Web Synergies builds customized CXM solutions with the leading digital experience platforms and opensource CMS platforms. Meet digital needs at low costs. We custom build Customer Experience Management (CXM) solutions in partnership with leading digital experience platforms like Sitecore, Episerver and Progress Sitefinity and leading open-source content management (CMS) platforms like DotNetNuke, Drupal, Joomla, WordPress and Magento. We also build functional modules like customer relationship forms and customer engagement solutions, based on the customer profiles and regions of presence, automate content optimization to fit any user device, deliver targeted, relevant content to visitors using personalization and geo-targeting rules.

1. Why impeccable UX/UI design is must
for digital applications| Web Synergies

2. What exactly are UX and UI?
User Experience (UX) takes into account factors like human emotions,
feelings, perceptions, and preferences during and after a person
interacts with an app. A good UX design process ensures that the user
gets the best experience in terms of accessibility, simplicity & usability,
and should be geared towards converting users into loyal customers. To
create an impactful and efficient UX design, one must conduct in-depth
research on the needs and preferences of the target audience while
undergoing the UX design process.

3. What exactly are UX and UI?
User Interface (UI) refers to the appearance of an app when a user
interacts with it. The primary objective of a good UI is to provide easy,
engaging, and effective interaction between the app and the user. UI
includes elements such as the app’s design, graphics, and presentation,
including all the controls, buttons, blocks and more. An effective User
Interface is one that is attractive to the end-users.

4. The importance of UX/UI for mobile apps
Having a good UX/UI for a mobile app is extremely important for the
success of the app. Even an app with excellent functionality can fail if
the UX/UI doesn’t live up to user expectations. The right balance
between functionality and UX/UI is what goes a long way in ensuring the
success of an app. Here are a few pointers about why good UX/UI are
so important.

5. The importance of UX/UI for mobile apps
Captivate & engage users: Great UX/UI design provides users with
engaging content and makes it easy for them to navigate the app. When
users open a new app, they decide whether they want to continue
engaging with the app in just a few seconds. They will do this only if
they find the experience compelling, engaging and easy to use.
Improve ROI: When a user has a great experience on an app, thanks
to impressive design, catchy content and easy navigation, it is far more
likely that they will recommend it to their friends & family, which results
in an increase in customers, thereby improving the ROI on your
business.

6. The importance of UX/UI for mobile apps
Save time & money: It is advisable to invest in creating a great UX/UI
design to minimize the chances of your customers facing any trouble or
difficulty while using your application. Also, a flawless, easy-to-use
product will not require frequent updates and will end up saving you
time and money in the long run.
Add credibility to your brand: When clients are happy with their
experience on your app, they are more likely to continue engaging with
your brand in the long term. They are also more likely to leave positive
reviews, and even suggest positive changes or updates to further
enhance your mobile application. A good relationship between the
brand and its audience goes a long way in lending the brand credibility.

7. The importance of UX/UI for mobile apps
Get featured on the app store:
Positive ratings and reviews given by satisfied users is what will help
bring your mobile app on the top of the list. In turn, getting featured on
the top of the app store will automatically lead to more users
downloading and using your app.

8. Conclusion:
At Web Synergies, we help brands and businesses with cutting-edge
mobile app development services, with a focus on efficient and user-
friendly UX/UI. We build mobile applications for cross platforms such as
iPhone (iOS Apps), Android (Google Play Store), Windows (Windows 10
Apps), and HTML 5 Apps. Our Mobile Apps Developers focus on usability
and functionality to innovate workflow ideas, social media, and the internet
of things (IoT) to delight customers, enterprises and stakeholders.

9. Thank You