Management of information system of master textile

1. UNIVERSITY OF OKARA
Group : 5
Group members :
Zainab Ramzan (5033)
Bilal Riaz Khan (5085)
Ahsan Saleem (5005)
M.Waleed Iqbal (5153)
M.junad (5101)
Semester: BBA 8 ( Evening )
Section : A
Submitted to : Sir Tanveer Sultan

2. Information Systems (IS):
Information Systems (IS) are tools that help people in
companies or organizations manage information. They use
computers and software to collect, store, and process data,
turning it into useful information for making decisions. IS help
with everyday tasks, planning, and understanding how the
business is doing. They include different types like systems for
managing customers, handling transactions, and providing
reports for managers. Overall, Information Systems are
essential for making work easier and helping businesses grow.
Management Information System
Management Information Systems (MIS) is a system that uses
computers to gather, organize, and share information, helping
managers make better decisions and run their business more
smoothly. It combines technology, people, and data to provide
useful insights that help businesses work smarter and achieve
their goals.
COMPANY
(Gul Ahmed Textile Mills Limited)
Gul Ahmed Textile Mills Limited is one of the leading textile
companies in Pakistan and holds a prominent position in the
country's textile industry. It was established in 1953 and has
since grown into a vertically integrated textile powerhouse,
involved in various stages of the textile manufacturing process.
Gul Ahmed's headquarters are located in Karachi, Pakistan.
Product Line:

3. Gul Ahmed is known for its diverse product line, offering a wide
range of textile products that cater to various customer needs.
The product line includes:
 Fabrics: Cotton, lawn, khaddar, linen, silk, chiffon, and
more.
 Apparel: Unstitched fabric sets, ready-to-wear clothing,
formal wear, casual wear, and pret collections for men,
women, and children.
 Home Textiles: Bed sheets, bedding sets, duvet covers,
pillow covers, comforters, quilts, and towels.
 Accessories: Scarves, stoles, shawls, dupattas, and
bags.
 Footwear: Slippers.
 Home Décor: Cushion covers and curtains.
 Gul Ahmed Ideas: A separate division offering home and
lifestyle products, including bedding, bath linens, table
linens, and home decor items.
GUL AHMED TEXTILE MILLS LIMITED
COMPITETERS IN MARKET :
Here are some of the major textile companies that are
considered competitors to Gul Ahmed:
 Nishat Mills Limited: One of the largest and most
diversified textile companies in Pakistan, Nishat
Mills is involved in spinning, weaving, processing,
and stitching of fabrics. It also has a significant retail
presence with its brand Nishat Linen.
 Lucky Textile Mills Limited: Lucky Textile Mills is
another prominent player in the textile industry,
involved in various stages of textile production,
including spinning, weaving, and processing. It
produces a wide range of fabrics and garments.

4.  Kohinoor Textile Mills Limited: Kohinoor Textile
Mills is engaged in spinning, weaving, and
processing of textiles. The company offers a diverse
product line, including fabrics, garments, and home
textiles.
 Al-Karam Textile Mills: Al-Karam is a well-known
textile brand in Pakistan, offering a wide range of
fabrics, ready-to-wear clothing, and home textiles.
 Sapphire Textile Mills Limited: Sapphire is a
leading textile company involved in the
manufacturing of yarn, fabrics, and home textiles. It
also has its retail brand Sapphire Retail Limited.
COMPITETERS PRODUCT LINE
Nishat Mills Limited:
 Fabrics: Cotton, lawn, linen, khaddar, silk, chiffon,
etc.
 Apparel: Unstitched fabric sets, ready-to-wear
clothing
 Home Textiles: Bedding sets, bed sheets, pillow
covers, curtains, etc.
 Retail: Nishat Linen brand
Lucky Textile Mills Limited:
 Fabrics: Cotton and blended fabrics
 Garments: Ready-to-wear clothing for men, women,
and children

5.  Home Textiles: Bedding sets, bed sheets, pillow
covers, towels, curtains, etc.
Kohinoor Textile Mills Limited:
 Fabrics: Cotton and blended fabrics
 Garments: Ready-to-wear clothing
 Home Textiles: Bedding sets, bed sheets, pillow
covers, towels, curtains, etc.
Al-Karam Textile Mills:
 Fabrics: Cotton, lawn, linen, khaddar, silk, chiffon,
etc.
 Apparel: Unstitched fabric sets, ready-to-wear
clothing
 Home Textiles: Bedding sets, bed sheets, pillow
covers, curtains, etc.
Sapphire Textile Mills Limited:
 Yarn: Cotton, polyester, blended yarn
 Fabrics: Cotton, blended fabrics, denim
 Home Textiles: Bedding sets, bed sheets, pillow
covers, towels, curtains, etc.
 Apparel: Ready-to-wear clothing under the brand
Sapphire Retail Limited
MIS IN GUL AHMED TEXTILE MILLS LIMITED
1. Inventory Management:MIS can track and manage the
inventory of raw materials, work-in-progress goods, and
finished products. This helps in optimizing stock levels,
reducing wastage, and ensuring timely production and delivery.
2. Sales and Order Processing: MIS can handle sales data,
order processing, and customer information. It assists in

6. tracking sales performance, managing customer orders, and
ensuring timely deliveries.
3. Production Planning and Control:MIS can aid in planning
production schedules, managing manufacturing processes, and
optimizing resource utilization. It helps to streamline operations
and minimize production bottlenecks.
4. Financial Management:MIS can assist in financial planning,
budgeting, and forecasting. It can generate financial reports
and aid in cost analysis, profit margins, and financial decision-
making.
5. Supply Chain Management: MIS can monitor the supply
chain from raw material procurement to the delivery of finished
products. It helps in enhancing supply chain efficiency and
reducing lead times.
6. Human Resource Management: MIS can facilitate
employee data management, payroll processing, and
performance evaluation. It streamlines HR processes and aids
in workforce planning.
7. Business Intelligence and Reporting:MIS can analyze
data and generate real-time reports and dashboards for
managers to make informed decisions and monitor key
performance indicators (KPIs).
8. E-commerce and Online Sales: If Gul Ahmed has an online
sales platform, MIS can manage online orders, track customer
interactions, and analyze online sales data.
GUL AHMED TEXTILE MARKET SHARES
Gul Ahmed Textile Mills Limited is a textile composite
company. According to the Pakistan Stock Exchange
(PSX), the market share of Gul Ahmed Textile Mills
Limited (GATM) is Rs.18.17 as of Fri, Jul 14, 2023 5:09
PM
MARKET CAP (000's). SHARES
13,446,880.35. 740,059,458
FREE FLOAT. FREE FLOAT

7. 25.00%. 185,014,865
COMPITETERS MARKET SHARES
Nishat Mills Limited
Nishat Mills Limited is a Pakistani textile company which
is listed on the Pakistan Stock Exchange (PSX) .As of
July 11th, 2023, the stock price of Nishat Mills Limited
was 63.13 PKR
MARKET CAP (000's). SHARES
21,247,178.81. 351,599,848
FREE FLOAT. FREE FLOAT
40.00%. 140,639,939
Kohinoor Textile Mill
Kohinoor Textile Mills Limited is a textile composite
company. According to the Pakistan Stock Exchange
(PSX), the market share of Kohinoor Textile Mills
Limited (KTML) is Rs.52.65 as of Thu, Jul 13, 2023 4:00
PM
MARKET CAP (000's). SHARES
299,296,456. 15,742,993.59
FREE FLOAT. FREE FLOAT
89,788,937. 30.00%
Sapphire Textile Mills Limited
Sapphire Textile Mills Limited is a textile composite
company. According to the Pakistan Stock Exchange
(PSX), the market share of Sapphire Textile Mills
Limited (SAPT) is Rs. 1,100.00 as of Fri, Jul 14, 2023
5:09 PM.
MARKET CAP (000's). SHARES
22,785,342.34. 21,689,791

8. FREE FLOAT. FREE FLOAT
2,168,979. 10.00%
SWOT Analysis of Gul Ahmed Textile Mills Limited:
Strengths:
1. Wide range of products for customers.
2. Controls the entire production process for quality.
3. Well-known and respected brand.
4. Presence in global markets.
5. Focus on sustainability and social responsibility.
Weaknesses:
1. Dependence on the availability and cost of raw materials.
2. Facing competition from various companies.
3. Vulnerable to economic changes.
Opportunities:
1. Expand into new markets.
2. Introduce innovative and attractive products.
3. Embrace e-commerce for wider customer reach.
4. Capitalize on the trend towards sustainable fashion.
Threats:
1. Fluctuations in raw material prices affecting costs.
2. Currency exchange rate changes impacting exports.
3. Shifting consumer preferences.
4. Changes in trade and labor regulations.
SWOT analysis helps Gul Ahmed identify its strengths to build
upon, weaknesses to address, opportunities to pursue, and
threats to prepare for in the competitive textile industry.
PESTLE Analysis of Gul Ahmed Textile Mills
Limited:
Political:
 Government policies and regulations affecting the textile
industry, such as trade agreements and tariffs.

9.  Political stability in domestic and international markets
impacting business operations and investments.
Economic:
 Economic conditions and GDP growth affecting consumer
spending on textile products.
 Currency exchange rates influencing import and export
costs.
 Inflation rates impacting production and operating costs.
Social:
 Consumer trends and preferences, including demand for
sustainable and ethically produced textiles.
 Demographic factors influencing target markets and
product demand.
 Labor force availability and skill levels affecting workforce
management.
Technological:
 Adoption of advanced technology for efficient
manufacturing and operations.
 Embracing digital platforms and e-commerce for online
sales and customer engagement.
 Technological innovations in textile production and design.
Legal:
 Compliance with labor laws and regulations, including
working conditions and minimum wage requirements.
 Intellectual property rights protection for designs and
patents.
 Environmental regulations related to sustainability and
waste management.
Environmental:
 Environmental impact of textile production processes and
efforts for sustainable practices.

10.  Climate change and natural disasters affecting supply
chain and raw material availability.
 Energy consumption and carbon emissions reduction
initiatives.
A PESTLE analysis helps Gul Ahmed understand the external
factors that may impact its business operations, market
dynamics, and industry trends. This analysis enables the
company to proactively address challenges and capitalize on
opportunities within its operating environment.
BCG MATRIX OF GUL AHMED TEXTILE MILLS
LIMITED
Gul Ahmed's product portfolio can be analyzed using the
BCG matrix as follows:
1. Stars: These are Gul Ahmed's high-quality products
with a strong market share. They bring in high revenue
and have growth potential. The company should keep
investing in them.
2. Cash Cows: These products also have a high market
share but have reached maturity. They generate steady
revenue and need some investment, but not as much as
stars.
3. Question Marks: These products have a low market
share but can grow with significant investment. The
company should carefully consider whether to invest
more or not.
4. Dogs: These products have low market share and
growth potential. It's best to phase them out or divest.
To succeed, Gul Ahmed should focus on its stars and
cash cows while carefully considering the potential of its
question marks.

11. Porter's Five Forces for Gul Ahmed Textile Mills
Limited:
1. Threat of New Entrants:This force looks at how easy
or difficult it is for new companies to enter the textile
industry. If it's easy for new competitors to join, it may
increase competition and potentially reduce profits for
Gul Ahmed. However, Gul Ahmed's established position
and brand may act as a deterrent to new entrants.
2. Bargaining Power of Suppliers:This force examines
how much control the suppliers of raw materials (like
cotton) have over Gul Ahmed. If suppliers have a lot of
power, they may raise prices, affecting Gul Ahmed's
costs and profitability.
3. Bargaining Power of Buyers:This force assesses
how much control buyers (like retailers) have over Gul
Ahmed. If buyers have a lot of power, they may demand
lower prices, impacting Gul Ahmed's profits.
4. Threat of Substitute Products: This force looks at
whether there are alternative products that customers
might choose instead of Gul Ahmed's textiles. If there
are many substitutes available, it may put pressure on
Gul Ahmed to offer unique and attractive products.
5. Intensity of Competitive Rivalry: This force
analyzes how competitive the textile industry is, with
other companies vying for customers. Intense rivalry can
lead to price competition and affect Gul Ahmed's market
position.

12. By understanding these forces, Gul Ahmed can make
better decisions to stay competitive and adapt to
changes in the textile industry.
CONCLUSION
Gul Ahmed Textile Mills Limited emerges as a significant
player in the textile industry, known for its diverse
product offerings, strong brand identity, and commitment
to quality and innovation. The company's extensive
product line, including fabrics, apparel, and home
textiles, showcases its adaptability to consumer
preferences and market demands. Gul Ahmed's vertical
integration in the production process contributes to its
competitive advantage in ensuring efficient operations
and product quality control.
The analysis of Gul Ahmed's strengths, weaknesses,
opportunities, and threats (SWOT) reveals its potential
for growth and market resilience. While the company
faces challenges in terms of external dependencies and
competition, it has positioned itself well to seize
opportunities in the expanding domestic market,
international expansion, and the growing prominence of
e-commerce.
Management Information Systems (MIS) play a pivotal
role in supporting Gul Ahmed's decision-making
process. By efficiently collecting, processing, and
reporting relevant data, MIS empowers the organization
with insights for strategic planning and effective
resource allocation.
The comprehensive PESTLE analysis sheds light on the
external factors influencing Gul Ahmed's operations. It

13. emphasizes the significance of political stability,
economic conditions, consumer preferences,
technological advancements, legal and regulatory
considerations, and the company's commitment to
sustainability practices.
Gul Ahmed Textile Mills Limited's journey as a key
player in the textile industry is marked by its ability to
capitalize on opportunities, address challenges, and
embrace technological advancements. By staying
attuned to changing market dynamics and leveraging its
core strengths, Gul Ahmed can continue to navigate the
industry landscape and pursue sustainable growth in the
future.