Energy and Innovation Presentation and lecture at Oslo BI, 23rd October 2013/2014 Class of Master Students Entrepreneurship and Innovation.

1. Energy For One World
“Today’s Innovation in Big Oil, and Tomorrow’s needs”
23 October 2013, Oslo
Adriaan Kamp
Founder
(Program Director- Executive Education, Nyenrode Business University)
2013

2. Today’s Innovation in Big Oil, and
Tomorrow’s Needs
• Global Change and the Energy Industry
• Today’s Innovation in Big Oil (& Gas)
• Tomorrow’s Needs
• Wrap-up
10/31/2013

3. Adriaan Kamp
2009-2012 - Founder of Energy For One World;
A practice on Energy and Energy transition.
Program Director Nyenrode BU Executive Program- The Netherlands;
Speaker on Global Change, Energy transition, Leadership;
2006-2009 Shell International HQ: (Upstream) Project & Business
Management
2000-2005 Entrepreneur Dot.com & Timespots
1998-1999 Fluor Daniel / Du Pont- Project Management
1997-1986 Shell International – Upstream Project management and
business development in Oman, Norway, Syria and UK
1979- 85
3
TU Delft, Applied Physics, Robotics

4. Executive Education
• 8-day Energy MBA’s
• Master Classes & Lectures
• In-company training
• Workshops

5. The world needs energy
10/31/2013
Energy For One World- All Rights Reserved

6. Global Change
•
•
Economic and finance system change
and fundamentals
•
A new technological era
•
Changing labour markets
•
Global production systems & the rise
of new (multinational) corporations
•
Planetary boundaries
•
31.10.2013
Geopolitical shifts and re-alignments
Demographic change and migration

7. Global Oil & Gas businesses
ONSHORE
PRODUCTION FACILITY
Oil
UPSTREAM
Gas
LNG
LIQUEFICATION
PLANT
LNG
REGASIFICATION
TERMINAL
OFFSHORE
PLATFORM
Gas
OIL
SANDS
GAS TO
LIQUIDS
PLANT
Oil
BIOFUELS
PLANT
WIND
TURBINES
Energy for industrial
and domestic use
REFINERY
Bitumen
UPGRADER
PLANT
Synthetic
crude oil
Feedstock
Fuels, lubricants and speciality products including
Bitumen and liquefied petroleum gas
CHEMICAL
PLANT
DOWNSTREAM
Petrochemicals used for plastics,
Coatings and detergents
POWER
STATION

8. Today’s Innovation in Big Oil, and
Tomorrow’s Needs
• Global Change and the Energy Industry
• Today’s Innovation in Big Oil (& Gas)
• Tomorrow’s Needs
• Wrap-up
10/31/2013

9. Oil & Gas: A successful energy
story well over 100 years
1833 - 1945
WW II
1938
1919
1910s
1910
1907, Meanwhile in
the Netherlands
1870
1859
US Petroleum Administration of War with US Oil
companies
made a strategic advantage in fuelling the war.
Strategic importance of oil tankers.
Oil struck in Kingdom of Saudi Arabia:
Damman-7
First non-stop flight across the Atlantic,
powered by Shell fuel
Exciting times for the oil industry
Expansion in Europe, Africa and the Americas
Mass production of cars: a vast new market
Henry Ford introduces the model T-Ford and first assembly line
Royal Dutch/Shell Group of companies created
Rockefeller creates Standard Oil Company and find business model for growth
Colonel Drake find oil in Titusville, Pennsylvania

10. Oil & Gas: A successful energy
story well over 100 years
WWII - 2013
2009+
2008
2001
1990s
1980s
1970s
1950s &
1960s
Industry growth, including new frontiers such
as Arctic, Deep-Sea, Unconventional Oil & Gas..
The Golden Age of Gas
Oil hits 100 USD/ barrel.
9/11 and its aftermath. Rapid rise of (new) energy demand
in the East.
Changing faces in the oil industry: the rise and importance
of national oil companies . Creation of IEF
Advanced offshore technology, new products and services
Start selling unleaded petrol. IOC hold global leadership position
Oil crises. Opening- up of the North Sea. Turn to natural gas, good for 15% of
Europe’s energy consumption, Shell supplying about half. Pioneering liquefied
natural gas (LNG). IEA being created in 1973/1974.
The golden age for the Seven Sisters. Creation of OPEC.

11. Some Good reasons for Innovation
• To safeguard People and Planet
• Creating products and services better serving Customer,
Corporate and Societal needs
• To commercialize scientific breakthroughs (disruptive or
enabling)
• Widen the exploration opportunity. Grow the recoverable
reserve bases
• Expand the operating envelope. Generating change and
improvements (efficiency, effectiveness) in existing operating
environment
• To generate new opportunities for economic growth or (new)
job creation.
To fuel our work environment.
To instill people with passion for creation.

12. From historic to futuristic- in transportation

13. From historic to futuristic- in drilling

14. From historic to futuristic- in exploration

15. From historic to futuristic – in offshore engineering
•

16. Oil & Gas Upstream LifeCycle
IDENTIFY &
ASSESS
31/10/2013
SELECT
DEFINE
[ EP Projects ]
EXECUTE
OPERATE

17. An example from Statoil: Celebrating 40
years offshore
10/31/2013

18. Role of technology and innovation
Playing a leading role in meeting the world’s energy
needs
Use technology to
• Maximise the recovery of oil and gas from
existing resources
• Unlock new resources
• Provide cleaner transport fuels and lubricants
• Reduce the CO2 emissions related to energy
production and other sustainability targets

19. Role of technology and innovation (2)
• Reaching ever higher
standards of safety and
reliability
•Meeting the challenges of new
frontiers in terms of depth,
temperature, pressure and
other factors
•Increasing recovery from
existing fields.
•Improving the sustainability of
the company’s work

20. TECHNOLOGY DIRECTION
DELIVERING GROWTH
SHAPING THE FUTURE
Safety + reliability
Exploration
EOR
Production
Deepwater
Arctic
performance
LNG
Contaminated gas
Margin
GTL
Heavy oil
optimization
Shale Oil , Gas and
Shale Oil and Gas
OPERATIONS TODAY
Sulphur
Sands
Integrating across complex value-chains
differentiation
Product
Reducing environmental footprint Energy Efficiency, CCS, Water Management, Waste Management
20

21. Exploring our world for resources….
Not Shell’s view

22. Breaking record after record…beyond
our imagination

23. 10/31/2013

24. Sources of Innovation
• Big- Bets
• 1001-Nights, Kaizen/Takumi
• From Idea to Business
(Gamechangers)

25. Shell GTL from laboratory to world-scale
Laboratory
Amsterdam - 1970s
Pilot plant
Amsterdam - 1983
Commercial plant
Bintulu - 1993
Pearl, the world’s largest GTL project
Qatar – under construction

26. Running R&D and commercialization parallel
Overall Project timeline
ID & Assess
Select
Define
Execute
Operate
Research R&D
ID &
Select Define Execute Operate
Assess
Q4’10
Field Trial
Q2’08
ID &
Assess
Select
Q4’08
Note: in workshop, decision made
that we only need Phase 2 of field trial
to complete SELECT (DG3) of IFP
Phase 2
Q1’11 end
Q1’09
Q4’10
Define Execute Operate
Now
Focus of OF Workshop
Identify & Assess
Select
Define
First HC
Execute
Q4’10
Dec 2007
Level 1 cost est. >US$200m
FID
Integrated Field Pilot
Q2’12
Q4’12
Q2’14
. >US$1000m????
Operate
Q4’15
Q4’17
Full Development
ID &
Assess
Select
Define
Execute
Operate
First HC

27. UTILIZING VALUE CHAIN INTEGRATION
Biofuels (Choren BTL)
Biomass
Energy
Crops
Biofuels (Iogen)
In-Situ Upgrading
GTL
Contaminated
Gas
Oil Sands
LNG
Bitumen
Gas
LNG
Heavy Oil
Gas
Pre-treat
Light Crude
Syngas
Fuel
Component
Extraction
GTL Wax
Blended
Fuel
GTL Fuel
GTL Wax
Gasification
Upgrading
GTL
Products
Sweet Gas
Pipeline
Products
Customer
Customer
Customer
Customer
Sulphur
Blended
Fuel
Customer
Sour Gas
Extraction
Regas
Upgrading
Customer
Customer
PRODUCT TRANSFERS
Customer

28. Sources of Innovation
• Big- Bets
• 1001-Nights, Kaizen/Takumi
• From Idea to Business
(Gamechangers)

29. Technology as Strategic Differentiator
2000-2010
1990 – 2000
1980 – 1990
1970 – 1980
1960 – 1970
LNG
Sour Gas
Bright Spots
Steam Soak
Subsidence
Foam cement
PDC bits
Dyn. Pos. Drilling
Type Curves
Arctic
3D seismic
Deep Water
GtL – SMDS
Downhole motor
HPHT drilling
Concrete
Platforms
Frac. Reservoirs
EOR
Basin modelling
3D PSDM
Expandables
Smart Wells
Underbalanced Drlg
Extended Reach Drlg
NMR logging
SCAL
Array resistivity
logging
Sub sea tiebacks
TLPs
4D seismic
3D VSP
Smart Fields
Thru-bit-logging
Unconventionals
Monobores
DW SBOP
Coated Steel Tubes
Swellable
Elastomers
… and more

31. Gamechangers

32. Some key focus areas in Research
•
•
•
•
•
•
•
•
Big Data
Nano & Bots
Robotics
Sensing, Monitoring and Controls
New Drilling Techniques
BioMimicry
Chemistry (atoms) and Power-Engineering
Clean Fuels for transportation (e.g. Hydrogen)

33. Aladdin’s Lamp

34. 3D Seismic and Computational Science

35. Introducing microscopic nano-robots
• In recent years, Saudi
Aramco made some
breakthrough
discoveries in the area
of oil reservoir
management. Few
have impressed the
world as much as
Resbots (Reservoir
Robots).

36. Drilling the Future

37. Tar sands

38. Development of Clean Fuels for our Future

39. Today’s Innovation in Big Oil, and
Tomorrow’s Needs
• Global Change and the Energy Industry
• Today’s Innovation in Big Oil (& Gas)
• Tomorrow’s Needs
• Wrap-up
10/31/2013

41. World Energy System

42. A New Balancing Act
Global- Regional- Local
Energy Architectures of the 21st Century
Strategies
Business Innovations
Execution
Leadership

43. Energy Projects of the 21st century: Turning Ideas into Action!
Energy
Efficiency
Renewab
les
Conventionals
Green GDP
Some argue that in times of economic uncertainty, sustainability is a luxury we cannot afford. I say that
we cannot afford to wait. Advancing economic growth, lifting people out of poverty and protecting
our planet are all part of the same agenda: the sustainable development agenda. What connects
them is energy. Energy for all is an idea whose time has come. Turning ideas into action depends on
us all.
Ban-Ki-moon, Secretary of the United Nations
10/31/2013
Energy For One World- All Rights Reserved

44. Shaping the Future
10/31/2013

45. Building the Future
10/31/2013

46. Open innovations……for system change
Technology
Hard-Knowledge
Engineering
Cycle
Cycle
Scientific
Breakthroughs
Product/Market
Combination
Enterprise
Open Market
Soft-Knowledge
Cycle
Cycle
Societal
Transitions

47. An idea which time
may
have come…
“Energi Huset”
• Global, Regional and Local Energy.
• Conventional and
renewables/energy efficiency.
• Business, Economy, Sustainability
and Societal interests.
• Energy architecture, energy
transition and innovation :
Transportation, Cities, Industries
& Infrastructures.
• Strategy, Execution and
Leadership.
Education- Consulting- Workshops & Events- Projects- Research & Publication

48. Can We?

49. Resistance to change falls when the benefits are
clear
Energy For One World- 2012, All Rights
Reserved

50. Wrap-up

52. www.EnergyForOneWorld.com
www.energyforoneworld.blogspot.com
Mail to:
AdriaanKamp@energyforoneworld.com
Tel nrs:
0047- 2139180
0031-654687130
Energy For One World- 2012, All Rights
Reserved