This document discusses what judges look for in contestants. It identifies four key areas - character, knowledge, analysis, and approach. For each area, it provides attributes to display such as understanding business, making money, and proving preparation. The document recommends staying in touch with the author through social media and provides their contact details.

1. sizzle& steak what judges look for steve lightstone corner office leads january 21 2010

2. contest “Steve Lightstone” “Corner Office Leads”

3. “Steve Lightstone” “Corner Office Leads”

4. “Steve Lightstone” “Corner Office Leads”

7. characterknowledgeanalysisapproach

8. character display your brand values, personality, consistency show confidence ask good questions manage yourself empathise balance enthusiasm & thoughtfulness

9. knowledge understand business know your space do your homework handle objections

10. analysis make money assess risks think through financials show creative solutions

11. approach ignore the rules prove you are prepared relate to your audience

12. how did I show? character knowledge analysis approach

13. Who will judge YOU?

14. recommendations Tim bray (MaRS) Randy Pausch (Carnegie Melon) Seth’s blog HBR Startup North

16. stay in touch Twitter stevelightstone Blog stevelightstone.blogspot.com Email steve.lightstone@cornerofficeleads.com Website www.cornerofficeleads.com Phone 905 823-7300 LinkedIn

17. sizzle& steak what judges look for steve lightstone corner office leads january 21 2010