Over the last decades, licensing has evolved from a nifty way to prevent software piracy in the best case or a necessary nuisance in the worst to a true business enabler, as licenses are now the perfect means to realize business models in an economy that is virtually run by software. The advent of cloud computing opened up new avenues for licensing, as more monolithic models like permanent licenses or ‘dumb’ temporary licenses were replaced by more flexible options, with licenses ready to be renewed or even remodeled in an instant and over the cloud to match the user’s needs and the software developer’s business strategies. Subscription licenses, in particular, seem a match made in heaven or, indeed, in the cloud: Users benefit from direct access to the software bundles they want, often at a more affordable rate than the steep upfront costs of traditional software distribution. Software publishers in turn benefit from predictable revenue streams and the flexibility to update or remodel their offerings to go with the flow of the market. Not all use cases, however, are born equal and the licensing concept that fits one business model might severely hamper another. Some users might be wary of the light, but permanent burden of subscription payments; some might want more flexibility to access only the features they need and when they need them, instead of constant access to a complete bundle. Still, others prefer the certainty of owning software outright as they are accustomed to, but with the mobility and flexibility they have come to love in the modern connected age. Finding the shoe that fits seems an uphill struggle, but this is where Wibu-Systems’ CodeMeter comes into its own. With support for a vast array of licensing models from conventional single-user licenses to highly flexible pay-per-use, feature-on-demand, or subscription licenses, CodeMeter can model virtually any business model in license form. It gives software developers the ability to offer users as much freedom as they want without compromising on security. This includes borrowing licenses, a crucial option for smaller businesses in particular that want their employees to be able to access a limited pool of licenses at the point of need – for maintenance services in the field, for visits to clients, or for temporary work from home. CodeMeter uses special floating network licenses to make this possible, which are borrowed from and flagged as active in the pool and stored on a local license container for temporary use out and about. All this flexibility is made possible by CodeMeter with clever and easy-to-use license configurations.

1. Spicing up the Mix Ruediger Kuegler
VP Sales & Professional Services
Carsten Hoeppner
Professional Services
License Models
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 1

2. The Basics of CodeMeter
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 2

3. Integrate Once – Deliver Many
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 3
License
• Basic Module
• Single User
• Additional Module
• Single User
• 30 days
License
• Basic Module
• Subscription
• Additional Module
• Subscription
License
• Basic Module
• 7 Users
• Additional Module
• 5 Users
License
• Basic Module
• Single User
• Pay-per-Use
Software Software Software Software

4. CodeMeter Licensing Systems
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 4
CmCloudContainer
License container
in the WIBU cloud
Bound to a user
CmDongle
License container
in a secure hw element
Bound to a smart card chip
License Server
License Server in LAN / WAN
CmActLicense
License container
in an encrypted file
Bound to an endpoint

5. License Entries
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 5
 License entry = Firm Code | Product Code
 Firm Code: issued by Wibu-Systems
 Product Code:
 Defined by the software vendor
 Per Option / Module / Feature
 4 bn. Product Codes (UInt32)
 Up to 2,000 Product Items per CmContainer
 Product Item Options: Each license can include
combinable options
Firm Code: 6.000.010
…
Product Code: 201.000
Product Code: 201.001
Product Code: 201.002
Product Item Options
Product Item Options
Product Item Options

6. Product Item Options
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 6

7. Activation Time (Extended) Protected Data
Feature Map
Hidden Data
Maintenance Period
Secret Data
Text
Usage Period
Named User License
Linger Time
Customer Own License
Information
User Data
Universal Data
Access Password
Minimum Runtime Version
Maximum Encryption Rate
Product Item Options
© WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 7
Expiration Time
License Quantity Unit Counter
2020-10-07
Module Items License Transfer

8. License Quantity
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 8
 Concurrent Licenses, Floating
Network Licenses
 Count of the concurrent licenses,
both network and stand-alone
 Available access modes:
 UserLimit
 StationShare
 NoUserLimit

9. Activation Time (Extended) Protected Data
Feature Map
Hidden Data
Maintenance Period
Secret Data
Text
Usage Period
Named User License
Linger Time
Customer Own License
Information
User Data
Universal Data
Access Password
Minimum Runtime Version
Maximum Encryption Rate
Product Item Options
© WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 9
Expiration Time
License Quantity Unit Counter
2020-10-07
Module Items License Transfer

10. Each CmContainer has a Virtual Real-Time Clock
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 10
 All time related options are checked against the internal virtual real-time
clock
 Same functional concept for CmDongles and CmActLicenses
 CmStick/T with additional battery-operated clock

11. How does the Virtual Real-Time Clock work in CodeMeter?
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PC Clock
Secure Clock
in CmContainer
WIBU-SYSTEMS
Time Server
Additional battery-
operated clock
in CmStick/T
 Synchronization via API
 Online Access
 Required for Activating
Time and Failures
 Power-On: Automatic Time
Synchronization with the
PC
 Power-Off: Time is stored
in the CmContainer

12. Expiration Time
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 12
 License is valid until…
 License is checked against CodeMeter System Time
 Offline use, no Internet connection needed

13. Activation Time (Extended) Protected Data
Feature Map
Hidden Data
Maintenance Period
Secret Data
Text
Usage Period
Named User License
Linger Time
Customer Own License
Information
User Data
Universal Data
Access Password
Minimum Runtime Version
Maximum Encryption Rate
Product Item Options
© WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 13
Expiration Time
License Quantity Unit Counter
2020-10-07
Module Items License Transfer

14. Module Items
 A Module Item is a Product Item inside a Product
Item (Nested Product Item)
 A Product Item can contain n Module Items
 Nesting level is 1, e.g. Module Items don’t include
additional Module Items
 A Module Item inherits the Product Item Options
of its parent Product Item
 License Quantity, Maintenance Period, …
 Product Item Options can be overwritten
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 1414
Firm Code: 6.000.010
Product Item Options
Product Code: 1.000
Product Item Options
Product Code: 201.000
Product Item Options
Product Code: 201.001
…

15. Module Items
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 15

16. Module Items
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 16

17. Activation Time (Extended) Protected Data
Feature Map
Hidden Data
Maintenance Period
Secret Data
Text
Usage Period
Named User License
Linger Time
Customer Own License
Information
User Data
Universal Data
Access Password
Minimum Runtime Version
Maximum Encryption Rate
Product Item Options
© WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 17
Expiration Time
License Quantity Unit Counter
2020-10-07
Module Items License Transfer

18. Unit Counter
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 Count of usage credits
 Pre-paid charging units
 Pay-per-Use based billing
 Counter recharged via FSB
 Decrement at runtime
 Tamper-proof (use of encryption)

19. Activation Time (Extended) Protected Data
Feature Map
Hidden Data
Maintenance Period
Secret Data
Text
Usage Period
Named User License
Linger Time
Customer Own License
Information
User Data
Universal Data
Access Password
Minimum Runtime Version
Maximum Encryption Rate
Product Item Options
© WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 19
Expiration Time
License Quantity Unit Counter
2020-10-07
Module Items License Transfer

20. License Transfer – License Borrowing
 Borrowing a license from a network server
 Offline use as local license with no connection to the server
 Temporary transfer from a CmContainer on a network license server to a
CmContainer at the local client
 The license on the server is shown as allocated (“in use”)
 Expiration Time set for the license in the local CmContainer
 After expiration at local client, the license is available again on the network
license server – no action needed by the user
 The user can return the license manually, before it expires
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 20

21. User
License Transfer – License Borrowing
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 21
Activate Borrow
ReturnDeactivate
Vendor
License
Central
License
Activation
License
Transfer
Network
License Server Computer / Client

22. License Models
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 22

23. Perpetual License
Single User License
in a Virtual Machine
…
Volume License High Availability License Cold Standby License
Computer-bound License Time Zone License Country-Based License
Hot Standby License
License with
Maintenance Contracts
License with
Downgrade-Right
License with
Upgrade-Right
Grace Period License
Overflow License Named User LicenseTransferable License
Overview of the License Models Supported by CodeMeter
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 23
Single User License
Network License /
Concurrent Users
Feature-on-Demand
License
Demo / Trial License
Rental, Leasing,
Subscription License
Pay-per-Use License
Borrowable License

24. Single User Licenses
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Product Name
Product Version
+ Marker
ISV Name
Firm Code
Product Code
Don’t overwrite
existing license
Local License

25. Perpetual License
Single User License
in a Virtual Machine
…
Volume License High Availability License Cold Standby License
Computer-bound License Time Zone License Country-Based License
Hot Standby License
License with
Maintenance Contracts
License with
Downgrade-Right
License with
Upgrade-Right
Grace Period License
Overflow License Named User LicenseTransferable License
Overview of the License Models Supported by CodeMeter
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 25
Single User License
Network License /
Concurrent Users
Feature-on-Demand
License
Demo / Trial License
Rental, Leasing,
Subscription License
Pay-per-Use License
Borrowable License

26. Modular Licenses – A Product with Features
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 26
Parent Item
(Product)
Child Items
(Features/Modules)

27. Modular Licenses – Product Configuration
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 27
Product Name
Product Code
for basic feature

28. Modular Licenses – Feature Configuration
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 28
Feature Name
Product Code
for Feature
Module Item
(Feature)

29. Perpetual License
Single User License
in a Virtual Machine
…
Volume License High Availability License Cold Standby License
Computer-bound License Time Zone License Country-Based License
Hot Standby License
License with
Maintenance Contracts
License with
Downgrade-Right
License with
Upgrade-Right
Grace Period License
Overflow License Named User LicenseTransferable License
Overview of the License Models Supported by CodeMeter
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 29
Single User License
Network License /
Concurrent Users
Feature-on-Demand
License
Demo / Trial License
Rental, Leasing,
Subscription License
Pay-per-Use License
Borrowable License

30. Floating Network Licenses – No Borrowing
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 30
Don’t overwrite
existing license
No License Transfer
Floating Network
License
ERP defines
amount of seats

31. Floating Network Licenses – Properties for Borrowing
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 31
Type: Borrow
Transfer into a
CmActLicense
User can borrow for a
maximum of 30 days
Depends on license model
with Wibu-Systems

32. Floating Network Licenses – Borrowing
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 32
Borrowing allowed

33. Perpetual License
Single User License
in a Virtual Machine
…
Volume License High Availability License Cold Standby License
Computer-bound License Time Zone License Country-Based License
Hot Standby License
License with
Maintenance Contracts
License with
Downgrade-Right
License with
Upgrade-Right
Grace Period License
Overflow License Named User LicenseTransferable License
Overview of the License Models Supported by CodeMeter
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 33
Single User License
Network License /
Concurrent Users
Feature-on-Demand
License
Demo / Trial License
Rental, Leasing,
Subscription License
Pay-per-Use License
Borrowable License

34. Subscriptions – Renewed from ERP
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Optional features
Date of next payment
+ x days
ERP defines
expiry date
Storage of ticket for
automatic renewal

35. Subscriptions – Automatic Renewal
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 35
Automatic renewal
with checkpoints

36. Subscriptions – Subscription 365
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 36
Default item,
no separate features
Product Code
Extend license,
if it exists
Add 365 days
Product Version
+ Marker

37. Subscription Summary 1
 ERP Triggered
 ERP System creates a new replace order after each payment
 Expiration Time = next payment date + x days
 Automatic Renewal
 Software Activation Wizard renews the license automatically
 New replace order for final termination of the subscription
 Expiration Time depends on the settings of the Item
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 37

38. Subscription Summary 2
 Subscription 365
 Best practice: Simple product structure
 Flexible renewal via all sales channels possible
 E-Commerce solution, Amazon, local retailer, …
 Expiration Time is set to activation date + 365 days
 If the license already exists, the existing license is extended by 365 days
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 38

39. Perpetual License
Single User License
in a Virtual Machine
…
Volume License High Availability License Cold Standby License
Computer-bound License Time Zone License Country-Based License
Hot Standby License
License with
Maintenance Contracts
License with
Downgrade-Right
License with
Upgrade-Right
Grace Period License
Overflow License Named User LicenseTransferable License
Overview of the License Models Supported by CodeMeter
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 39
Single User License
Network License /
Concurrent Users
Feature-on-Demand
License
Demo / Trial License
Rental, Leasing,
Subscription License
Pay-per-Use License
Borrowable License

40. Pay-Per-Use Licenses
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 40
Default item,
no separate features
Product Code
Extend license,
if it exists
Add 100 units to
existing license
Product Version
+ Marker

41. Pay-Per-Use Summary
 Application needs to count actions
 Number of starts (CodeMeter Protection Suite, CodeMeter Core API)
 Runtime of the application, in minutes (CodeMeter Protection Suite, CodeMeter
Core API)
 Clicks or executions of functions (CodeMeter Core API)
 First activation creates a new license
 Following activations add the units to the current value of the existing
license
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 41

42. Perpetual License
Single User License
in a Virtual Machine
…
Volume License High Availability License Cold Standby License
Computer-bound License Time Zone License Country-Based License
Hot Standby License
License with
Maintenance Contracts
License with
Downgrade-Right
License with
Upgrade-Right
Grace Period License
Overflow License Named User LicenseTransferable License
Overview of the License Models Supported by CodeMeter
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 42
Single User License
Network License /
Concurrent Users
Feature-on-Demand
License
Demo / Trial License
Rental, Leasing,
Subscription License
Pay-per-Use License
Borrowable License

43. Evaluation Licenses – Including all Features / Modules
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 43
Default item,
no separate features
Product Code
Doesn’t overwrite
existing license
Sets 30 days
from activation

44. Evaluation Licenses – Individual Features / Modules
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 44
Sets 30 days
from activation
Optional features

45. Pitfalls and False Friends
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 45

46. Pitfalls and False Friends
 Usage Period
 CodeMeter License Central doesn’t know when license expires
 Use relative Expiration Time
 Activation Time
 The user needs to be online (once)
 Don’t use it at all
 Feature Map
 Limited to 32-Bit, no different LQ, ET, …
 Use Module Items instead
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 46

47. https://www.wibu.com
info@wibu.com
Europe: +49-721-931720
USA: +1-425-7756900
China: +86-21-55661790
Japan: +81-3-43608205
Thank you very much for your attention
2020-10-07 © WIBU-SYSTEMS AG 2020 License Models – Spicing up the Mix 47