This platform has 800 million monthly active users. And 500 million Instagram profiles are active on a daily basis This post will steer you in the right direction with 5 tips and strategies that you can apply to your Instagram marketing strategy today.

1. Top 5 Tips to
Improve Your
Instagram
Marketing
Strategy

2. 1. Increase your following
One of the first steps to having a successful
Instagram marketing strategy is growing your
follower base.
Without lots of followers, you will struggle to get
your posts seen. It’s not going to be easy for you
to generate sales without followers.

3. 2. Focus on the first impression of your page
First impressions matter. This statement holds true
in the real world as well as the virtual world.
As a marketer, you need to recognize that. It’s the
same reason why writing an irresistible blog post
introduction is vital to your content strategy.

4. 3. Post content on a regular basis
If you’re adding a picture or video to your profile
only once a month, it’s not an effective strategy. I
wouldn’t even call that an active profile.
At the same time, you don’t want to flood user
timelines and be perceived as annoying. You
need to find a middle ground here.

5. 4. Go live
Instagram has a live broadcast feature. If you
read my top marketing trends of 2018, you’d
know I put live video streaming first on this list.
Users love it, and brands are using this
information to their advantage.
Live video gives you the opportunity to connect
with your audience in real time. While you
broadcast, they can comment.

6. 5. Add pictures and videos to your story
As I briefly mentioned earlier, your story is a great
place to add daily content.
You can post content to your story multiple times per
day because it won’t flood the timelines of users who
follow you.
But that doesn’t mean you should go overboard and
post 20 different pictures and videos to your story
every day.

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