The audience for the media product would be women aged 15-25. Research on similar magazines helped identify this target demographic, as the style and informal tone of articles aligned with magazines this age group was familiar with. Feedback was gathered from a focus group of 5 friends fitting the target audience through a Facebook post. Comments praised aspects like an interview-style article and cover image but also provided suggestions, such as featuring artists holding instruments on the cover to better represent the magazine's focus on music. The feedback helped identify potential improvements for the magazine.
1. Question 4 – Who would be
the audience for your media
product?
2. Audience
The audience for my media product would be both me
and women aging from 15- 25. The research I
conducted helped me to come to this age range as
many similar magazines had a youthful feel to them,
for example the colour scheme was similar and the
common informalities in the articles were similar to
mine which made the audience familiar with the
magazine.
3. Focus Group
I made a focus group on Facebook which allowed me to get feedback from 5 friends
who fit within the target audience of my magazine. I asked them to comment on the
content, genre, photographs, colours, fronts and overall success of the magazine I
have produced. Some of the comments I received include:
“The contents in the double page spread are good. The article sounds realistic and I
think the interview style article works well for a music magazine.”
“I like the main image on the front cover of the magazine. It works well on the white
background and with the text surrounding it. If you were to do it again you could
maybe make the model look more like an artist, for example have him holding an
instrument, or maybe even photo-shoot multiple people so it looks like they’re in a
band together. That’d look cool.”
“I like the way the contents page looks. The contents on the right of the page look
professional. Although the images on the right of the age are good maybe they’re
could have been some larger text here. “
These comments from the focus group helped to understand how I could have
improved upon my magazine if I was to do it all again. The positive and constructive
feedback