How YouTube Can Benefit Your Business?                (Part 1)             By Yusuf Chowdhury                  07/18/12
What is YouTube?YouTube is a video sharing platform.    It allows users to upload and sharevideos so viewers can comment, ...
Why YouTube?   Second largest search Engine      Broad Demographic:    website in the world.              18-54 age rang...
Benefits of YouTube Great for building your brand Establish you as an authority in your niche    when you provide great ...
Get Your Equipment   Camera (with              Softbox Lights    microphone jack)          Computer (PC or Mac)   Came...
Market Research A Must!•   Keyword research using Google Keyword tool•   Look for related keywords for your niche•   Compi...
Do Your Homework!•   Create YouTube Account    • Find at least 3 channels•   Use your business name      in your niche mar...
End of part 1    Q&A
Contact       yusufchowdhury@gmail.com            Connect With Me   http://Twitter.com/yusufchowdhuryhttp://Facebook.com/o...
Upcoming SlideShare
Loading in …5
×

How YouTube Can Benefit Your Business? Part 1

908 views

Published on

Basic intro on the nefenit of using YouTube to expand your business. This is part one of the preseation

Published in: Business, Technology, Design
1 Comment
0 Likes
Statistics
Notes
  • Be the first to like this

No Downloads
Views
Total views
908
On SlideShare
0
From Embeds
0
Number of Embeds
13
Actions
Shares
0
Downloads
7
Comments
1
Likes
0
Embeds 0
No embeds

No notes for slide

How YouTube Can Benefit Your Business? Part 1

  1. 1. How YouTube Can Benefit Your Business? (Part 1) By Yusuf Chowdhury 07/18/12
  2. 2. What is YouTube?YouTube is a video sharing platform. It allows users to upload and sharevideos so viewers can comment, share and create a community.
  3. 3. Why YouTube? Second largest search Engine  Broad Demographic: website in the world. 18-54 age range More then 300 MILLION  Part of Google’s Search visitors a month Engine Results Pages (SERPs) Over 100 MILLION views  30% visit the store and 24% monthly by mobile viewers will purchase something In 23 countries and  55% of viewers who see a 24 different languages branded video on YouTube +30% of viewers are looking visit the company website for information
  4. 4. Benefits of YouTube Great for building your brand Establish you as an authority in your niche when you provide great content Drives targeted qualified traffic FREE Ranks better than articles & websites
  5. 5. Get Your Equipment Camera (with  Softbox Lights microphone jack)  Computer (PC or Mac) Camera Tripod  Software (video editing, External Hard Drive teleprompter, screen Audio (wired or capture, PowerPoint) wireless microphone)
  6. 6. Market Research A Must!• Keyword research using Google Keyword tool• Look for related keywords for your niche• Compile list of keywords for content creation• Search those keywords in YouTube search• Video Statistics• Google Insights• Google Trends• YouTube Trends
  7. 7. Do Your Homework!• Create YouTube Account • Find at least 3 channels• Use your business name in your niche market as the username • Look at the ‘most• Upload your picture & viewed’ videos background (optional) • Look for 1000 to 3000• Review account settings searches a month• Do keyword research • Set up Google alerts and come up with a list of 10 keywords • Upload your video!
  8. 8. End of part 1 Q&A
  9. 9. Contact yusufchowdhury@gmail.com Connect With Me http://Twitter.com/yusufchowdhuryhttp://Facebook.com/onlinebusinessowners 210-316-3123

×