Bridgestone Americas Holding, Inc.

Bridgestone Americas Holding, Inc.
Executive Summary Bridgestone Americas Holding, Inc, hereinafter, will be referred to as
Bridgestone. Bridgestone is a well–established corporation in the business of selling varied tire and
rubber products to markets all over the world. In this marketing plan, we are focusing on mostly the
tire part of the business, which accounts for the majority of Bridgestone's sales revenues and the
effect of customer service centers. In this marketing plan, we have outlined specific financial, as
well as non–financial goals and ways to help implement these goals and reach projected quotas. We
feel that because Bridgestone is such a large corporation, with a large amount of capital, as well as
being well– established in the tire industry, it ... Show more content on Helpwriting.net ...
It is one of the leading tire producers in the world, but there is still competition, and the way to get
ahead is to offer consumers new products that are more cost–efficient, safe, and durable, with good
warranties and convenient and available help provided by service centers when needed. Bridgestone
needs to expand its number of company–based stores that are located within America. It also needs
to establish new markets every year, both geographic ones throughout the world, but also with new
demographics, such as younger generations. Bridgestone offers quality tires, while remaining at low,
competitive prices and that is what has attracted its customers for years. It has a wide consumer base
as it is, and revenue is in the millions, but there are always way to improve and make its products
available to more people worldwide. Bridgestone Americas Holding Inc. has such an extensive
background, with strengths coming from both sides of the merger in 1990 between Japan's
Bridgestone Company and America's Firestone Company. The merger created a huge advantage for
Bridgestone in the international market. They were automatically global. Bridgestone also has an
advantage because they have been in the tire industry for a very long time. Currently, Bridgestone's
revenue is $20,678 million dollars. Bridgestone is in control of 34% of the total tire industry.
Situation Analysis:
Pneumatic Tire Market Segmentation:
The market is segmented on the
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History Of Toyota Motor Co.
The history of Toyota goes back to 1937 when Toyota Motor Co., Ltd. was established in Japan. The
company had been doing well and wanted to expand their operations into other countries. On
October 31, 1957 Toyota Motor Sales, U.S.A., Inc. was formed. They established their headquarters
in Hollywood, California and began selling vehicles in 1958. In the first year, Toyota sold 287
Toyopet Crown sedans and one Land Cruiser. Within the first 10 years of business the company
began to develop a reputation in the United States for having high quality vehicles that were also
reliable. By 1966, they had sold more than 20,000 vehicles and by 1967, Toyota became the third–
best–selling import brand in the United States. Toyota continued to grow in ... Show more content
on Helpwriting.net ...
In 1996, Toyota engineers discovered an issue with the Hilux Surf, a sport utility vehicle (SUV) that
was sold in England. Toyota sold this same SUV in the United States, but it was called the 4Runner.
The engineers were concerned because with a combination of heavy loading and severe steering
maneuvers, the SUVs could lose directional stability. This resulted in the possible consequence of
drivers losing control of the vehicle and increasing the risk of a crash. Toyota did make a design
change to correct the steering mechanism, but instead of issuing a recall on the existing Hilux Surfs
and 4Runners that were already on the road, Toyota simply installed the design change on the new
models. Eight years later, there was an accident that involved an out of control Hilux Surf that
prompted a police investigation. The Japanese government heavily criticized Toyota and ordered
them to overhaul its recall system. Since 2007, Toyota has received major criticism regarding the
safety and quality of their vehicles. The company has faced many issues in a short period of time.
Following is a brief timeline that highlights the major events that took place: 2007 March 2007
Toyota receives reports about an accelerator pedal glitch in its Tundra model. September 26, 2007
Toyota recalls Lexus models to secure floor mats that could trap the gas pedal, causing the car to
accelerate out of control. 2009

Essay about Goodyear Case
Goodyear Case
In 1992, the Goodyear Tire and Rubber Company decided to reconsider the offer from Sears to sell
Goodyear's Eagle brand tires. The reasons that Goodyear was contemplating this offer was that
Sears was replacing worn out Goodyear tires at a large amount every year. The tires were not being
replaced with Goodyear tires because the customers at Sears wanted to replace their tires with the
best possible tires that Sears offered, and the Goodyear tires were not in the offering. The company's
major options in this decision were whether to sell only the Eagle brand tires or all of the Goodyear
tire brands.
Analysis and Evaluation
The tire industry is global in area and most competitors originate, market and sell their ... Show
more content on Helpwriting.net ...
Goodyear?s principal business is the development, manufacture, distribution and sale of tires
throughout the world. The distribution of tires represented 83% of the company?s corporate sales of
$10.9 billion in 1991. Around 60% of Goodyear worldwide sales were in the tire replacement
market and 40% were to the original equipment market. Because of the Goodyear name, which is
one of the best known brand names in the world, the Goodyear tires have been positioned and priced
as premium quality brands. It is one of the leading national advertisers in the U.S. The company also
operates around 1,000 company owned Goodyear Auto Service Centers and sells through 2,500
franchised Goodyear Tires Dealers in the U.S. These outlets account for a good portion of the
company?s annual tire sales.
Recommendations
Because of an industry analysis that expects Sears to benefit from carrying Goodyear tires, I think it
would be a good idea for Goodyear to sell their tires at Sears? stores. The fact that Goodyear is
losing many customers to Sears by Sears not offering replacement tires to their customers is
becoming a large loss of business for Goodyear. The customers at Sears are returning customers, and
feel that the integrity of the company is well represented by the products they offer. For Goodyear to
sell their products at the Sears stores, it would show that the Goodyear name stands for quality and
that the product can be

Skil Corporation
Harvard Business School
9–389–005
op y
September 15, 1988
Skil Corporation
On March 23, 1979, Emerson Electric Company acquired Skil Corporation, a manufacturer of
portable power tools, for $58 million. With sales of $2.6 billion in 1979, Emerson Electric produced
a broad range of electrical and electronic products and systems.
tC
Emerson Electric Company
Emerson Electric, originally a manufacturer of electric motors and fans, had gradually expanded
into a broad range of consumer and industrial products. It classified its businesses into commercial
and industrial components and systems; consumer goods (including portable electric tools); and
government and defense products (see Table A).
Table A
Sales and ... Show more content on Helpwriting.net ...
Portable tools were hand held and mostly powered by an electric motor. The gasoline–powered
chain saw was one of the few portable tools with a nonelectric engine. Pneumatic power was largely
restricted to automotive tools such as grinders, buffers, impact wrenches, drills, and hammers. In
1979, portable electric power tools accounted for the majority of industry volume.
No
Portable electric power tools came in a wide range of sizes, prices, and qualities. Principal products
were saws (circular, reciprocating, sabre, or jig); drills (corded or cordless, regular or hammer); and
sanders (disc, orbital, belt, or combined sander/grinders). Other products included routers, planes,

roto hammers, impact wrenches, polishers, and screwdrivers. Exhibit 1 shows domestic U.S. sales of
portable tools by type of tool.
A typical company product line consisted of about 200 tools plus accessories, for which a variety of
sizes and price points were available. The portable power tool market was becoming increasingly
segmented by price point. Circular saws, for example, ranged in price from $24.99 to
$199.99 with typically 20 price points in between, each point designating a certain level of quality,
durability, horsepower, and other product features. A typical manufacturer had 15 models.
Do
Portable electric power tools were used primarily for woodworking, metalworking, or automotive
repair. Power tools could

Case Study Of General Tire
In 1979 Continental purchased the European tire factories of Uniroyal, the U.S. firm that was started
its retreat from the tire business. As a result Continental obtained a second French factory and
another German plant and factories in Scotland and Belgium. The other profit was the established
marketing position of the Uniroyal brand. The acquisition of Kleber–Colombes, a financially
troubled French firm in which Michelin held a major stake, was discussed, but not pursued in 1980.
In 1985 Continental purchased the tire division of Semperit, the largest Austrian rubber firm, for
DM 47 million. The expansion and diversification joined with an economic upturn contributed to an
improvement in the firm's finances. The most remarkable step in Continental's transition, via
acquisition, to major international producer came in 1987 with the purchase of General Tire for
US$650 million from GenCorp. Continental obtained the four factories, the brands, the original
equipment contracts, and the marketing network of the fifth largest U.S. tire manufacturer. In
addition, General Tire had owned Mexican and Canadian factories. As a result, Continental then
accounted for 6.6 percent of the world tire market in 1988 and 8.1 percent in 1989, making it the
fourth largest producer, with more than ... Show more content on Helpwriting.net ...
Continental and Yokohama form a 50/50 joint venture to step up tire activities with Japanese
automotive manufacturers. The new company, named Yokohama Continental Tire Co., Ltd.,
promoted tire businesses by marketing original equipment tires for passenger cars, light trucks and
trucks/busses to Japanese automakers and their overseas transplants as well as to Korean

Summary of Case Analysis: Goodyear Tire and Rubber...
Summary of Case Analysis: Goodyear Tire and Rubber Company
1. INTRODUCTION GOODYEAR TIRE AND RUBBER COMPANY
Goodyear Tire and Rubber Company, was founded in 1898 and was the world tire production leader
until November 1990 when Groupe Michelin took over after merging with Uniroyal Goodrich Tire
Company.
Goodyear¡¦s principal business is the development, manufacture, distribution, and sale of tires
throughout the world. Its tires and tube sales represent 83 % of 1991 corporate sales of $10.9 billion
with corporate wide earnings of $96.9 million. It has its owned Goodyear Auto Service Centers and
franchised Goodyear Tire Dealers in supporting its distribution and sale of tires in US.
Goodyear controls 20 percent of ... Show more content on Helpwriting.net ...
SITUATION ANALYSIS
We need to consider a number of relevant information prior to making the decision. The information
that needs to be considered is:
(a) What are Goodyear¡¦s situation, its strength, weaknesses, opportunities and threat?
Table 4 ¡VSWOT Analysis on Goodyear
Strength Weaknesses
„X 94 years of experience
„X 37% of US tire–making capacity
„X 60% in the Tire Replacement market (Top Ten in US)
„X 40% in the Original Equipment Manufacturer market
„X Market leader in North America
„X Broadest line of product
„X Broad market brand names with 11 brand names
„X Premium quality brands
„X A leading national advertiser
„X 8000 retails point of sale
„X 1000 company owned Goodyear Auto Service Centers

„X 2500 franchised Tire Dealers „X exclusive distribution policy
„X lack of customer service
Opportunities Threat
„X Additional 850 retails channels „X 2 million Goodyear brands were replace annually at Sears
„X growth of warehouse membership club stores and discount tire retails
„X customers loyalty to Sears
(b) What is the position of Goodyear in the Tire Industry?
There are 2 types of market in the tire industry, namely;
(i) Original Equipment Tire market;
Original equipment tires are sold by

Strategic Management Of Apple Inc. And Samsung Group
Strategic Management of Apple Inc. and Samsung Group Analyze Apple and Samsung domestic and
global environments, industry, internal capabilities, mission and vision. Apple and Samsung,
actually, considered as pioneers in technological industry. Every company has chosen different
business strategies and models within the marketplace. Apple releases few but highly anticipated
high–end products while Samsung inundates the market with a wide variety of products. In the
beginning, Apple was very careful about its mobile and tablet releases by originally allowing for
long development cycles that grow anticipation and showcased new innovations with each new
release under Steve Jobs. Steve Jobs, one of the original founders and innovation of Apple Inc, used
non–cooperative strategy which means he did not want to share the company's software with any
other companies. He wanted total exclusion of Apple's software and hardware products. In this way,
he gave his companies a competitive advantage because the focus is to satisfy the customer need
that no other competition can satisfy which allows the company to have higher prices for their
products. Promoting innovation is a big advantage for businesses although the failure rate of the
innovation of new products is high (Hill & Jones, 2013:495). So, Steve Jobs strategy is blended art
and technology in order to provide a simple and streamlined user experience. Thus, in 2007, Apple
was in the forefront of

Victoria Heavy Equipment Case Essay
Victoria Heavy Equipment's most recent organization has been lacking effective communication
practices amongst all of its divisions. The company has been suffering from lack of clear goals in
measurable terms, for its divisions. The idea of each division functioning as an independent unit,
whether it being cost or profit center, is a remarkable beginning. However, clear goals and key
measurable need to be set for each center, which in our case have been overlooked. As a result,
many of these centers have over spent, resulting in over expenditures, something we can definitely
not afford with anticipated slower market.
Brian Walter Jr. had a great vision of not turning into "bureaucratic, quantitatively, grey–suited
manager ...", yet the ... Show more content on Helpwriting.net ...
This clearly indicates miscommunication between R&D and Finance.
In addition, better communication was required at time of design of LTM–1000 between marketing
and ultimately our customers to first of all build what our customers wanted. Rather than creating a
monster that was assumed was what our customers would buy. Second, should there existed an
effective communication guidelines between finance, marketing and R&D at the time, we possibly
could have convinced LTM 1000's target customer to foot the bill for some of development and
prototype costs. I am quite aware that LTM 1000 was on Brian's Want–List which could not have
been disregarded but with better consultation with other departments, it could have turned into a
more sellable product rather than a successful crowd–magnet.
First step is to set, agree and emphasize on our hard goals as a team. These goals are not expected to
be too different form the ones set by Brian for V.H.E. After that, each division is expected to present
their SWOT or a similar analysis for their individual center. Once these tasks have been completed,
each individual center manager and I can set and agree on hard goals for that division along with a
specific strategy to reach those goals. For example, the goal of reducing waste, including, high level
inventory will be on the hard goals list for all profit centers. Profit sharing plan will be re–written to
reward

Swot Analysis Of Hijing Hyundai
Building Distribution Channels One of the most important challenges for Beijing Hyundai was to
develop distribution channels, and to decide where channels should be expanded geographically.
Beijing Hyundai decided to adopt the 4S Shop model, but had to decide where the company should
locate the shops. The company classified the China market into seven regions, north, south, east,
northeast, central, southwest, and northwest. These seven regions were then regrouped into two
major categories, an "all cities expansion group" (north, south, and east) and a "core cities expansion
group" (northeast, central, southwest, and northwest). The company then established a sequential
channel expansion strategy, following a hub and spoke pattern, for each of the two groups of
regions. With the hub and spoke approach for the "all cities" expansion group, Beijing Hyundai‟s
distribution channels made inroads into major hub cities in the north, south, and east, identified
based on the consideration of income level, ... Show more content on Helpwriting.net ...
Weaknesses of

Tesla Company Analysis
Introduction As a new investor and with the current state of the United States economy, my
investment objectives will be centered around a significant level of capital appreciation, as well as
marketability, liquidity, and a substantial level of safety. As a college student, I will be looking to
analyze and invest in stocks that I will be able to hold for many years and that also provide growth. I
will reinvest dividends that I earn back into my portfolio to purchase additional securities that will
add to the growth and diversification of my portfolio. Day– to– day fluctuations in price will not
affect my opinion of any specific securities, but if a stock shows constant decline over a long period
of time, I will be forced to ... Show more content on Helpwriting.net ...
In March, real average hourly earnings fell 0.3%, while average hourly earnings remained
unchanged and the CPI for all items rise 0.2%. The unemployment rate in the United States has
improved dramatically over the last two years, from a high of 8.3% in July 2012, to a low of 6.6% in
January 2014. In October of 2012, the civilian labor force increased from 578,000 to 155.6 million,
labor force participation increased up to 63.8%, and total employment overall rose by 410,000!
Since then, the unemployment rate has been falling at a stable rate due to a political push from
Washington DC and new employment initiatives. The inflation rate over the last 2 years has been
relatively stably, with a few major increases and decreases in 2012 and 2013. It reached a high of
2.3% in June of 2012, and reached a low of 1.0% at the end of 2013. The federal interest rate has
remained at a constant .25% over the past few years. When looking at international political factors
and government policy changes, the situation between Russia and Estonia has become growingly
more relevant to the US. NATO's Article 5 states that an attack on one is an attack on all, meaning
that Russia, if invading and declaring war on Estonia would be fighting the combined forces of
NATO. Thus, the United States would get involved. War would most definitely

Xbox 360 Supply Chain Case Study
Global Supply Chain Design
Case Study
Evolution of the Xbox Supply Chain
2012
Evolution of the Xbox Supply Chain
1.) What supply chain changes did Microsoft make between the Xbox and the Xbox 360? What was
the motivation for these changes? When Microsoft first entered the market with the release of the
Xbox in 2001 it was a newcomer in the console business. The company had neither an established
brand presence in this area, nor did it have a developed base of games and gamers in the market,
such as Sony. Therefore, the primary purpose of introducing the Xbox was to establish Microsoft in
the market, to develop a brand presence, gain acceptance among gamers and to prepare the way for
future products. Therefore, Microsoft's ... Show more content on Helpwriting.net ...
However, when Microsoft started the development of its next generation console– the Xbox 360– it
recognized the deficits and problems related to its initial strategy: the company was operating under
too high costs in order to assure high product availability which was not the critical factor in this
business. The nature of the console business is about providing the customer with a cheap hardware
and a variety of games, in order to generate profits from games sales. Additionally, the first Xbox
was released one year behind Sony's PS2, Microsoft's biggest competitor in the market. This delay
resulted in a substantial loss of sales and consequently reduced game sales. Therefore, Microsoft
learned that the Xbox 360 had to be launched ahead of Sony's PS3. Accordingly, one relevant part of
Microsoft's new strategy was the "first–to–market" approach. Another essential change in
Microsoft's business strategy concerned its cost structure in the Xbox supply chain. Whereas the
initial strategy focused heavily on reliability, Microsoft changed its strategy to achieving reduced
costs and increased profitability. Additionally, the company insisted on owning the design of critical
components, such as the microprocessor and the graphics chip, in order to "control its own destiny".
Therefore, the supply chain network needed to be redesigned in order to support Microsoft's
strategic shift. So as to reach the desired cost

Persuasive Essay On Xbox
I like to casually play games on my Xbox 360. I've been thinking to upgrade my living with a new
device. What would be the best and the cheapest option? Should you get Xbox One, PlayStation 4 or
PC? At first, I was thinking to buy PlayStation but at the end, I decided to build a custom gaming
PC. I will list some of the benefits of PCs over consoles and the process to build cheap PC for
gaming, Hardware price Game consoles are cheap if you compare the price to a high–end gaming
PC. The earning logic behind consoles is to make the profit from game selling and sell the consoles
with lost. The gaming PCs sold by manufacturers like Asus or Dell are usually high–end devices
with a high price tag. To compete with console price you can build a custom gaming PC with almost
the same cost. Gaming PC cost can be cut even further by using used parts from eBay and other
sites. Game prices Consoles have their own ecosystems and user is limited to buy games through
official channels usually through manufacturers online game store. PC games have multiple
channels where users can buy games with more competitive price. Most popular is Valves Steam
Online store. Valve makes buying games on PC as easy as on consoles and Steam also has a large
library of game titles. There is also games ... Show more content on Helpwriting.net ...
Standardised, a large variety of components makes it possible to do customization to the build.
Smallest system size is an mITX which is the same size as consoles. To save money best option may
be an mATX standard. There is a lot of building guides on YouTube, one of them is Austin Evans:
How to Build a Gaming PC! (2016). To find correct parts for your build big help is PCpartpicker.
PCpartpicker will give options for components and check the compatibility of all the parts, there is
all so price comparison so that you can get the parts as cheap as possible. Used parts can be a good
option when the really low price is the goal, good option for used parts is

How Mergers And Acquisition Affect Financial Performance
Student Name: Wenqing Gu Student ID: 201114686
Title:
Can company create value through M&A in technology industry?
Research area – according to different data btw acquiring firms and target firms to analysis their
company value changes before & after in disclosure date.
Company choice： Cisco system Inc, Lenovo Group Ltd, Microsoft Corporation
Objectives
The report will focus on analysis what kind of impact will affect companies' financial performance
and its value through companies' mergers and acquisition in technology industry.
This article will use a variety of ways for detailed analysis of how Mergers and acquisition affect
financial performance, such as use the financial ratio to analysis corporate performance. Then use
the PESTEL theory to analysis whether companies can benefit from Mergers and acquisition.
Rational for chosen industry and companies
Over the past few years, technology industry is important sector in our society, as the change of the
global economic environment; the technology industry has great changes have taken place around
the world. Frequent new products and category innovation define and redefine the sector's
constantly shifting landscape. Increasingly, technology firms are reexamining the structure of their
businesses and taking bold steps to squeeze out better financial performance (Strategyand.pwc.com,
2015).
Lenovo is a multinational company. Lenovo is mainly oriented to China, Americas, Asia Pacific, and
Europe–Middle east–Africa.

Analysis Of The Video Game Console Market Essay
Five Forces Analysis
Threat of New Entry When it comes to entering the video game console market there are a lot of
costs that are incurred. This limits the amount of competition that is coming in from an outside
source. Microsoft spent over 100 million dollars on research and development alone for the Xbox
one controller (Ron, 2013). This is a huge cost that new companies usually cannot absorb when first
starting out. There is also a huge cost difference from new producers and long standing producers
due to experience and the economies of scale that the top companies have. The last factor that really
deters companies from entering the console game is the fierce brand loyalty that inhabits the video
game market. Most consumers once they pick a side stick to it, this can span as far back as
childhood. On release the PlayStation 4 had better specs then the Xbox One, and yet 42% of
previous Xbox owners choose the Xbox One over the PlayStation 4 (Sakraida, 2014).
Competition
In the gaming industry competition comes from every direction. The most commonly thought of
outside sources of competition are the PC industry and mobile gaming industry. The television
movie and television industry are also competing to fill the entertainment void in people's lives. That
being said the competition we will be looking at is between the top two producers of gaming
consoles, Sony and Microsoft. Sony and Microsoft with their PlayStation and Xbox consoles
respectively have very

Goodyear Tires Case Study Essay
Case Study: Goodyear: The Aquatred Launch
Although Goodyear was the leader in U.S. passenger tire market with 15% market share, the
company still had to be very careful in all things done because the competition was so intense. There
were so many players in the industry, both branded and private label. Although, each of them had
less than 10% of market share, the second in rank, Michelin, was growing very fast in both
replacement and OEM market. Also, the private label had become the biggest threat for all branded
tires since many branded tire owners intended to replace their tires with private label.
Changes in consumer preferences
From Goodyear's research, 45% of tire buyers thought that price was the most important factor ...
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The company could lose lots of tire customers who their preferred outlets had no Goodyear tires.
Although Goodyear claimed not to want its tires sold in low–priced outlets, they sporadically
obtained Goodyear tires. Therefore, Goodyear should answer itself first why it didn't want its tires
sold in low–priced outlets? Bad image? Then why Michelin, which had its tires sold in low–priced
outlets, still got higher percentage from value–oriented buyers and quality buyers in the survey of
'what brand of tires the owners intended to buy the next time'?
New product launched: Aquatred
Aquatred was a new tire providing improved driving traction under wet conditions. The question
was 'was it the right product for the dealers and for the consumer, as the industry seemed to be
turning toward long–life warranties and low–cost private label?'
It was also planned to launch during the Winter Olympics in January of 1992. However, the initial
inventory of Aquatreds had been made to fit only domestic cars and molds to produce other sizes
would not be available until several months after the Olympics.
In addition, Goodyear hoped to price the Aquatred at a 10% premium over the existing most–
expensive tire. However, as the company research stated that more customers were price–sensitive,
the company

Video Games: Sub-Concepts Of Simulation Games
Sub–genres of simulation games are 1. Vehicle: These games create highly accurate experiences in
operating in vehicles such as airplanes, ships, tanks, etc. For example, Flight Simulator X 2. Process
(Construction & Management): These games simulate complex systems and processes, such as
building & managing cities, civilizations, forming armies, constructing rails/roads, etc. These games
are considered constructive rather than destructive as they involve building and creating activities,.
For example, SimCity 4 3. Sports & Participatory: These games allow players to compete in sports
or other events, allowing them to "play" as a participant in the event. For example, Madden NFL 08
Strategy games: Game play typically has the player managing a limited set of resources to achieve a
particular goal. There are generally two main components in such games: (1) Resource ... Show
more content on Helpwriting.net ...
The console devices like PS3, PS4, Xbox 360, Xbox One, Nintendo Wii and WiiU, are designed to
work with a TV. These console devices are capable of connecting to the internet through home
internet connection just like other computers and handheld devices do. This allows the gamers to
download games or 'expansions' to existing games. This also enables gamers to play online, though
playing games online may require a subscription for it. A parental control functions is included in
the consoles of all the three major console manufacturers (Nintendo, Sony and Microsoft) that are
linked to age ratings systems. Gaming consoles of these manufacturers also have in–built wireless
system so that they can connect to the gamer's home internet or other Wi–Fi hotspots. This enables a
wide range of online functions, such as playing with/against peers or friends online (in a multi–
player game), browsing the web, viewing or downloading films, storing photos/music and chatting
to friends

Sector Report: the Aviation Industry in France
1. Introduction
The aerospace industry is a sovereign, high–tech, performing industry, which is essential for the
French economy as it creates prosperity for the country and aggrandizes its international reputation.
France's export success is the evidence that its products own the necessary quality and
competitiveness, as more than 75 percent of its consolidated incomes are realized through
exportation. This industry profile is a useful tool to help investors understand the emergence of the
French aerospace industry, as it aims to analyze the evolution of the sector and the influence of
different factors and developments on its existence. The French aerospace industry is divided in six
different market segments: civil and military ... Show more content on Helpwriting.net ...
The development of the aircraft required enormous investments to around €12 billion. Up to now, in
its second life year, 200 orders have already been made and 13 A380's have been delivered. Off
course, this is insufficient to regain the huge development costs and everything depends on the
success of the first A380 planes. Nonetheless, as the world passenger traffic and congestion of
airports increases each year, it is almost certain that new orders on the A380 will soon be placed,
especially by emerging countries such as China and India.
2.1.4 Investment in R&D
According to the Invest in France Agency, French aerospace companies invest more than 16% of
their turnover in R&D activities in order to prepare for the future and to preserve their place in a
highly competitive environment. This is more than their competitors in other countries. In order to
keep developing competitive products, the French industry players have joined forces in 2 ambitious
research programs: Clean sky (EU level) and an agreement with the ministry of ecology and
sustainable development to establish a Civil Aeronautics Research Council. Various new
technologies and breakthrough inventions have been developed for the A380, making it the world's
most advanced and efficient airplane.
2.2 Weaknesses
2.2.1 Governmental support
The financial budget of the French government available for aerospace companies is quite small, in
comparison with the government support in the United States.

Relationship Between A Manufacturer And A Distributor
Writing Assignment #2
The relationship between a manufacturer and a distributor is a crucial part in the success of a
business alliance or partnership. It is necessary to pay close attention to the relationship between
manufacturers and distributors in terms of trust, alliances and conflict. Manufacturers and
distributors should select each other appropriately and wisely because each member of the supply
chain has different expectations for the other. The most common two paths for a manufacturer to
enter the market through distribution are exclusively and non–exclusively. Information on relations
and channel paths is significant because it will be easier be able to include them in my other projects
and classes throughout the rest of academic and professional careers.
The most vital concepts I learned in IDIS 340 is how important it is for manufacturers and
distributors to choose the right business partners. Market share is the main driver for manufacturers,
so they must turn their attention to distributors that have a wide range of access to the market.
Profitability is the primary focus of distributors so they should choose manufacturers that have a
strong market brand, supply the appropriate products to meet the market's demands, and offers a
technical sales team. Sharing common goals and visions is perhaps the most significant element in
choosing how to align a manufacturer and distributor.
After aligning with proper distributors, manufacturers have expectations that they

Hond Company Overview
Business Information Honda Auto, M/C, P/E & Marine Customer Relations180 Honda Blvd
Markham, ON L6C 0H9 Toll free no: – 1800647635 Industry sector Car manufacturers Automotive
supply chain Commercial vehicles Business information In 1969, when Honda came to Canada, we
came as a little association with a dream. We began with bicycles and power equipment and it took a
huge amount of work to get the sureness and trust of Canadians. Regardless, we locked in and after
some time our things earned the respect of the business focus. Along these lines we created. In 1986,
we manufactured a gathering office in Alliston, Ontario. In 1998, we amassed a minute plant at that
same site, and in 2008, we completed the improvement of ... Show more content on Helpwriting.net
...
2. Embrace Paradox: Honda is an investigating, data rich affiliation, which asks for that its
authorities at all levels steadily punch openings in nothing new. They do that as the day progressed,
consistently unconstrained get–togethers known as "waigaya" in the midst of which decisions, broad
and little, are reexamined and turned on their head with desires of finding a predominant key or vital
choice. All through its generally short history, Honda has invited Catch 22 as an approach to
advance basic considering and reassess the purported regular intelligence, forming new reactions to
instilled desires. As one Honda official put it: "Waigaya to me implies never–ending disappointment.
At our organization, vanity is the foe." The estimation of this framework to a multinational
association is limitless. 3. Robots? Not so Fast: Without a doubt, even as most major mechanical
affiliations see robots and various sorts of robotization as the most ideal approach to manage lessen
costs and nurture capability, Honda inclines toward a substitute way. Honda 's plants are
intentionally the most work brought up in the vehicle business, utilizing robots just in ranges that are
hazardous or all things considered clearly less fit for people than machines. Honda accept that
building pros progress toward getting the chance to be perceptibly separated and their vitality for
their occupations and, by expansion, neighborhood change is quieted by the vicinity of machines
whose sole

Organisation Study of Rado Tyres Kothamangalam
CHAPTER I INTRODUCTION 1. INTRODUCTION An organization is a planned co–ordination of
a group of people and their joint efforts for the achievement of the specific goals of the organization.
An organization study involves the study of the structure and the functioning of its various
departments. Organizing or organization is one of the important functions of Management.
Organizations may vary, but they have certain common features. All are collection of people linked
together by formal and informal relationships. It is the correlation of hierarchical orders with
identical boundaries. So the organization study is important for future managers. Structure of an
organization is very important for its ... Show more content on Helpwriting.net ...
Unstructured Interviews * Various department heads as well as assistants were contacted and by
asking questions adequate information was collected. * Secondary Data Secondary data for the
study was collected from; * Various books * Journals * Annual reports * Company website etc.... 1.
5 LIMITATIONS Any study cannot be 100% accurate or valid everywhere and at all times. This is
because of certain limitations that could be present in such a study. The main limitations of this
study are: * Error in data collection may be there to some extent and this may lead to inaccurate
results. * The insufficient details obtained from various departments and from the company as a
whole may affect the study to a great extent. * Employees and others might have some biased views
and this would affect the findings to a certain extent. * The time provided was very limited. * Busy
schedule of officers and employees prevented lengthy discussions. CHAPTER II PROFILE 2.1
INDUSTRY PROFILE Tyres and tubes, the strategic rubber products and basic supplements to the
automotive vehicles are of utmost importance to the country's economy. The tyre industry sector is
providing direct employment to over 40,000 people and indirect employment to lakh of people. This
industry sector is now being considered

Case Study Of Kal Tire
Part 1: About Us
i. About Kal Tire Store
Kal Tire is a tire production company that was established in 1953 by Thomas J. Foord and Jim
Lochhead. Its headquarters are located in Vernon, British Columbia and it was named after a
prominent lake in the region– the Kalamalka Lake. It has grown over time and now boasts of 165
branches in several regions. They have a wide market reaching many parts of the world including
Ghana and Argentina. The products offered by Kal tire include tires and wheels for many sizes of
vehicles from small trucks to trailers.
Among the tires that are produced by Kal tires are all weather tires for SUV, Cars and for light
trucks. All–weather tires come with resilience and are very durable. They can survive rough terrain
... Show more content on Helpwriting.net ...
Appreciate other users of Kal Tire all over the universe and you are assured that you are in the right
company.
Kal Tire on Google Plus https://plus.google.com/116992440394667991424/posts Kal Tire are on
Google plus and they are really vibrant. Their profile welcomes you to their world of tires and
wheels and you can add them to your circles for easy contact the next time you want to make an
order or make inquiries about the company.
Part 3: Kal Tire Contact

A Company Portrait of the BMW Group
BMW GROUP: COMPANY PORTRAIT
The BMW Group is one of Germany's largest industrial companies and one of the most successful
car and motorcycle manufacturers in the world. The BMW Group owns three brands belonging to
the premium segment of the automobile industry – BMW, MINI and Rolls–Royce. Also, the Group
has strong position in motorcycle market with the BMW and Husqvarna brands. In addition to that,
BMW Group offers a broad and successful range of financial services.
The BMW Group is driven by so–called Strategy Number ONE, aligning the Group with two
targets: to be profitable and increase long–term value in times of change. All this refers to
technological, structural and cultural aspects of the Group. Strategic initiatives of the Group aimed
at keeping with the four pillars: Growth, Shaping the Future, Profitability and Access to
Technologies and Customers. The BMW Group strategically keeps focus of their activities on the
premium segments of the international automobile markets. The Groups mission statement up to the
year 2020 clearly states: the BMW Group is the world's leading provider of premium products and
premium services for individual mobility.
The BMW Group is headquartered in Munich, Germany, though operates in and serves geographical
areas worldwide. The Group had 60.5 billion euro revenues and 4,836 million euro profit before tax
in the year 2010, employing 95 453 people worldwide.
Main competitors of the Group include, but not limited to: Chrysler Group LLC,

Toyota Motor Corporation Has Strong Technical Development
Introduction As a Chief Financial Officer, one of the jobs is to gather and analysis stock options
information to advise investor's reasons to invest or not invest in various stocks. Toyota Motor
Company was selected, because of the tremendous growth the company sustained even through the
automotive crisis in 2008 from 2010. Toyota Motor Corporation has strong technical development
capabilities and attaches great importance to study customer demand for cars. Hit different brand–
name products and thus in different historical stages of its development, and rapid product
changeovers to defeat the US–European competitors. This report provides research information
obtained a stock option for investor's, regarding the profitability, liquidity ... Show more content on
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How did they do it? Toyota's seem to know what's going to happen from year to the next. Like a
chest game, their strategies has been on point in preparing them to make the right move at the right
time, with results of Toyota ends up on top. For an example; The Japanese automaker just combined
their U.S operations to Plano, TX, where they not only moved their eleven manufacturing outlets
and three distribution networks division, but their sales, marketing, and financing headquarters
(Ferguson, 2015). Toyota Motor is constantly and never–ending improvement, with the effects of
economic trends by a shift in new direction. However, Toyota Motor Company seeks the
opportunity to grow its business in the United States. PESTEL/PESTLE analysis measurement of
Toyota's the external economic influences created three opportunities for Toyota Motor Company
growth; 1) Weaker Yen vs. U.S. Dollar, 2). Gradual growth of U.S. economy, 3).Rapid growth of
developing countries, (Ferguson, 2015). For that reason, fast growth of emerging economies
presents developed an opportunity for the organization to increase profits due to these markets
(Ferguson, 2015). According to Toyota website (2016) CSR Management, reported the company
financial strategies are based three key priorities: growth, efficiency, and stability. The three
priorities equally balance over the average to extended term will permit they accomplish stable and
supportable growth and results into raise corporate value

Swot Analysis Of Panasonic
TOP PANASONIC COMPETITORS
Panasonic is a multinational electronics company based in Osaka, Japan. Initially the company's
name was Matsushita Electrical Industrial Company Limited until it was changed to Panasonic in
October of 2008. Panasonic is among the biggest electronics manufacturers in Japan while as at
2012 it was ranked fourth as the largest TV manufacturer in the world judging by its market share
then. Konosuke Matsushita founded Panasonic in 1918 and since then it has grown to become a
leading manufacturer in the electronics industry.
As at 2017, Panasonic's revenue stood at 7.34 trillion yen, its profit was 149.3 billion yen while its
assets were worth 5.982 trillion yen. The company had employees who numbered 257,533 in the
same period. Its subsidiaries include Universal Lighting Technologies, Panasonic Avionics
Corporation, Kawakita Denki Kigyosha, Panasonic Electric Works and Sanyo Electric Company.
However, the electronics industry has a lot of competition and discussed below are some of
Panasonic's top competitors;
1. Samsung
Samsung is a giant in the electronics industry. When it comes to new innovations Samsung stands
out from the rest of the pack. Based in South Korea and founded in 1938, Samsung has continued to
produce excellent products over the years setting new standards with each new product release. The
company deals in a wide range of products some of which include electronic components, semi–
conductors, home appliances, consumer electronics and

The Impact Of Green Supply Chain Management On Industry,...
Green Supply Chain Management
In Automotive Production
Stephanie C. Soutier
College of Charleston
Abstract
This paper investigates the impact of green supply chain management on industry, consumer
perception and environment. Through research into multiple companies and case studies, a distorted
perception among large corporations shows a historic struggle to find a balance between profit and
sustainability. However, the potential long–term effects of the lack of environmental courtesy cannot
be undone and therefore must be carefully engineered. Multi–billion dollar automotive corporations
such as Hyundai and Toyota will be discussed and studied in depth to conclude the innovative
changes ... Show more content on Helpwriting.net ...
Keywords: green supply chain, automotive sustainability, global impact
In Efficient Business Practices
The automotive industry changed the way that Americans purchased products when cars became an
affordable luxury in the early 19th century. Not only did cars drastically reduce travel in daily life,
they provided a gateway of possibilities for expanding business beyond carriage or foot travel. Due
to the mass production assembly line strategy implemented by Henry Ford, cars could be produced
quickly and efficiently. This dramatic shift in production dropped prices to the affordable level for
the average American, which led to the establishment of buying on credit. The automotive industry
provides economic growth and convenience in America and throughout the world – but this amenity
comes at a great price to the environment. Throughout the entire life cycle of an automobile, carbon
emissions and waste are produced. Although most believe that automobiles creates only carbon
emissions when in use, the process begins negatively contributing to the environment long before
and long after the life of the car. Additionally, the understanding and research related to carbon
emissions from the use of gasoline–powered cars has provided consumers with an awareness of their

effect on the environment. For some, this realization has prompted conservatory measures in vehicle
use, utilizing public

Pirelli Company Report
1. Introduction.
The main purpose of this business report is to illustrate the current condition of Pirelli Company.
This report contains parts namely introduction, general description of the company with its history,
profile in the market, current value and future plans, SWOT analysis on the global market where
strengths, weaknesses, opportunities and threats are provided, market analysis on the home market
and companies performance in the last five years where the company is analyzed by porter's five
forces and finally, the conclusion where is provided the summary of the whole report. All
information is taken from up to date annual report of the company, other academic sources and
recognized news sites.
2.Company profile
Pirelli & Co. ... Show more content on Helpwriting.net ...
Moreover, its properties are sold in 160 countries. Pirelli's market share in Europe and South
America is more than other competitors and it makes them
Pirelli's expenses on Research and Development increased from 150 million USD in 2010 to 206
million USD in 2014 (annual report, 2014), which helps to create new innovations in the future.
Currently, Pirelli is a sole tyre supplier for Formula1 races (SkySports, 2015). Taking into
consideration the fact, that F1 has 750 million spectators through the world
3.2.Weaknesses: In 2014 Michelin became the official tyre supplier for Grand Prix motorcycle races
(MotoGP, 2014), hence Pirelli's market shares dropped in this segment. Moreover Michelin and
Bridgestone hs
Pirelli has lower market share in Asia with developing economy and North America where can be
sold huge amount of premium tyres. Moreover, company pays lower attention to the motorbike
sector.

Strengths And Weaknesses Of Tata Motors
Differences in weaknesses between Tata Motors, Hyundai and Honda Given the domestic challenges
in India, Tata Motors established as one of the powerhouses to strengthen the economy in the late
2009. Considering the younger population at the time, transportation became one of the largest
spending categories in the early 2000s. By 2004 Tata Motors established itself as India's largest
automotive company in terms of revenue. It established a strong base in the R&D skill sets with
producing high quality cars at a low price. It did leave its presence outside India for the first time by
establishing an office in South Korea. The international business initiatives focused on positioning
and marketing in selected countries. South Africa produced around 360,000 units annually
comprising of passenger cars and mainly pick–up trucks. Products were made in India and shipped
to Africa thereafter. Sri Lanka had similar strategy but producing heavy and light weight commercial
vehicles to cut Japanese market in Sri Lanka while exporting around 700 vehicles to meet the
deadlines around 2005 and 2006. The expansion in Russia and East Europe targeted LCV trucks
with operations assembly in Ukraine. These strategies helped Tata become major players in the
global market and to sustain competitive advantage, developed two–pronged strategy. The following
"inorganic growth planning" philosophies were as follows: a) Acquire international markets for
growth in R&D. b) Marketing strategies for

Arrow Electronics Case Summary
The overview of the case
Arrow Electronics is a broad–line distributor of electronic parts, including semiconductors and
passive components. It was founded in 1935 and grown to the number two position by 1980. When
Stephen Kaufman, who became president in 1982 and CEO in 1986, Arrow once more began to
climb, reaching the number one position among electronics distributors by 1992.
Arrow/Schweber, one of Arrow's five operating groups and the largest one, which sells
semiconductors to different customer bases like Original Equipment Manufacturers (OEM) and
Contract Manufacturers (CM). Sales of 2.07$ Billion of 6.5$ Billion of Arrow Electronics' total
Sales.
Express Parts, Inc. was a new, independent distributor that developed an ... Show more content on
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The "big four" top suppliers of A/S are Altera –Proprietary programmable logic devices, Intel –
Mostly Propriety, Texas Instruments and Motorala.
2. Customers
The existing customers of A/S base of Small & Mid Sized original equipment manufacturers
(OMEs) accounted for 56% of sales in 1996. The second market is the Contract Manufacturers
(CM) accounted for 20%. The two other major customer segments are the PC Clones (X86s) with
the market share of 11%.
The characteristic of the original equipment manufacturers are ordering in small quantities and with
short lead times, Value Added services and engineering support.
The Contract Manufacturer business, which produced circuit boards and industrial computer
systems for OMEs. CMs tend to be very price sensitive. They selectively use our value–added
services such as programming and supply chain management in addition to our quick delivery
service. But they have no need engineering support.
External Environmental Forces
1. A/S's relationship with Suppliers
The need of the suppliers from the distributors are win business for Standardized products and
represent new technologies and propriety products. The role of intermediaries is to narrow the gap
between suppliers and consumers, the distance between.
2. Competitors
Arrow's closest competitor in 1996 was Avnet Inc., trailed it by more than 20% in sales. Of the next
group of competitors the largest, which included foreign entrants Rabb Karcher and Future

Description Of A Virtual Keyboard
This product is a virtual keyboard, produced by Microsoft. This product works by projecting light
on to a surface, scanning your finger movements like the barcode scanners at the grocery store
checkout. The device is installed in new Microsoft products at the top of the products. The device
that projects the keyboard it removable by pressing on the top of the device. After pressing the
device, it pops up and you are able to remove the small, lightweight projector form the Microsoft
product you are using. The keyboard device is then able to be placed on a safe surface. The device
stands up with its flat bottom, with the projector located at the top of the device. This device
connects through Bluetooth, allowing you to place the keyboard device wherever it is comfortable
for you. The device is charged by using the charge from the product is came with. The keyboard
device is available for purchase separately, allowing the customer to use the device with older
Microsoft products or brands other than Microsoft. The device is uniform in size and could also
serve as a replacement if you lose the keyboard device that came with your new Microsoft product.
The keyboard, if purchased separately will come with a charging cord, assuming the customer is
purchasing it because they do not own a new Microsoft product. This product would be useful for
laptops, tablets, computer monitors or phones. These devices do not come with keyboards and must
be purchased separately anyway. In purchasing

The Corporate Strategy Of Nintendo
Nintendo, when it was created, it became one of the most important video game companies in the
world but, little by little it lost importance after the competition boom. The growing use of
smartphones and tablets for gaming threatens the market for consoles specifically meant for gaming.
The convenience and utility of having one product, like a smartphone or tablet, rather than multiple
devices for different uses gives the smartphone an advantage. Main competitors are similar in size
and power: Sony, Microsoft and Nintendo are the major players in the market today with
approximately market shares of 56%, 27% and 17% in the US and 67%, 19% and 13% worldwide.
Moreover, observing the next image, we can see that market of consoles was, in 2016, ... Show more
content on Helpwriting.net ...
Kimishima also confirmed in this interview that Switch will not support games designed for other
consoles, demolishing some hopes of Nintendo fans about the well–known retrocompatibility that
many desire of the next generation consoles. However, it also considers a future update with re–
releases of games from previous systems. Nintendo president Tatsumi Kimishima said of the
Nintendo Switch: "It can be difficult for consumers to really come to realize how convincing the
new Nintendo Switch game style is"1. The president considered launching new initiatives such as
traveling to a variety of different locations so that consumers can experience the unique fun of
playing with Nintendo Switch on its

Impact Of Green Supply Chain Management On Industry,...
This paper investigates the impact of green supply chain management on industry, consumer
perception and environment. Through research into multiple companies and case studies, a distorted
perception among large corporations shows a historic struggle to find a balance between profit and
sustainability. However, the potential long–term effects of the lack of environmental courtesy cannot
be undone and therefore must be carefully engineered. Multi–billion dollar automotive corporations
such as Hyundai and Toyota will be discussed and studied in depth to conclude the innovative
changes contributed in the automotive industry resulting in maximum efficiency in lean and green
production. Additionally, while studying these companies, the overall question of whether
intentional sustainable practices provide increased customer satisfaction and comfort is answered
through a survey given to 100 random people. In this small sample, it was found that 33% of
consumers care about green business practices in automotive production but only 8% saw an
increase in value because of it. Keywords: green supply chain, automotive sustainability, global
impact
In Efficient Business Practices
The automotive industry changed the way that Americans purchased products when cars became an
affordable luxury in the early 19th century. Not only did cars drastically reduce travel in daily life,
they provided a gateway of possibilities for expanding

Research Proposal On Right To Repair Legislation
Subject: Proposal for the passing of the "Right to Repair" legislation, which would require
companies to provide equal access of documentation and tools to consumers as they do authorized
repair facilities.
Dear Senator José Menéndez,
I thank you for your hard work representing our district in the State Capitol in Austin. I am a student
of cyber security at the University of Texas at San Antonio that uses electronics constantly as part of
my learning as well as other aspects of my life. It has come to my attention that in order to repair the
devices that we supposedly own, we must either send them over to the original equipment
manufacturer (OEM) or to company authorized repair shops (shops that pay a large fee to the OEM)
in order to ... Show more content on Helpwriting.net ...
This not only applies to farm equipment, but to technology at large. The same problems that farmers
face with programmers face in their Internet connected devices, motorists have in their new tech–
savvy cars, and gamers face in their recently broken gaming consoles. The repair monopoly is huge
because of the lack of regulation and is resulting in larger companies stifling smaller business,
therefore reducing competition, driving up the price of repair in general, and killing local jobs.
This calls into question some basic ideas of property. When you a buy a product, is it really yours?
According to many companies, including Apple, John Deere, and Sony, it really isn't. You're really
just purchasing a "license" to use a product and how you use it is entirely up to the OEM. This
question of where and how a consumer should repair a device should not be answered by the OEM.
This further creates a culture of obselesence. In cases where it would cost more to repair a device
rather than to buy a new one, the latter is chosen. This can have unintended consequences for the
environment through electronic waste, or e–waste. The purposefully short lifespan of technology
heavily contributes to this and a culture of repairing would properly address this.
Solution
My solution includes legislation that would ensure that

Paga Tour, Inc. Vs. Casey Martin Case Study
PGA Tour, Inc. v. Casey Martin Facts: Facts Casey Martin is a professional golfer with a congenital,
degenerative circulatory disorder. This makes walking painful for him and exposes him to more
serious injuries. Martin filed a lawsuit against the PGA when his request for use a golfcart during a
PGA sponsored tour was denied. The PGA ruled that there was an established "walking rule" that
required all the golfers to walk. Martin claimed in his suit that the walking rule violated the Adults
with Disability Act (ADA). Issues Would the PGA tour be affected if the "no cart" rule was waived
for an athlete whose disability prevents him from walking like the other golfers? Does Title III of
the ADA apply to athletic events that are held at places

The Connotation Of The Balanced Scorecard
The connotation of the Balanced Scorecard shown that not just in the past performance, to put more
time on future performance The key performance indicator (KPI) assessment card for a
manufacturing enterprise Corporate and departmental level, KPI index, responsibility decomposition
Corporate level KPI indicators financial indicators Customer indicators Internal operating indicators
Learning growth indicators – Production output value – Inventory turnover – Target customer
satisfaction – External customer complaint rate – Pass rate of finished product – Order delivery rate
– Training plan achievement rate – Internal employee satisfaction Departmental KPI indicators
Production department Purchasing Department QC department – per–capita output value –
Utilization ratio of raw and auxiliary materials – External customer complaint rate ... Show more
content on Helpwriting.net ...
Divides enterprise strategy into four perspective, and refine the key performance indicators,
conducts performance evaluation for companies, departments, teams and individuals the key
performance index has the advantages of easy quantification, measurement, assessment, and
monitoring to the enterprise.. 3. The Balanced Scorecard straighten out the production and
management process, and is an important way for managers and employees to communicate with
each other. In the process of improving the business process and management process, enterprises
will inevitably cause communication barriers among different levels of employees, departments
Relatively clear data expressed through four different perspective Introduction of Benchmarking
Benchmarking. 'The establishment, through data gathering, of targets and comparators, through
whose use relative levels of performance (and particularly areas of underperformance) can be
identified. By the adoption of identified best practices it is hoped that performance will improve..
Operational status. –Current

Essay Bridgestone/Firestone, Inc Company Overview
Bridgestone/Firestone Company Overview
Bridgestone/Firestone, Inc., a subsidiary of Bridgestone Corporation, was formed in 1990 when
Bridgestone U.S.A. merged with The Firestone Tire & Rubber Company. In addition to
manufacturing tires, Bridgestone/Firestone produces a variety of products including air springs,
building materials, synthetic and natural rubber, and industrial fibers and textiles. The Nashville,
Tennessee–based company has over 38 QS9000/ISO9000 Certified production facilities throughout
the Americas, along with numerous international facilities throughout the world.
Firestone's company philosophy is derived from a blend of Japanese and Americans methods, with a
focus on providing quality products. In the words ... Show more content on Helpwriting.net ...
This fact is essential to the survival of the company should the Firestone tire business disappear as a
result of the current recall fiasco.
Bridgestone/Firestone has also signed a new deal with Honda of America Manufacturing Inc.
Firestone has previously supplied approximately 75 percent of the tires to be put on the Honda
Civics manufactured in Ohio and Alliston, Ontario. Dunlop Tire Corporation supplied the other 25
percent. The new deal will equip all new Civics from those plants with Firestone tires. Not only
does this add to Bridgestone/Firestone's revenues, but it also shows that Honda has confidence in
Firestone's ability to produce quality tires (Chappell, 09/15/00).
Bridgestone/Firestone also has a deal with Saturn Corporation to equip every Saturn with Firestone
tires. Some Saturn dealers say that customers have asked about the recall but that customers have
not stopped buying them because of the recall. A spokeswoman for Saturn says that they are not
even considering choosing a different supplier. This, along with the Honda deal and a strong
commitment to Toyota helps Bridgestone/Firestone's image in that it shows that Firestone's non–
Ford customers have faith in the Firestone brand (Chappell, 09/11/00).
Another important strength for Bridgestone/Firestone is the fact that they have survived another big
recall in the past. In 1978, the National Highway Traffic Safety Admininstration forced the

The Impact Of Ford And The Firestone Crisis
Ford and the Firestone crisis was a long–standing controversy between the car manufacturer and the
tyre company based on the failures of Ford Explorer vehicles with Firestone tyres. In the year 2001,
the controversy broke out as there were plenty of incidents happened as more than 220 people have
been killed with road accidents all over America involving Ford Explorer vehicles. There was a bit
of rivalry between Ford and General Motors and with this controversy it had damaged the reputation
of Ford which resulted in the loss of its market share and its loyalty among customers. Both the
companies were facing millions of dollars of lawsuits from various costumers. This controversy
brought an end to the 100–year–old supplier –relationship which began in 1896 between Ford and
Firestone (The Economist, 2017). ... Show more content on Helpwriting.net ...
Ford had also Installed Good year tyres into their Explorer vehicles and despite having the same
standards and Quality, Goodyear tyres gave very little technical problems to the vehicles. There
were plenty of blame games going on during the controversy, as Bridgestone, the Parent company of
Firestone had argued that the problem lies within the Ford Explorer standard and safety features
rather than the fault in their Tyres. Firestone during that time is worried about the fact that other
vehicle companies would cancel their orders with firestone because of this controversy. During the
committee hearing, there were evidences which showed that Ford have been replacing firestone
tyres with tyres of Low quality (The Economist, 2017). In the end, Firestone, had agreed to pay Ford
a compensation of 240 Million USD and ended the claims (Cbsnews.com, 2017). In 2001,
Bridgestone/Firestone had announced that they would be cutting their 100–year–old relationship
with Ford (Nytimes.com,

Treadway Tire Company Swot Analysis
SWOT Analysis for Treadway Tire Company Lima Plant The Treadway Tire Company has almost
9,000 employees in North America. Treadway Tire is one of the major suppliers of tires to the
original equipment manufacturers (OEM) and replacement tire markets. The company sells under
the brands Treadway Primo, Treadway Performance, and also manufactures private brands.
Treadway Tire Company has eight manufacturing plants in North America. The Lima plant in Ohio
is one of them and has a serious problem of high turnover (almost 50%) of foremen. This SWOT
analysis is mainly focused on the Lima plant in Ohio. Strengths Leadership in the industry.
Treadway Tire Company is one of the major tire suppliers of the original equipment manufacturer ...
Show more content on Helpwriting.net ...
When an opening is available, the company hires external candidates. Thus, the plant was not
satisfactory developing new managers and supervisors. Opportunities Cost and productivity
leadership. By resolving the issue of high foremen turnover, the Lima plant can consolidate its
position as the top's Treadway plant in productivity, quality, and lowest cost producer. Expansion to
new markets. Treadway Tire as a major supplier of OEM in North America may use its positioning
to enter new growing markets in Latin America, Asia, and Europe. Effective training program. If the
Lima plan is able to develop an effective training program for foremen and thus reducing their
turnover, this program can serve as a model and may be used by other Treadway plants. This
training program will increase job satisfaction, boost employee morale, and productivity. New
technology and development. New technology advancements can improve the tire manufacturing
process and reduce the dependency of oil derivates raw materials. Threats Raising cost of raw
materials. Raw materials used by the company are petroleum derivatives and highly dependent on
oil prices. Variance of oil prices affects negatively the company because it increases the costs
affecting profitability and competitiveness. Global competition. International competitors may
displace the leadership

Essay about The Emergence of a Global Aircraft...
In the article which I have chosen, the author discusses one of Latin American's most successful
business stories in the last 20 years. This success comes despite the fact that the company is from an
emerging market and developing country. The Brazilian company Embraer may not be known to the
general public but it is known to those who make decisions on aircraft purchases including:
international airlines, business jet owners, and military contractors. To build the reputation of the
company and to become a success, there had to be an adequate knowledge of foreign markets and
how to enter them. No aircraft manufacturer has been successful over the long run by staying in a
home domestic market. Airline manufacturers such as Tupolev ... Show more content on
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If most passengers have flown to any smaller market airport in the United States, such as Monroe,
Louisiana, most probably they have flown on an Embraer product. For the past decade, the
manufacturer has engaged in an aggressive strategy to make this happen and gain the presence
which it has established. To do so, the company will have had to decide what foreign market tactics
to use and have a thorough understanding of all the topics discussed in Chapter 9 of Global Business
by Peng. The topics they would have had to deal with include: overcoming the liability of
foreignness, where, when and how to enter. Embraer, in becoming a worldwide brand, has had to
overcome the liability of its own foreignness. It has been noted that foreign firms start at a
disadvantage and are often "discriminated against, sometimes formally and other times informally"
(Global Business). When some of the airlines from various developed nations were looking at
buying new aircraft, some questions may have arisen as it relates to the quality of a Brazilian made
aircraft. After all, airplanes are very complex, large equipment that contains with millions of
components. If any one of them is constructed incorrectly this could cause a crash. To by pass this,
the company has had to look at both the institution and resource view and make sure they covered
their basis before they even went to the various international

Bridgestone Americas Holding, Inc.

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