"The Marketing-Finance Interface: A new Master Program at UM" - Dr. Arvid O. I. Hoffmann

Faculty of Economics and Business Administration The Marketing-Finance Interface: A new Master Program at UM Dr. Arvid O. I. Hoffmann: Program Co-Director

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Marketing-Finance Interface: A new Master Program at UM

[object Object],[object Object],Why is a Marketing-Finance Program necessary? 1/3

[object Object],[object Object],Why is a Marketing-Finance Program necessary? 2/3

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[object Object],The Marketing-Finance Interface: A new Master Program at UM Delivers professionals who are able to bridge marketing and finance.

[object Object],[object Object],[object Object],[object Object],[object Object],What’s the Marketing-Finance Master Program at UM?

What’s the Marketing-Finance Master Program at UM? ,[object Object],Skills Training Course: Excel Skills for Finance Professionals 6 Master’s Thesis Financial Product Development: A Marketing Finance Approach 5 Value-Based Marketing Behavioral Finance 4 Term 2 Skills Training Course: Business Skills for Marketers/Excel Skills for Finance Professionals 3 Return on Relationships Institutional Investors 2 Master’s Thesis Shareholder Value and Market Based Assets 1 Term 1 Marketing-Finance

What’s the Marketing-Finance Master Program at UM? ,[object Object]

What topics are addressed by the Marketing-Finance Program? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],What’s the added value of a UM Marketing-Finance graduate?

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Getting the most out of Marketing-Finance: the MF Company Circle

The Marketing-Finance Interface: A new Master Program at UM ,[object Object],[object Object],[object Object],[object Object]

"The Marketing-Finance Interface: A new Master Program at UM" - Dr. Arvid O. I. Hoffmann

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"The Marketing-Finance Interface: A new Master Program at UM" - Dr. Arvid O. I. Hoffmann

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