The target audience for short films are typically young people such as students and independent filmmakers. Short films appeal to this audience because they have simple, straightforward storylines that don't require large budgets. They also often include social or hidden messages that this young audience can relate to based on their own life experiences. While the document initially proposed a romance thriller genre, the filmmakers realized this would be too complicated to execute well in only 5 minutes and instead changed it to a drama in a social realism style to better suit the constraints of making a short film.
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Audiences for Short Films
1. The audience for Short Films are generically people that are passionate about film:
For example independent filmmakers and companies who simply don't have the budget
to fund and feature film production therefore meaning that the story line is very simple
and straight forward sometimes leaving you puzzled making you think.
It is also fair to say the audience of modern short films are young as a majority: film
students who take passion in their subject and look for entertainment and inspiration.
Also young people who are looking for answers to something go for short films and film
students who are passionate about their subject. just like me. Our target audience
should not only be enjoying the video but also learning and absorbing the message sent
to them. The message would be very clear and the target audience would most likely all
relate to the video. As we deliberately chose a plot that is compatible with the audience
due to the same age group. Short films as stated above are aimed at a young audience
such as students, independent filmmakers etc. so by creating a video located in a college
with students, would therefore be relatable to them as they either just graduated out of
school, or are still studying. Meaning they would catch and digest the message quickly.
2. short films mirror the everyday life that we go through, or serious issues in society
independent film makers use short films to send hidden messages and lessons without
realising it. There are always a twist which makes it more interesting and intriguing just like
the video called the black hole.
Our initial short film genre was a romance thriller video. Now after gathering with the group
and taking time to think this through we noticed and realised that a thriller movie is
normally very complicated and it is not possible to create a successful and engaging thriller
romance video in only 5 minutes. So therefore after agreeing and double checking with the
teacher we decided to change the genre to a drama, social realism movie with the same plot
but with slight adjustments to suit the genre. Moreover it was a great change as it not only
made the planning easier but it released a lot of stress and pressure due to the limited
running time of only 5 minuets.