This presentation is by a student from "Acting Up - Using Theater & Technology for Social Change," part of the online education program at The School for New Learning. Tom Tresser, instructor - http://www.tresser.com
4. Strengths Weaknesses Social Media & Networking: Website: Easy to read. Clean. We have a mailed newsletter that is also posted on the website. Facebook. Very basic. There’s very little information. Facebook usage is minimal and there is no twitter linked to website. Newsletters haven’t been created or updated since 2010. Capacity Building: Dedicated volunteers continue to come in and help. Very little volunteer turn over. Volunteering is dwindling; average volunteer is over 65. Haven’t had new, regular volunteers in 3 years. Ability to meet mission statement. Mission statement is to help feed the hungry, food distributions are regular and on time. Funding and donors are getting harder to come by. Our organization is bypassed for larger, better equipped pantries.
5. Opportunities Threats Social Media & Networking: Start social networking! It’s free, easy to do and it works. Start up the production of news letters again. Find other means of delivery besides mailing. Other pantries already have an active, online presence. May be hard to break into the community now Capacity Building: Bring in a younger crowd that includes teens, mothers, etc. Raise awareness in the community to find new volunteers. Other organizations already have teen and mother programs that cooperate with the schools and local mother’s groups. Ability to meet mission statement. Adding new programs to raise community awareness may generate new donors and abilities to secure more grants for expansion. We are coming in after the fact, trying to ‘catch up’ our organization to that of other area organization who are already operating on the internet and within social networks.