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MNC AND TATA MOTORS POWERPOINT SLIDES .............................ENJOY:)

MNC AND TATA MOTORS POWERPOINT SLIDES .............................ENJOY:)

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Mnc, tata motors ppt Mnc, tata motors ppt Presentation Transcript

  • Welcome
    BUSINESS PROJECT
    TOPIC : MNC, TATA MOTORS
    Tata Motors launches its first truck in collaboration with mercedes-benz
  • Content
    • What are MNC’s?
    • Features of MNC
    • Advantages of MNC’s
    • Disadvantages of MNC’s
    • Introduction On TTM
    • History
    • Branches
    • Products
    • Swot Analysis
    • Tata Motors Inc. Stock
    • Since 2004: TTM
    • Tata Motors In India
    • Conclusion
  • Acknowledgement
    I would like to express my special thanks of gratitude to my teacher ……………….....as well as our principal ……………………who gave me the golden opportunity to do this wonderful project on the topic MNC, TATA MOTORS, which also helped me in doing a lot of Research and I came to know about so many new things I am really thankful to them.
    Secondly I would also like to thank my parents and friends who helped me a lot in finishing this project within the limited time.
    I am making this project not only for marks but to also increase my knowledge .
    THANKS AGAIN TO ALL WHO HELPED ME.
  • What are MNC’s?
    MNC’s are huge industrial organizations which extend their industrial and marketing operations through a network of their branches or their Majority Owned Foreign Affiliates.
    MNC’s are also know as Transnational Corporation (TNC’s).
  • Features of MNC
    Big size
    Huge intellectual capital
    Operates in many countries
    Large number of customer
    Large number of competitors
    Structured way of decision making
  • Advantages of MNC’s
    MNC’s have become vehicles of technology to the developing countries
    Greater employment and career opportunities are provided by these MNC’s.
    MNC’s make commendable contribution to inventions and innovations in the host country.
    Practice of MNC’s bring to the host country, the latest technique in the field of management.
    Varity of goods and services produced for local customers.
  • Disadvantages of MNC’s
    MNC’s create monopolies in the market and eliminate local competitors.
    MNC’s may create depletion of resources due to its continues use by these overseas companies.
    MNC’s generally carry out their R&D in their home country and supply to the host country.
    MNC’s generally import huge raw materials due to its continuous use by these overseas companies.
  • Introduction On TTM
    Founded : 1945
    Founder : JRD Tata
    Headquarters : Mumbai,india
    key people : RatanTata,chairman
    Parent : Tata Group
    Subsidiaries : Jaguar and land rover
    Products :automobiles and engines
    Revenue :Rs.70,938.85 crores(2008-09)
    Net profit :Rs.1001.26 crores(2008-09)
  • History
    Started in 1945 in Mumbai, India.
    Original production was on locomotives.
    1954
    First car rolled off of the assembly line.
    Tata’s are a family of Indian industrialists and philanthropists.
    The family founded:
    Ironworks
    Steelworks
    cotton mills
    hydroelectric-power plants
    Are of their endeavors have been proved to be crucial to India's industrial development.
  • History
    Tata Motors is India’s owns the largest independent company in India.
    Mercedes and Tata teamed up to create a
    truck line.
    First major business deal with another
    firm.
    Together both companies started their commercial vehicle operations in 1960.
    in 1986 the company created and sold the first LCV
    LCV = light commercial vehicle
    Was the Tata 407
  • History
    Tata Motors decided to pursue joint ventures.
    Cummins Engine Co., Inc., was the first company to jointly venture with Tata in 1993.
    Manufactured a diesel engine that had high horsepower and emitted less harmful chemicals.
    Began creating new lines in the late 1990’s and early 2000’s:
    Compressed natural gas buses
    1109 vehicle, used for commercial purposes.
    Ex-series
    Newly designed LCV called the 207 DI
  • Branches
  • Branches
  • Products
    Passenger cars and utility vehicles
    Tata Sierra
    Tata Estate
    Tata Sumo
    Tata Safari
    Tata Indica
    Tata Indigo
    Tata Indigo Marina
    Tata Winger
    Tata Magic
    Tata Nano
    Tata Xenon XT
    Tata Xover (2009)
    Tata Xover
  • Products
    Concept vehicles
    2000 Aria Roadster
    2001 Aria Coupe
    2002 Tata Indiva
    2004 Tata Indigo advent
    2005 Tata Xover
    2006 Tata Cliffrider
    2007 Tata Elegante
    2009 Tata Prima
    TataPrima
  • Products
    Commercial vehicles
    Tata Ace
    Tata TL
    Tata 407 Ex and Ex2
    Tata 709 Ex
    Tata 809 Ex and Ex2
    Tata 909 Ex and Ex2
    Tata 1109
    Tata 1510/1512
    Tata 1610/1616
    Tata 1613/1615
    Tata 2515/2516
    Tata Starbus
    Tata Globus
    Tata Marcopolo Bus
    Tata 3015
    Tata 3118
    Tata 3516
    Tata 4018
    Tata 4923
    Tata Novus
    Tata World Truck
    Tata Novus
  • Products
    Military vehicles
    Tata LSV
    Tata 2 Stretcher Ambulance
    Tata 407 Troop Carrier
    Tata LPTA 713 TC
    Tata LPT 709 E
    Tata SD 1015 TC
    Tata LPTA 1615 TC
    Tata LPTA 1621 TC
    Tata LPTA 1615 TC
    Tata Winger Passenger Mini Bus
    Military Trucks
  • Swot Analysis
    strengths
    well-known brand with good reputation
    planned and smart international
    strategy
    smart approach in responding to the market demand
    alliances with key players
    fast products development ability
    opportunities
    new long-awaited products (Nano)
    government support
    emerging market high demand for passengers cars at low costs.
    weaknesses
    low level of infrastructure
    lack of experience in certain new sectors
    threats
    downturn of the world economy
    high level of competition
    sustainability and environmentalism
    oil rising prices
  • Tata Motors Inc. Stock
    TTM
    NYSE since 2004
    $15.84 as of Friday (Yahoo, 2008)
    Down 8% in last year
  • Since 2004: TTM
  • Tata Motors In India
  • Tata Motors In India
  • Challenges
    Tata Motors relies heavily on its sales in India.
    Tata Motors now faces stiff competition from fellow compatriots like Mahindra, Maruti as well as multinational brands like Toyota and Chevrolet.
    It has faced controversy over developing the ‘Nano’.
    Ashok Leyland, Tata's biggest competitor in the Indian heavy commercial vehicle market.
  • Conclusion
    Tata Motors has been at the forefront of the Indian automobile industry's anti-pollution efforts by introducing cleaner engines. Therefore Tata Motors Limited is always committed to understanding customer needs.
    The name of TATA itself says it all –
    • Trust
    • Acceptability
    • Transparency
    • Accountability
  • PRESENTED BY :