1. Communication

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What is Communication?
 Process by which information is exchanged
and understood by two or more people, usually
with the intent to motivate or influence behavior
Manager = 80% every working day in direct
communication with others – 48 min/hour
Manager = 20% every work day in communication
in the form of reading and writing -12 min/hour

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The Manager as
Communication Champion
External
Information
Internal
Information
Manager as
Communication Champion
Purpose-Directed
Direct attention to
vision, values, desired
outcomes
Influence employee
behavior
Strategic Conversations
Open communication
Listening
Dialogue
Feedback
Methods
Rich channels
Upward, downward, &
horizontal channels
Nonverbal
communication
Personal networks

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Communication Process Model
Noise
Sender
Encodes
Message
Receiver
Decodes
Message
Channel
Feedback Loop (Return message
decoded)
Channel
(Return message
encoded)

5. CHANNELS OF COMMUNICATION
 INTERPERSONAL COMMUNICATION
 MASS MEDIA
 TRADITIONAL OF FOLK MEDIA
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6. Levels of Communication
 Intrapersonal Communication
 Interpersonal Communication
 Small Group
 One-to-group
 Mass communication
Copyright © 2005 by South-Western, a division of Thomson Learning. All rights reserved.

7. Levels of Communication
 Intrapersonal Communication
 Interpersonal Communication
 Small Group
 One-to-group
 Mass communication
Copyright © 2005 by South-Western, a division of Thomson Learning. All rights reserved.