5. Then you know how computer software can... well, "enhance" your
raw material and Life.
6.
7. It is actually a brand name - owned by Antares, a
company based "a stone's throw" from Silicon
Valley in California - and there are plenty of
competing products that do a similar job.
8. First Appearance
Auto-Tune was used to produce the prominent
altered vocal effect on Cher's "Believe",
recorded
in 1998, the first major hit song to employ the
software for this purpose. When first
interviewed about this, the sound engineers
claimed that they had used a vocoder, in what
Sound on Sound perceived as an attempt to
preserve a trade secret.
23. Its Music key
In music a key is the major or minor scale around which a piece of music
revolves. A song in a major key is based on a major scale. A song in a minor key
is based on a minor scale.
24. The software then scans their vocals, finds any notes that
don't adhere to that scale and pulls them back to the
"correct" pitch
28. Criticism
Opponents of the plug-in argue Auto-Tune has a
pervasive negative effect on society's
perception and consumption of music.
Cant Sing!
Cant hold a note!
But I am Rich!
Thanks to Auto-tune…
29. We now love to listen auto-tuned robotic sound other
than a PURE human vocal. The dedicated artists
preventing autotune and still giving their hard to get back
the music industry on track..
