A large percentage of physician consultations which were previously done at a doctor's office can now be done faster and easier over video. You can get prescriptions for certain medications, specialist reference or question answers about a variety of symptoms and illnesses.
2. How it works
2
Drop-in or appointment
The average response-time for drop-
in-consultation is less than 10 minutes.
Customers can also book
appointments with their preferred
doctor at a specific time.
Consultation starts
Before the consultation starts the user
receive a reminder on the phone.
Once the doctor calls, just 'Accept call'
to enter the the video call.
Receive messages and files
After the consultation, user receives a
summary of the consultation from the
doctor. Referrals and other sensitive files
are sent securely to the app. You can
contact the doctor over chat for follow
ups.
Add payment method
By adding insurance with one of our
insurance partners, the user is
covered and can use Eyr for free.
If not, just add your credit card.
Get started
Patient downloads the app,
authenticate securely and register
personal details.
070979 xxxxx
3. How our eco-system works
3
Eyr
Insurance
In Norway the private clinic Colosseumklinikken
Medisinske Senter (CKMS) delivers the medical
services, on behalf of Eyr.
In Denmark three doctors are engaged directly
by Eyr, managed by one full-time doctor.
Motivation:
• flexible work
• extra income
• no bureaucracy or administrative load
• share our vision and future of virtual care
Doctor
Eyr have partnership contracts
with 7 insurance companies
Motivation:
• increased sales
• improved customer retention,
satisfaction and loyalty
• better value and cost savings
• demand from main customer group
(companies/employers)
Pharmacy
As the first in the Nordics, Eyr launched
secure vaccination service via app in
collaboration with Norway’s largest
pharmacy chain Apotek 1.
Motivation:
• become a point-of-care (POC)
• increase retail store traffic
• new revenue streams
Patient
B2B: 66% of customers get Eyr for free
through their insurance
B2C: 34% of patients pay NOK 350 per
consultation directly to Eyr
Motivation:
• convenient and accessible healthcare
• access to medical history and data
• affordable
• early advice and treatment
4. 1,2 million people have Eyr covered through one of our
many insurance partners
4
Eyr is currently in the middle of on-boarding over 1,200,000 people
that have been given free use of Eyr via their health-, travel- or child
insurance, by one of our partner insurance companies in Norway.
On February 1st we successfully launched a pilot in Denmark
together with the largest Danish health insurer, Mølholm Forsikring.
In June, we are adding an additional 300,000 people with
travel insurance.
In less than 5 months since launch, Eyr is cementing
its position as the leading B2B digital health provider
in Denmark.
5. 5
Karl Martin
CEO
+25
+5
Vegard
CTO
Lars
Doctor
William
Bus Dev Manager
Emmy
Designer & Product Manager
Øyvind
Revenue Manager
Silje
Marketing Manager
Thomas
Network & Security
Torgeir
Mobile Developer
Vyacheslav
Lead Engineer
Engineers
Full time, Ukraine
Doctors
Full & part-time, Norway
Ole Johan Gillebo
Board Member
Axel Dahl
Board Member
A close knit team with complementary skills
Camilla
Bus Dev & Operations Manager
Sol
Doctor
+3
Doctors
Part-time, Denmark
6. A proven partnership model
Improved distribution (low CAC) and higher customer Lifetime Value (B2B recurring user conversion = 2x B2C)
6
2017 2018 2019
7. We treat our patients all around the world..
«I had to find a local doctor here
in Puerto Rico.
I then discovered Eyr and was
immediately contacted over the
app. It was reassuring to talk to a
Norwegian doctor, I now feel safe
to continue my vacation 👍 »
- Conderella62 (App Store review)
.. on cruise ships!
..even on oil rigs..
..and students far away from home
.. on vacation..
8. As we are moving from Services to becoming a Platform,
we are increasingly harnessing positive network effects!
GP Patient Insurance
Eyr
Pharmacy
GP Patient Insurance
Eyr
Pharmacy
JournalDiagnostics
Hospital Sensors
8
Today Eyr is a leading provider of online doctor consultations with a rapidly
expanding and recurring user base, well established to capture further market
shares as the industry and consumer behaviour and needs evolve.
Eyr will ensure improved collaboration and integration between health care
providers and put the patient in control of their own health data.
TODAY 2019-2020
9. Industry perspective… how is Eyr different?
Features Eyr Kry Babylon Confrere
Video consultations ✔ ✔ ✔ ✔
Text consultations ✔ ✔ ✘ ✘
Chat/messages ✔ ✔ ✔ ✘
Vaccine service ✔ ✘ ✔ ✘
Encrypted file sharing and export ✔ ✔ ✔ ✘
Collaboration platform ✔ ✘ ✘ ✘
Consent management system ✔ ✘ ✔ ✘
Electronic Patient Journal API ✘
Coming Sep’19
✔ ✔ ✔
B2B partner insight portal ✔ ? ? ✘
Int e-prescritions ✔ ✘ ✘ ✘
AI consultations (chatbot) ✘ ✘ ✔ ✘
• B2B partnership strategy
- supporting broader market reach at
lower CAC as well as pull to new
markets (ex. Denmark)
• Platform strategy
- supporting unique position in eco-
system with strong positive network
effects
• Quality-focus
- stringent focus on quality in
everything, first and foremost the
patient experience
What makes Eyr different?
9
10. 1. Health authorities globally are increasingly realising the
benefits virtual care have on exhausted healthcare systems
2. Better value, convenience and efficiency improvements,
driven partly by overwhelmed clinics and hospitals
3. Continued digital penetration in population, as consumers
are increasingly trained for virtual ways of interacting
4. General increase in awareness and focus on preventative,
predictive, personalised and patient participative care
approach to healthcare delivery among payers (insurers
and government health authorities) globally
5. Insurers are pushing adoption both as a means to make
health insurance more relevant, better value for buyers and
differentiated product offering and relevancy
Solid macro trends, support adoption of virtual care
• The Norwegian Directorate
of Health recently estimate
that 30% of primary care
consultations in Norway can
be done via text or video
• Accenture (2018) estimate
that 40% of all doctor
consultations, both primary
and hospital care, is well
suited for digital visits
• The UK National Health
Service, the NHS, estimated
in a 2019 report that up to one
third of 400m face-to-face
appointments GP practices
and hospitals outpatients
delivered each year could be
done via online consultations
over the next five years
70 %
30 %
Suitable
for virtual care
Not suitable
for virtual care
Sources:
NHS (2019) Long Term Plan. https://www.longtermplan.nhs.uk/wp-content/uploads/2019/01/nhs-long-term-plan.pdf
Norwegian Directorate of Health (2018) E-konsultasjon hos fastlegen og legevakt: https://www.dagensmedisin.no/contentassets/e14d0c4cf3bd4aa89713e5daed30b510/rapport---e-konsultasjon-hos-fastleger-og-legevakt.pdf
Accenture (2018) New Digital Norway. https://www.accenture.com/no-en/insight-new-digital-norway
Share of primary care consultations
Global drivers supporting adoption of online care Health authorities supportive of efficacy
10
11. NORWAY DENMARK
Trusted and high-quality offering to patients
ensured through partnership with leading private
doctor clinic Colosseumklinikken Medisinske
Senter (CKMS) in Oslo. All the doctors are
employed by CKMS and work physically at the
clinic.
Shifts are organised so that doctors both have
days 100% dedicated to Eyr, and days with a mix
of physical and Eyr patients.
(As we growing we are moving into a solution of
engaging doctor directly, like we do in Denmark.)
Benefits: Efficient use of doctors time - doctor
can juggle time between Eyr and physical
patients. Eyr gain knowledge of how to
implement digital health solutions in a traditional
clinic, their challenges, opportunities etc.
Challenges: Juggling physical and Eyr
appointments can be demanding for the doctor
at peak hours.
In Denmark, all our doctors are engaged directly by
Eyr. Providers can work from «anywhere», as long as
we can ensure quality and privacy. The flexibility of
taking 1-2 shifts per week from home is highly
attractive to may doctors and a completely new value
proposition.
We have engaged 3 independent doctors to a growing
network of interested providers, who are managed by
our full time employed medical doctor Sol Malm
Hagen and supervised by Halima Chaudhary,
specialist in primary care.
Benefits: Quality control at scale, flexible and easy to
scale capacity, we attract doctors primarily motivated
for working with patients over Eyr. Controlling capacity
to a greater extent in-house.
We are rapidly gaining experience how to manage a
virtual clinic.
Challenge: Inefficient if doctor’s time is not fully
utilised and dependent on operational excellence.
Meet our doctors in Norway and Denmark
11
12. Nov-18 Dec-18 January 2019 Feb-19 May-19 Jun-19
Launch of new brand Internationalisation App improvements Denmark pilot B2B portal Full scale launch in DK
Eyr launch its new brand
platform, marketing initiatives
including TV commercials
increase our brand awareness
from 1,7% to 17,8 % in just over
2 months.
Bridging round
Eyr raised NOK 3,6 at NOK
161,7m post-money valuation
(in addition to NOK 6,3m
raised through option
conversions).
Eyr platform is
internationalised.
It becomes possible to deploy
Eyr in any EU country.
Eyr wins int. tender
Eyr wins tender to deliver
online consultations to the
largest Danish Health insurer,
Mølholm Insurance.
Geo location for pharmacies,
improvements to scheduling
system, added coupons
system for marketing
initiatives and secure
customer review and
feedback module are
launched.
Eyr is covered for Mølholm’s
pilot customers. Adoption rate
surpass expectations and
benchmark from Norway.
We hired 1 full-time and 3
part-time doctors to cover
opening hours.
Insurance companies can
generate reports in our B2B
portal, saving us time and
increase our competitive
advantage.
Secure file sharing
Patients can securely receive
specialist referrals and other
sensitive files in Eyr after
consultation and export to
PDF. Saves clinic thousands in
postage and greatly improve
the customer experience.
Before pilot is over, we are
awarded 3 new contracts in
Denmark with Gjensidige,
Gouda and Nykredit travel
insurance to be launched on
June 1st. 160,000 additional
people will have Eyr fully
covered with their travel
insurance, cementing our lead
in the attractive B2B segment
in our first international market.
January 2017 Oct-17 January 2018 May-18 Jun-18 Jul-18
Storebrand launch Gjensidige launch DNB launch Key hires Travel vaccination Int. e-prescription
As the first Norwegian
company we launched online
consultations over mobile
apps, fully covered via
Storebrand Health insurance.
In May-17 Eyr won tender to
deliver online medical
consultations to Gjensidige.
In Oct-17, after a successful
pilot, Eyr becomes fully
covered for all of Gjensidige
Health insurance customers.
Eyr is covered for all DNB
Health insurance customers.
Seed round
Eyr raise NOK13,15m
at 65,5m post-money
valuation.
Eyr successfully hire 3 new key
employees, Marketing
manager, Designer and
Frontend developer are
added to the team in Oslo.
As a first in the Nordics, Eyr
launch online travel
vaccination service in
collaboration with Norway’s
largest pharmacy chain
Apotek 1.
As part of the Gjensidige
Travel insurance pilot, Eyr
starts pilot of the world’s first
EU-valid cross border e-
prescription. Pharmacies in
Europe begin accepting Eyr
cross border e-prescriptions.
Key milestones to date
12
13. Technology ready for rapid growth and global scale
13
Cloud
Docker containers running on an
IBM Bluemix instance compliant
with European laws for health
data storage while still being easy
to scale worldwide.
We serve our application through a REST API written in
Elixir and built on the Open Telecom Platform* -
an extremely fast and highly scaleable concurrent
system. We use the Phoenix web application framework
and a Postgres database.
Server
Our clients share a single code
base written in JavaScript with
React and React-Native allowing
us to quickly roll out features on
all clients simultaneously.
Clients
Our highly maintainable and scaleable technology stack is built for simultaneous releases across all clients and
fast expansion to new markets.
Key insight - integrate third party access to APIs from day one. Our data, business logic and user interfaces
are structured to allow third party services and organisations to interact directly with our users.
*) The platform behind WhatsApps famous server that
reached 2 million concurrent connections on a single
node.
14. Eyr share the same core technology as WhatsApp - Erlang
14
15. Eyr is built in strict compliance with
privacy laws and regulatory requirements
15
GDPR Platform complies with EU regulation on the protection of privacy.
FHIR / HL7 We follow international standard (API) for exchanging sensitive
health data to electronic health records.
National eID Authentication and identification on the highest national level
(examples Buypass, BankID og NemID)
OWASP ASVS Documentation of platform according to international standards.
Normen Eyr complies with the ‘Norm’ for privacy and information security.
16. «26 % of Europeans would prefer a virtual
health consultation over a physical
appointment with their doctors.»
- European Connected Consumer - A life Lived online, Osborne Clark