Cattle Trace - Livestock Traceability Initiatives and Projects - Dr. Justin Smith, State Veterinarian, Kansas Department of Agriculture, from the NIAA 2018 Strategy Forum on Livestock Traceability, September 25 - 26, 2018, Kansas City, MO, USA.
More presentations at https://www.youtube.com/channel/UCeUDeS810OcOfuEYwj1oHKQ
Dr. Justin Smith - Cattle Trace - Livestock Traceability Initiatives and Projects
1. Animal Disease Traceability
Pilot Project
Purpose
Proactively develop and evaluate a purpose-built infrastructure
for an Animal Disease Traceability system
2. Momentum Building
“Market- and industry-driven traceability system to
provide critical tools to manage a disease outbreak,
enhance consumer confidence and trust in Kansas
livestock, protect food safety, and provide opportunities to
access export markets.”
• Kansas Agriculture Strategic Growth Project
In December 2017, the Kansas Livestock Association
amended existing policy to support a mandatory national
individual animal identification system for disease
traceability for all cattle.
3. Setting the Direction
World Perspectives, Inc., released the “Comprehensive
Feasibility Study: U.S. Beef Cattle Identification and
Traceability Systems” in early 2018.
4. Setting the Direction
The report concluded that to be successful, a traceability
system should
• Be industry driven
• Be managed and overseen by an entity that includes both
private and government interests
• Maintain data privacy
• Be equitable to all industry sectors
• Be compatible with common industry practices
• Operate at the speed of commerce
• Be credible in domestic and international markets
7. Develop a purpose-built infrastructure
Evaluate the efficiency and capabilities of the system and
infrastructure
Determine the value throughout the supply chain
Goals & Objectives
8. Ultra-high frequency technology
Hands Free operations
Minimal data collection
Official animal ID number
GPS location
Date and Time
Compatible with Industry Practices
9. Where are we now?
Participant Recruitment
• Three major beef processers
with a Kansas presence
• 14 Feedyards
• 7 Livestock Markets
Current recruitment focus
on cow-calf operators
Reader Installations
10. Where are we now?
Established CattleTrace, Inc., as
a private, not-for-profit
corporation to securely
maintain and manage the data.
The database is secure. KDA will have an MOU with
CattleTrace providing for situations when the agency can
access the data for a disease traceback.
11. Where are we now?
Named a Board of Directors to
provide leadership for
CattleTrace, Inc.
The Board approved a resolution
to name KDA, KLA, K-State and ILS as the Industry Advisory
Committee to carry out the pilot project.
12. Summer 2018
• Determine final participants
• Develop pilot project database and infrastructure
• Establish Cattle Trace, Inc. as a separate entity
Fall 2018
• Initiate pilot project and begin data collection
Winter 2018 – Summer 2019
• Initial mock traceback scenarios completed
• Determine Phase 2 of the project (to be completed by early 2020)
Summer 2019 – Spring 2020
• Final pilot project report completed
• Cost-benefit analysis of opportunities/roadblocks
Project Timeline
13. Lessons Learned
Maintain focus on CattleTrace objectives
Industry involvement is key
Cow calf concerns
Technology needs
Industry interest
Brief background of how CattleTrace was established – including KLA policy change, Ag Growth Project, established end-to-end industry in Kansas, WPI feasibility report released in January 2018 at NCBA convention
Not comparing tag A vs tag B but focused on developing and testing a purpose built infrastructure
Entire focus is on disease traceability
Initiate pilot project and data collection, tagging at least 55,000 Kansas-based calves
Hands-free method
Ultra-high frequency technology
Operates at the speed of commerce
Minimal necessary data
Official animal identification number
GPS location
Time/date
Evaluate the technology used in the pilot project
Impact on speed of commerce at each production level
Is Ultra High Frequency technology effective and efficient for disease traceability?
Conduct simulated disease traceback scenarios with collected data and compare with current
Does the system collect sightings of animals moving intrastate?
Does the system capture sightings on animals not currently required to have a national animal identification number?
Does the system include a process to retire tags at the packer?
Can this be replicated on a national level?
Conduct cost-benefits analysis of the system: industry and producer levels & evaluate potential roadblocks and opportunities of implementation at each production segment. Analysis will be conducted by the Kansas State University Agricultural Economics Department
Recruitment has been strategic – we want to be able to capture as many sightings during the pilot project as possible
Built the list of partner feedyards and livestock markets together – looking at where existing business relationships exist
Focus with cow-calf producers is on operators who already do business with a partner feedyard or livestock market
Have had interest from states outside of Kansas. We are in discussions about how to best partner with them.
Producer privacy and data security have been top concerns we’ve been asked about and were identified as key issues in the WPI report.
To address these concerns, CattleTrace, Inc., was formally established as a private, not-for-profit corporation to securely maintain and manage the data collected as part of the disease traceability pilot project. As a third-party private entity, the database is not subject to Kansas Open Records Act requests.
A board of directors was named to provide leadership for CattleTrace, Inc. The board approved a resolution to name KDA, KLA, K-State and ILS as the Industry Advisory Committee to carryout the pilot project.
KDA and USDA only have access to the database in the event of a disease outbreak – or a mock traceback during the pilot.
Building the system for the worst – FMD. The Board may make the decision in the future to allow traces on other cattle diseases. “You can always cast a wider net but not always tighten it down once it’s out there.”
A board of directors was named to provide leadership for CattleTrace, Inc. The board approved a resolution to name KDA, KLA, K-State and ILS as the Industry Advisory Committee to carryout the pilot project.
KDA and USDA only have access to the database in the event of a disease outbreak – or a mock traceback during the pilot.
Building the system for the worst – FMD. The Board may make the decision in the future to allow traces on other cattle diseases. “You can always cast a wider net but not always tighten it down once it’s out there.”
Continue to tag and collect data through the two year project, not tagging all animals this year
The lessons we’ve learned are hopefully resulting in a better pilot project and a better end product for the entire industry
Group has to continuously bring attention back to core CattleTrace objectives – we’re not looking at value-add opportunities; we’re not comparing technologies. Losing focus would derail the project.
This isn’t a government run project or entity. WPI feasibility study indicated producers desire a public-private partnership. KDA is just one partner in CattleTrace.
Cow calf producer concerns
Supportive of the project and glad Kansas is being a leader
But still asking “what’s in it for me?”
They realize there isn’t going to be a premium when they sell their calves – they’re OK with that – but still concerned about the cost
Education and outreach to this segment of the supply chain is critical
about how it’s an insurance policy against a disease outbreak
Using UHF technology was the right decision to allow cattle to move at the speed of commerce. But we need more technology providers on the market. Good companies in the market today but need for there to be more in order to work on a larger scale nationwide
We continue to receive inquiries from states, producers across the nation, industry associations, value-add companies, etc., about the project and how or if they can get involved – there is a growing desire for the type of infrastructure CattleTrace can provide.