This document contains an analysis of marketing assignments for different groups. It discusses the pros and cons of various advertisements. Group A3's members are listed. One ad is praised for its celebrity endorsement and product visibility but criticized for not being family-friendly. Another ad is unique for featuring common people but is faulted for not clearly displaying the brand or conveying the product idea quickly enough. A storyboard is presented for an ad involving a man dreaming of an encounter in a elevator.
Salient Features of India constitution especially power and functions
Moods vs manforce kind competitors
1. Marketing Assignment
Group No - A3
Vinayak Chennuri - 55
Ankita Garud - 06
Prathamesh Patil -32
Arvind Yadava- 07
Manisha Koparde - 24
Jathin Thomas -15
2. Pros
Porn Star Celebrity Sunny Leone.
Shows that its an adult advertisement.
Product logo is displayed in between the Ad & at the end the product is
displayed.
Brief: Time saved by using the product logo .
Product Visibility: Medium
Communication: The Ad communicates the message that they also
have flavors.
The Ad shows the love of taste of the product as well as food.
Ad music is pleasant and is in sync with the story
3. Cons
Its not an family Ad with respect to Indian culture.
The idea was not unique as many brands are trying to portray the same
message
Story was predictable.
4. Pros
Common people are shown in the Ad.
Very Unique idea.
Product idea has been conveyed throughout the Ad.
5. Cons
Neither the brand nor the product has been displayed till the end.
It seems that the product has developed hatred of food.
The Ad wasn’t fit for the product.
Other brands were also displayed creating a confusion.
No product idea was conveyed till the end.
The product name comes only at the last seconds of the AD
Might get people uninterested as it goes on for 45+ seconds
The Ad seems the negative publicity of the product.
10. Storyboard:
Scene 4 : The boy gets excited & suddenly wakeups from his sleep.
11. Storyboard:
Scene 5 : The boy realize that he was dreaming but still looks for
something seeming imp.
12. Storyboard:
Scene 6 : Finally he finds the important thing which was missing,
it seemed to him that it is also required in dreams, shows the
importance of the product.