We want to work with people dedicated to creating something better. We believe that every company has the potential to solve a problem or create real change in the world.

1. Creative Connect
Software Solutions
ecreativeconnect.com

2. Seo Stands for “Search Engine Optimization”. It is the
process of getting traffic from the “Free”, “Organic”,
“Editorial” or “Natural” search results on search
engines.
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3. Type Of SEO
 White Hat SEO
 Balck Hat SEO
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4. White Hat SEO
 Definition:
White hat SEO utilizes techniques and methods to improve
the search engine rankings of a website which don’t run a
foul of search engine(mainly Google) guidelines.
• Techniques:
Some white hat SEO techniques include: high quality
content development, website HTML optimization and
restructuring, link acquisition campaigns supported by
high quality content and manual research and otreach.
• What To Expect:
Steady, Gradual, but lasting growth in rankings.
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5. Black Hat SEO
 Definition:
Black Hat SEO exploits weaknesses in the search
engine algorithms to obtain high rankings for a
website. Such techniques and methods are in
direct conflict with search engine guidelines.
• Techniques:
Some black hat SEO techniques include: link
spam, keyword stuffing, cloaking, hidden text,
and hidden links.
ecreativeconnect.com

6. There Are Two Types Of SEO’s
ON-Page SEO
OFF-Page SEO
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7. ON-Page SEO
 What Is ON-Page SEO?
 On-Page SEO(also known as”on-site” SEO)
is the act of optimizing different parts of
your website that affect your search engine
rankings. It’s stuff that you have control over
and can change on your own website. Here
are the biggest factors included.
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8. OFF-Page SEO
 What is OFF-Page SEO?
 OFF-Page SEO focuses on increasing the authority of
your domain through the act of getting links from
other websites. A good analogy for how authority
works is this. If you have a bathtub with rubber
duckies in it (the ducks are your pages). And you start
filling the tub with water(links), your duckies are all
going to rise to the top. “Domain Authority” that
calculates how authoritative your website is compared
to other sites.
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9. Thank You
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