzazione e il refactoring delle applicazioni e a questo si possono aggiungere rischi di prestazione che possono essere introdotti quando si spostano le applicazioni dai data center locali.

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Molte aziende oggi, costruiscono applicazioni con funzionalità di tipo ledger ad esempio per verificare lo storico di accrediti o addebiti nelle transazioni bancarie o ancora per tenere traccia del flusso supply chain dei propri prodotti. Alla base di queste soluzioni ci sono i database ledger che permettono di avere un log delle transazioni trasparente, immutabile e crittograficamente verificabile, ma sono strumenti complessi e onerosi da gestire. Amazon QLDB elimina la necessità di costruire sistemi personalizzati e complessi fornendo un database ledger serverless completamente gestito. In questa sessione scopriremo come realizzare un'applicazione serverless completa che utilizzi le funzionalità di QLDB.

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Con l’ascesa delle architetture di microservizi e delle ricche applicazioni mobili e Web, le API sono più importanti che mai per offrire agli utenti finali una user experience eccezionale. In questa sessione impareremo come affrontare le moderne sfide di progettazione delle API con GraphQL, un linguaggio di query API open source utilizzato da Facebook, Amazon e altro e come utilizzare AWS AppSync, un servizio GraphQL serverless gestito su AWS. Approfondiremo diversi scenari, comprendendo come AppSync può aiutare a risolvere questi casi d’uso creando API moderne con funzionalità di aggiornamento dati in tempo reale e offline. Inoltre, impareremo come Sky Italia utilizza AWS AppSync per fornire aggiornamenti sportivi in tempo reale agli utenti del proprio portale web.

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Molte organizzazioni sfruttano i vantaggi del cloud migrando i propri carichi di lavoro Oracle e assicurandosi notevoli vantaggi in termini di agilità ed efficienza dei costi. La migrazione di questi carichi di lavoro, può creare complessità durante la modernizzazione e il refactoring delle applicazioni e a questo si possono aggiungere rischi di prestazione che possono essere introdotti quando si spostano le applicazioni dai data center locali. In queste slide, gli esperti AWS e VMware presentano semplici e pratici accorgimenti per facilitare e semplificare la migrazione dei carichi di lavoro Oracle accelerando la trasformazione verso il cloud, approfondiranno l’architettura e dimostreranno come sfruttare a pieno le potenzialità di VMware Cloud ™ on AWS.

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Amazon Elastic Container Service (Amazon ECS) è un servizio di gestione dei container altamente scalabile, che semplifica la gestione dei contenitori Docker attraverso un layer di orchestrazione per il controllo del deployment e del relativo lifecycle. In questa sessione presenteremo le principali caratteristiche del servizio, le architetture di riferimento per i differenti carichi di lavoro e i semplici passi necessari per poter velocemente migrare uno o più dei tuo container.

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Angeliki Cooney has spent over twenty years at the forefront of the life sciences industry, working out of Wynantskill, NY. She is highly regarded for her dedication to advancing the development and accessibility of innovative treatments for chronic diseases, rare disorders, and cancer. Her professional journey has centered on strategic consulting for biopharmaceutical companies, facilitating digital transformation, enhancing omnichannel engagement, and refining strategic commercial practices. Angeliki's innovative contributions include pioneering several software-as-a-service (SaaS) products for the life sciences sector, earning her three patents. As the Senior Vice President of Life Sciences at Avenga, Angeliki orchestrated the firm's strategic entry into the U.S. market. Avenga, a renowned digital engineering and consulting firm, partners with significant entities in the pharmaceutical and biotechnology fields. Her leadership was instrumental in expanding Avenga's client base and establishing its presence in the competitive U.S. market.

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TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...

Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...

Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...

AXA XL - Insurer Innovation Award Americas 2024

AXA XL - Insurer Innovation Award Americas 2024

AXA XL - Insurer Innovation Award Americas 2024

Exploring the Future Potential of AI-Enabled Smartphone Processors

Exploring the Future Potential of AI-Enabled Smartphone Processors

Exploring the Future Potential of AI-Enabled Smartphone Processors

SEGA’s Digital Strategy with AWS

1. SEGA & Amazon Web Services Stuart Wright Powering Games with AWS – 24th Jan 2012

2. Scope of Review • Introduction • Building Online infrastructure and team • SEGA's Shift towards online • Shift towards EC2 • Benefits • Future projects • Conclusion Stuart Wright Powering Games with AWS – 24th Jan 2012

3. Introduction • Online gaming & me • Managing infrastructure • Networking • Capacity planning • Security • Staff & costs • Expensive business Stuart Wright Powering Games with AWS – 24th Jan 2012

4. Traditional Online Infrastructure • Hardware – Networking, Servers, power, cooling, upgra des , failure replacements • Co-Lo & Geography • Managing carriers • CAPEX • Staff costs • Inflexible hardware Stuart Wright Powering Games with AWS – 24th Jan 2012

5. SEGA's shift towards online • Changes in gaming • Changes in game design • Revenue models • Stats & analytics Stuart Wright Powering Games with AWS – 24th Jan 2012

6. Amazon AWS • Rethink - change the way view technology • Removing the guesswork • Dev / beta / live • Concurrent usage – day, year, event • Upgrades and game evolution Stuart Wright Powering Games with AWS – 24th Jan 2012

7. EC2 Benefits • EC2 low barriers to entry • Location of game environments • capacity on demand • auto scaling environments • scaling up to meet demand • scaling down - conserve money • Game or web server spikes • Spinning up duplicate environments • Usual tech – Windows, Linux , load balancers Stuart Wright Powering Games with AWS – 24th Jan 2012

8. Future Projects • CDN - video content, game patches • CloudFront- pricing by bandwidth, on demand • Private R&D environments - white listed • Experimental server farms for rendering • Live video streaming Stuart Wright Powering Games with AWS – 24th Jan 2012

9. Conclusion • Reduced server costs by 50%+ • More agility for test and live environments • AWS - expanding portfolio of services • Easy integration with third-party architectures EC2/Hadoop/RDS stats logging infrastructure • Identity and Access Management makes it easy to give staff limited access Stuart Wright Powering Games with AWS – 24th Jan 2012