For those who fear with SALES>>>>>

1. ...…………….….
Does selling fear
control you?
!!!

2. How to control fear of
sales

3. Fear is one of the most powerful
human emotions; its grip is strong and
pervasive. To maximize your success in
business and selling, you must learn to
control your fear of sales, or it controls
you.
The fear of sales is a highly multidimensional fear, and it may
include fear of … failure, success, rejection, self-promotion and
embarrassment, as well as fear of being disliked, pushy and judged

4. A sales secret — the best way to control fear of
sales.
The best way to minimize fear of selling is to
create a belief about selling that has no fear.
What if you truly believed selling was a great and loving service? The most
successful, relationship-focused salespeople apply “Love ’em and serve ’em” is a
great mantra to help create the right thoughts and feelings for selling. It’s hard for
fear to coexist in a mind filled with love and service.

5. High-performance selling framework.
way to decrease
fear of sales is by
using this four-part
framework for high-
performance selling:
1.Show up. Be completely present with your
potential customer. Have a clear focus and a single
agenda. Love ’em and serve ’em.
 2.Tell the truth Always..
 3.Play to win.
 4.Don’t be attached to the outcome

6. Now Explaining…..
• First explain itself
• 2nd-----Your reputation is everything. Not only tell the
truth with the big things but also tell the truth with the
little things!
• 3rd ----Find ways to wow! Exceed what’s expected of you.
Be creative in finding ways to win. Great salespeople are
like great athletes; they find a way to win.
• 4th-----This will seem counterintuitive, but it’s a sales
secret of the highest performers. When you focus on the
outcome of a sales discussion, it takes you out of the
present and into the future. It causes selling fear, anxiety
and stress. You don’t control the outcome (someone
buys or doesn’t); you only control the process. When you
focus on what you control, it’s easy to stay in the present
and relaxed. This is not only a sales secret

7. Two Techniques To Control Selling Fears.
1. Give yourself a reality check.
What’s the worst-case scenario, and what’s the
probability of it happening? When you can accept the
worst case, you no longer need to fear it, which keeps
your mind in reality. Olympic downhill skiers accept that
paralysis or death is their worst case, but they never allow
themselves to focus on it. Accept and come to peace with
the worst-case scenario, and then put it off to the side
and don’t empower it by focusing on it!

8. Two Techniques To Control Selling Fears.
2. Control negative thoughts of selling
An Olympic boxer once said, “I don’t have the luxury
of having a negative thought. One negative thought
creates a moment of hesitation, leaving an opening
for my opponent to throw a punch that could kill me.”
You have the luxury of some negative thoughts, but if
you want to be great, you don’t have the luxury of
many.
An Olympic boxer once said, “I don’t have the luxury of having a negative thought. One negative thought creates a moment of hesitation, leaving an

9. Negative-thought control technique.
1. Recognize that you’re having a negative
thought. There are three ways:
Hear the thought in your mind.
Notice how you feel. If you feel tense or anxious, identify the thought
that’s creating your anxiety.
See yourself procrastinate. Procrastination is usually the result of fearful
thoughts.
2. Stop the negative thought.
It’s stealing your confidence, self-esteem and happiness! A
negative thought that I’ve actually heard from sales
professionals is, “I’ll never make another sale!”

10. Negative-thought control technique.
3. Replace the negative thought with a positive
thought that’s true and in your control :
For example, a replacement thought for the negative thought
above could be, “I have a great product/service that people want,
and I have an excellent sales process.” Stick to the process and
relax.
4. Acknowledge yourself for taking control of
your thoughts..
This negative-thought control technique gives you more control
of your negative thoughts, thereby giving you more control of
your negative emotions (fear, anger, frustration and so on).
Unfortunately, most negative thoughts come from a belief and
thought pattern you’ve probably had for a long time, possibly
since childhood. You must continually stop, replace and
acknowledge them until you can build a new thought pattern. It
takes a lot of repetition!