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FORMS OF
COMMUNICATION
What Is
Communicatio
n ???
10/27/2014 2
Forms Of Communication
Communication is …
 According to Newman and Summer ,
“Communication is an exchange of
facts , ideas , opinions or emotions by
two or more persons . “
 According to Allen ,
“The sum of all the things one person
does when he wants to create
understanding in the mind of another .
“ 10/27/2014 3
Forms Of Communication
Communication
Process :-
10/27/2014 4
Forms Of Communication
Key Elements Of Communication
 Sender
 Message
 Encoding
 Channel
 Receiver
 Decoding
 Feedback
10/27/2014 5
Forms Of Communication
Forms Of
Communicatio
n
10/27/2014 6
Forms Of Communication
…conti…
Forms Of
Communication
Verbal
Communication
Oral
Communication
Written
Communication
Non – Verbal
Communication
Sign Language Body Language
10/27/2014 7
Forms Of Communication
VERBAL
COMMUNICATION
10/27/2014 8
Forms Of Communication
A :- Verbal Communication
 Language is the most useful tool of
communication as it can convey idea
and message easily if the parties to
the communication understand the
language used .
 So ,
“Communication by the using language is
simply called as verbal communication . “
10/27/2014 9
Forms Of Communication
…conti…
 Verbal communication can be divided
in to two parts :-
Verbal
Communication
Oral
Communication
Written
Communication
10/27/2014 10
Forms Of Communication
1. Oral Communication
 Oral communication is the interchange
of verbal messages between sender
and receiver .
 Oral communication can be terms as ,
“ Spoken communication which can
be defined as communicating our
thoughts through words . “
10/27/2014 11
Forms Of Communication
Forms of Oral Communication
Informal face to face talk
Interviews
Group communication
• Debate Of Group Dicussion
• Meeting
• Conferences
• Committees
Speeches And Presentations
10/27/2014 12
Forms Of Communication
Advantages of oral communication
are:
 It is spontaneous and natural.
 It is, therefore, easy for others to
understand .
 Choice of words generally suits the
listeners .
 It is supported by nonverbal
communication.
 The communicator or the person who
communicates, is always physically
available. 10/27/2014 13
Forms Of Communication
Disadvantages of oral
communication:
 Words spoken disappear into thin air.
The words are temporary.
 Words are not permanent unlike say
written communication.
 What is heard is often forgotten.
 Nonverbal communication that supports
oral communication may not be
understood by people from other
cultures. 10/27/2014 14
Forms Of Communication
2 . Written Communication
 Written communication is a creative
activity that requires a lot of imagination
and efforts to arrive at the finished
product .
 Written communication can be terms as
,
“ Transformation of information
through in any written form like letters ,
notices , circulars , memos , reports etc .
10/27/2014 15
Forms Of Communication
Forms of Written
Communication
Letters
Circulars
Orders
Reports
Forms and questionnaires
Manuals
Newsletters
Handbills
Bulletin boards
Books
10/27/2014 16
Forms Of Communication
Advantages of written
communication:
 Knowledge and information became
available to people who could read.
 Written message are more carefully
formulated than oral communication .
 Written communication serves as a
reliable record for future reference and
can be used in legal proceedings .
10/27/2014 17
Forms Of Communication
Disadvantages of written
communication:
• One has to be literate to use written
communication.
• Written communication is generally more
expensive to convey a short message .
• Formal in nature so It does not involves
personal touch between two parties .
• If the written communication is poorly
drafted , it mat create misunderstanding
and confusion in the mind of receiver .
10/27/2014 18
Forms Of Communication
NON - VERBAL
COMMUNICATION
10/27/2014 19
Forms Of Communication
B . Non – Verbal
Communication
 Nonverbal communication describes the
process of conveying meaning in the
form of non-word messages.
 It can be define as ,
“ Non verbal communication is the
transfer of meaningful information from
one person to another by means other
than written or spoken words . “
10/27/2014 20
Forms Of Communication
…conti…
 Non verbal communication divided in to
two parts .
Non Verbal
Communicatin
Sign Language
Audio Signals Visual Signals
Body
Language
Facial
Expressions
Posture
Gesture
Eye contact
10/27/2014 21
Forms Of Communication
1 . Sign Language
 People, today , not onlt communicate
through words only , but also make use
of sign and symbols in communication
hence ,
“ Sign language includes all forms of
symbols which replace words , numbers
and punctuation signs . “
10/27/2014 22
Forms Of Communication
Features of Sign Language :-
 Sign language is an art of
communication with the use of pictures
, drawings , sounds , etc .
 It is an expression of one’s feelings
through the use of symbols .
 It requires just common sense and not
any formal education for being
understood .
10/27/2014 23
Forms Of Communication
Aspects of
Sign
Language
Visual Signs Audio Signs
10/27/2014 24
Forms Of Communication
Visual
Signs
 Visual signs & symbols speak a
universal language understood by
people all over the world and are easy to
grasp and remember .
 It includes the use of posters , drawings ,
cartoon maps , diagrams , photographs
etc . 10/27/2014 25
Forms Of Communication
…conti…
 For example ,
◦ Anybody anywhere can recognize the sign
for a telephone booth or a no smoking , or a
factory .
◦ Traffic lights red , yellow , green on roads
and the lights at railway station .
◦ Lights are used to mark celebrations ,
festive occasions , etc .
◦ Hoardings , lights on top of VIP vehicles or
an ambulance serve their purpose .
10/27/2014 26
Forms Of Communication
Audio Signs
:-
 Audio signs or signals have been used
to send message since the early days
of civilization .
 It is also universal in nature as they are
understood by people easily .
 Audio signals include the use of drum
beating , alarms , hooters , buzzers,
whistles , bells , sirens . Etc .
10/27/2014 27
Forms Of Communication
Advantages Of Sign language
 It conveys message very quickly ,
easily and effectively .
 Useful for managing time .
 Makes communication interesting .
 Useful for informing and educating
illiterate people .
10/27/2014 28
Forms Of Communication
Disadvantages Of Sign
language
 Sign language , whether using visual or
sound signals can communicate only
elementary and simple ideas .
 It is not easy to draw effective pictures ,
posters , cartoons etc . It require great
skill on the part of the artist .
 It is quite likely to be misunderstood .
 In verbal communication spot correction
can be made easily . It is not possible in
sign language .
10/27/2014 29
Forms Of Communication
2 . Body Language
 Body language is a form of non-verbal
communication which consists of body
posture , gestures , facial expressions
and eye movements .
 Humans send and interpret such
signals almost entirely subconsciously .
10/27/2014 30
Forms Of Communication
…conti…
 In other words
“The bodily gestures, postures, and
facial expressions by which a person
communicates nonverbally with others”
 Movement/kinesics :-
◦ Posture
◦ Gesture
◦ Facial expressions
◦ Gaze / Eye contact
10/27/2014 31
Forms Of Communication
A . Posture :-
 The first important aspect of kinesics is
posture.
 Standing or sitting in a relaxed professional
manner is a positive posture nonverbal.
 Also, being comfortably upright, squarely
facing an audience, and evenly distributing
your weight are all aspects of posture that
communicate professionalism, confidence,
attention to detail and organization.
10/27/2014 32
Forms Of Communication
B . Gesture
:-
Deliberate movements and signals are
an important way to communicate
meaning without words.
 Common gestures include waving,
pointing, and using fingers to indicate
numeric amounts.
 Other gestures are arbitrary and
related to culture.10/27/2014 33
Forms Of Communication
C . Facial
Expressions
 Facial expressions are responsible for a
huge proportion of nonverbal
communication.
 Consider how much information can be
conveyed with a smile or a frown.
 While nonverbal communication and
behaviour can vary dramatically between
cultures, the facial expressions for
happiness, sadness, anger and fear are
10/27/2014 34
Forms Of Communication
D . Eye
Contact/
Gaze
 Looking at someone means showing
interest in that person, and showing interest
is a giant step forward in making the right
impression .
 Your aim should be to stay with a calm,
steady, and non-threatening gaze.
 Eye behavior can reveal confidence , or
nervousness , warmth and caring , doubt
10/27/2014 35
Forms Of Communication
E . Personal
Appearance
 Appearance includes such things as a
person’s body shape , skin color , hair
color and length and facial features .
 Some aspects of a person’s appearance
may provide us with useful information
that we do not want to ignore .
 It may be desirable to attended to certain
aspects such as age or gender .
10/27/2014 36
Forms Of Communication
F . Vocal
Features
 Vocal features every thing about a
spoken message except the words
themselves , such as the tone of the
voice or pace of speech .
 Voice , quality , volume , pitch , rate of
delivery , pronunciations and pauses are
aspects of vocalizes .
10/27/2014 37
Forms Of Communication
Advantages Of Non – Verbal
Communication :-
 Non- verbal communication helps the
communicator to communicate all that
thing secretly which they do not want to
revel to others .
 Through non – verbal communication we
can communicate in brief .
for example , If we want to show that we
are angry we can easily show it through
facial expression .
10/27/2014 38
Forms Of Communication
…conti…
 As words have limitations , non – verbal
communication is more effective in
situations is more effective in situations
where a person has to explain shapes ,
directions , inner feelings and personalities
.
 Non-verbal signals serve to make the
message more powerful and convincing .
Try to convince or motivate another person
into doing a certain task while keeping
your facial expression , gestures and tone
of voice unanimated .
10/27/2014 39
Forms Of Communication
Disadvantages Of Non – Verbal
Communication :-
 Long conversation is difficult.
 It varies culture to culture .
 Difficult to understand and requires a lot
of repetitions .
 Cannot be used as public tool for
communication .
 Less influential and cannot be used
everywhere .
10/27/2014 40
Forms Of Communication
THANK YOU

10/27/2014 41
Forms Of Communication

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formsofcommunication-141027124657-conversion-gate02.pdf

  • 2. What Is Communicatio n ??? 10/27/2014 2 Forms Of Communication
  • 3. Communication is …  According to Newman and Summer , “Communication is an exchange of facts , ideas , opinions or emotions by two or more persons . “  According to Allen , “The sum of all the things one person does when he wants to create understanding in the mind of another . “ 10/27/2014 3 Forms Of Communication
  • 5. Key Elements Of Communication  Sender  Message  Encoding  Channel  Receiver  Decoding  Feedback 10/27/2014 5 Forms Of Communication
  • 7. …conti… Forms Of Communication Verbal Communication Oral Communication Written Communication Non – Verbal Communication Sign Language Body Language 10/27/2014 7 Forms Of Communication
  • 9. A :- Verbal Communication  Language is the most useful tool of communication as it can convey idea and message easily if the parties to the communication understand the language used .  So , “Communication by the using language is simply called as verbal communication . “ 10/27/2014 9 Forms Of Communication
  • 10. …conti…  Verbal communication can be divided in to two parts :- Verbal Communication Oral Communication Written Communication 10/27/2014 10 Forms Of Communication
  • 11. 1. Oral Communication  Oral communication is the interchange of verbal messages between sender and receiver .  Oral communication can be terms as , “ Spoken communication which can be defined as communicating our thoughts through words . “ 10/27/2014 11 Forms Of Communication
  • 12. Forms of Oral Communication Informal face to face talk Interviews Group communication • Debate Of Group Dicussion • Meeting • Conferences • Committees Speeches And Presentations 10/27/2014 12 Forms Of Communication
  • 13. Advantages of oral communication are:  It is spontaneous and natural.  It is, therefore, easy for others to understand .  Choice of words generally suits the listeners .  It is supported by nonverbal communication.  The communicator or the person who communicates, is always physically available. 10/27/2014 13 Forms Of Communication
  • 14. Disadvantages of oral communication:  Words spoken disappear into thin air. The words are temporary.  Words are not permanent unlike say written communication.  What is heard is often forgotten.  Nonverbal communication that supports oral communication may not be understood by people from other cultures. 10/27/2014 14 Forms Of Communication
  • 15. 2 . Written Communication  Written communication is a creative activity that requires a lot of imagination and efforts to arrive at the finished product .  Written communication can be terms as , “ Transformation of information through in any written form like letters , notices , circulars , memos , reports etc . 10/27/2014 15 Forms Of Communication
  • 16. Forms of Written Communication Letters Circulars Orders Reports Forms and questionnaires Manuals Newsletters Handbills Bulletin boards Books 10/27/2014 16 Forms Of Communication
  • 17. Advantages of written communication:  Knowledge and information became available to people who could read.  Written message are more carefully formulated than oral communication .  Written communication serves as a reliable record for future reference and can be used in legal proceedings . 10/27/2014 17 Forms Of Communication
  • 18. Disadvantages of written communication: • One has to be literate to use written communication. • Written communication is generally more expensive to convey a short message . • Formal in nature so It does not involves personal touch between two parties . • If the written communication is poorly drafted , it mat create misunderstanding and confusion in the mind of receiver . 10/27/2014 18 Forms Of Communication
  • 19. NON - VERBAL COMMUNICATION 10/27/2014 19 Forms Of Communication
  • 20. B . Non – Verbal Communication  Nonverbal communication describes the process of conveying meaning in the form of non-word messages.  It can be define as , “ Non verbal communication is the transfer of meaningful information from one person to another by means other than written or spoken words . “ 10/27/2014 20 Forms Of Communication
  • 21. …conti…  Non verbal communication divided in to two parts . Non Verbal Communicatin Sign Language Audio Signals Visual Signals Body Language Facial Expressions Posture Gesture Eye contact 10/27/2014 21 Forms Of Communication
  • 22. 1 . Sign Language  People, today , not onlt communicate through words only , but also make use of sign and symbols in communication hence , “ Sign language includes all forms of symbols which replace words , numbers and punctuation signs . “ 10/27/2014 22 Forms Of Communication
  • 23. Features of Sign Language :-  Sign language is an art of communication with the use of pictures , drawings , sounds , etc .  It is an expression of one’s feelings through the use of symbols .  It requires just common sense and not any formal education for being understood . 10/27/2014 23 Forms Of Communication
  • 24. Aspects of Sign Language Visual Signs Audio Signs 10/27/2014 24 Forms Of Communication
  • 25. Visual Signs  Visual signs & symbols speak a universal language understood by people all over the world and are easy to grasp and remember .  It includes the use of posters , drawings , cartoon maps , diagrams , photographs etc . 10/27/2014 25 Forms Of Communication
  • 26. …conti…  For example , ◦ Anybody anywhere can recognize the sign for a telephone booth or a no smoking , or a factory . ◦ Traffic lights red , yellow , green on roads and the lights at railway station . ◦ Lights are used to mark celebrations , festive occasions , etc . ◦ Hoardings , lights on top of VIP vehicles or an ambulance serve their purpose . 10/27/2014 26 Forms Of Communication
  • 27. Audio Signs :-  Audio signs or signals have been used to send message since the early days of civilization .  It is also universal in nature as they are understood by people easily .  Audio signals include the use of drum beating , alarms , hooters , buzzers, whistles , bells , sirens . Etc . 10/27/2014 27 Forms Of Communication
  • 28. Advantages Of Sign language  It conveys message very quickly , easily and effectively .  Useful for managing time .  Makes communication interesting .  Useful for informing and educating illiterate people . 10/27/2014 28 Forms Of Communication
  • 29. Disadvantages Of Sign language  Sign language , whether using visual or sound signals can communicate only elementary and simple ideas .  It is not easy to draw effective pictures , posters , cartoons etc . It require great skill on the part of the artist .  It is quite likely to be misunderstood .  In verbal communication spot correction can be made easily . It is not possible in sign language . 10/27/2014 29 Forms Of Communication
  • 30. 2 . Body Language  Body language is a form of non-verbal communication which consists of body posture , gestures , facial expressions and eye movements .  Humans send and interpret such signals almost entirely subconsciously . 10/27/2014 30 Forms Of Communication
  • 31. …conti…  In other words “The bodily gestures, postures, and facial expressions by which a person communicates nonverbally with others”  Movement/kinesics :- ◦ Posture ◦ Gesture ◦ Facial expressions ◦ Gaze / Eye contact 10/27/2014 31 Forms Of Communication
  • 32. A . Posture :-  The first important aspect of kinesics is posture.  Standing or sitting in a relaxed professional manner is a positive posture nonverbal.  Also, being comfortably upright, squarely facing an audience, and evenly distributing your weight are all aspects of posture that communicate professionalism, confidence, attention to detail and organization. 10/27/2014 32 Forms Of Communication
  • 33. B . Gesture :- Deliberate movements and signals are an important way to communicate meaning without words.  Common gestures include waving, pointing, and using fingers to indicate numeric amounts.  Other gestures are arbitrary and related to culture.10/27/2014 33 Forms Of Communication
  • 34. C . Facial Expressions  Facial expressions are responsible for a huge proportion of nonverbal communication.  Consider how much information can be conveyed with a smile or a frown.  While nonverbal communication and behaviour can vary dramatically between cultures, the facial expressions for happiness, sadness, anger and fear are 10/27/2014 34 Forms Of Communication
  • 35. D . Eye Contact/ Gaze  Looking at someone means showing interest in that person, and showing interest is a giant step forward in making the right impression .  Your aim should be to stay with a calm, steady, and non-threatening gaze.  Eye behavior can reveal confidence , or nervousness , warmth and caring , doubt 10/27/2014 35 Forms Of Communication
  • 36. E . Personal Appearance  Appearance includes such things as a person’s body shape , skin color , hair color and length and facial features .  Some aspects of a person’s appearance may provide us with useful information that we do not want to ignore .  It may be desirable to attended to certain aspects such as age or gender . 10/27/2014 36 Forms Of Communication
  • 37. F . Vocal Features  Vocal features every thing about a spoken message except the words themselves , such as the tone of the voice or pace of speech .  Voice , quality , volume , pitch , rate of delivery , pronunciations and pauses are aspects of vocalizes . 10/27/2014 37 Forms Of Communication
  • 38. Advantages Of Non – Verbal Communication :-  Non- verbal communication helps the communicator to communicate all that thing secretly which they do not want to revel to others .  Through non – verbal communication we can communicate in brief . for example , If we want to show that we are angry we can easily show it through facial expression . 10/27/2014 38 Forms Of Communication
  • 39. …conti…  As words have limitations , non – verbal communication is more effective in situations is more effective in situations where a person has to explain shapes , directions , inner feelings and personalities .  Non-verbal signals serve to make the message more powerful and convincing . Try to convince or motivate another person into doing a certain task while keeping your facial expression , gestures and tone of voice unanimated . 10/27/2014 39 Forms Of Communication
  • 40. Disadvantages Of Non – Verbal Communication :-  Long conversation is difficult.  It varies culture to culture .  Difficult to understand and requires a lot of repetitions .  Cannot be used as public tool for communication .  Less influential and cannot be used everywhere . 10/27/2014 40 Forms Of Communication