ONCE UPON A VINE A
VINE-LINE OF VINE’S FIRST YEAR We Are Social

JAN 24 TWITTER OFFICIALLY LAUNCHES
VINE We Are Social Client Name × Document Title × Date × Page

The first Vine… Is a
pair of cute kids on a train We Are Social

FEB VINE GETS GIVEN AN
“ADULT” RATING We Are Social

An early setback! ..the apple
app store gives Vine an adult rating warning under 17s not to download the app We Are Social

VINE CLAWS IT BACK MARCH
WE SEE VINE’S FIRST MOVIE TRAILER We Are Social

The Wolverine “tweaser” released And
quickly becomes the most RT’d Vine to date We Are Social

VINE TELLS THE NEWS APRIL
A VINE OF THE BOSTON BOMBING GOES VIRAL We Are Social

A Vine is made of
the bombings on TV.. ..which get’s picked up and makes the news as Vine becomes the number 1 downloaded app on in the app store We Are Social

VINE IS 100 MAY VINE
TURNS 100 DAYS OLD AND CELEBRATES WITH A BROOMSTICK We Are Social

FLYING BROOMSTICK VINES TAKE OFF
Ethan Nudd’s “I don’t even know” YouTube vid starts a copycat Vine craze We Are Social

INSTASCRAMBLE JUNE FACEBOOK FIGHTS BACK
WITH INSTAGRAM VIDEO We Are Social

EVERYONE CAN BE FAMOUS FOR
15 SECONDS As Vine is released for Android, Instagram breaks into the shortform video market We Are Social

JULY VINE LAUNCH 15 CHANNELS
We Are Social

VINE GETS SOPHISTICATED − Private
Vines and easy to search channels including comedy, music and nature and each have their own feed on the app We Are Social

AUGUST VINE HITS 40M USERS
We Are Social

IT’S A BIG SOCIAL MEDIA
LOVE IN! We Are Social

SLAM DUNKIN’ SEPTEMBER VINE MAKES
THE T.V We Are Social

DUNKIN’ DONUTS RUNS FIRST VINE
TV AD During the Monday Night Football show on ESPN Dunkin’ Donuts aim for a younger 2nd screen fixated audience We Are Social

BACK TO THE FUTURE OCTOBER
VINE INTRODUCES “TIME MACHINE” AND “SESSIONS” We Are Social

VINE SPECS UP The new
version of the app allowed you to edit clips, delete and re-record them, or save a session for later We Are Social

VINE ON WINDOWS NOVEMBER MICROSOFT
TAKES 3RD PLACE OS PRIORITY We Are Social

VINE IS NOW AVAILABLE ACROSS
MOST HANDSETS Having twitter’s financial and development muscle behind them allows Vine to be available to new users further driving adoption We Are Social

YOU’RE SO VINE DECEMBER VINE
ROLLS OUT VANITY NAMES We Are Social

VANITY LEADS TO VISIBILITY Vine
release vanity URLs which allow our old vines to be found much more easily, what a lovely Christmas pressie We Are Social

#thanks
We Are Social