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Steve Budra • Marketing Spoken Here!
“ As a key member of the senior management team, Steve was an integral part of our
  revenue growth. He continually developed innovative strategies and then delivered on the
  subsequent execution.”  President - Brady People ID




“ …We became the largest distributor in the US for most of the providers of large format printers
  and supplies. During this period, we grew out business from $50 million to over $165 million.
  Steve was responsible for making this business transition happen.”                   Chairman & CEO - Charrette LLC




“…Great results. Personable. Creative.”                            Consulting client




“ …have always appreciated his vision, creativity and ability to drive and execute a plan.”                             Consulting client




“ I recommend Steve highly and without reservation… He is bright, focused, a quick learner
  and possesses strong analytical skills.”              Senior VP - Invacare Corp




“…provided valuable insight and specific recommendations about our prospecting efforts
 and market positioning, as well as assisted us with collateral and website development,
 all of which we adopted.”       Consulting client
Steve Budra • Marketing Spoken Here!
ACCOMPLISHMENTS:




                                                                                                                                               Steve Budra • Marketing Spoken Here!
Executed rebranding and
repositioning for a $50 million    Experienced - Successful - Creative - B2B/Consumer Sectors
graphic arts supplier, tripling
revenues and improving             Strategic Mapping                           BIOGRAPHY & CREDENTIALS
margins over four years and
                                   Branding and Positioning                    • Independent Management Consultant
leading to its international
                                   Direct Marketing Methodologies              • Vice President – Marketing, Brady Corporation
expansion.
                                     • Online / Offline Campaigns
                                                                               • Vice President/Senior Director – Marketing and Business
                                   Multimedia Sales Tools                        Development, Invacare Corporation
Drove private label product
                                   e-Business Start-Ups                        • Director of Marketing, Charrette LLC
development and new
business entry resulting in        New Business and Go-To-Market Models        • Group Marketing Manager, NEBS a Deluxe Company

a $45 million pipeline
                                   Acquisition Integration                                     MBA – Boston University
increase for a multi-national                                                                        Graduate School of Management
                                   CRM, ERP, Metrics-Based Tools
DME manufacturer.                                                                              BSBA – Boston University
                                   Merchandising                                                      School of Management
                                    • Catalogs
Expanded direct marketing           • Private Label
programs, introduced reseller
                                   New Product Development
marketing tools and content,       and Management
                                                                                Independent Contractor or Employee Status
conceived and launched a             • Rationalization
                                                                                Available for short- or long-term Marketing needs
                                     • Staged Gate Design
D-I-Y, interactive business unit                                                Project-based, per diem or competitive hourly rates
                                     • Launch – Test & Roll-Out
for a $60 million manufacturer-                                                 Relationships with an extensive network of service providers
                                   Competitive Intelligence and Benchmarking
distributor of ID / Security                                                    References always available

products.                          Pricing and Margin Enhancement
                                     • Product Line P&L

Crafted and negotiated
affiliate partnership strategies
                                   Cross-Functional
                                   Team Leadership                             “Let’s speak today!”
                                   Marcom / PR /
leading to 400% increase in
                                   Advertising                                  sbudra@msn.com
product revenue for a large
                                   In-Service /                                 www.linkedin.com/in/stevebudra
business forms manufacturer.
                                   Training Programs                            508-308-8835

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Steve Budra Brochure

  • 1. Steve Budra • Marketing Spoken Here! “ As a key member of the senior management team, Steve was an integral part of our revenue growth. He continually developed innovative strategies and then delivered on the subsequent execution.” President - Brady People ID “ …We became the largest distributor in the US for most of the providers of large format printers and supplies. During this period, we grew out business from $50 million to over $165 million. Steve was responsible for making this business transition happen.” Chairman & CEO - Charrette LLC “…Great results. Personable. Creative.” Consulting client “ …have always appreciated his vision, creativity and ability to drive and execute a plan.” Consulting client “ I recommend Steve highly and without reservation… He is bright, focused, a quick learner and possesses strong analytical skills.” Senior VP - Invacare Corp “…provided valuable insight and specific recommendations about our prospecting efforts and market positioning, as well as assisted us with collateral and website development, all of which we adopted.” Consulting client
  • 2. Steve Budra • Marketing Spoken Here! ACCOMPLISHMENTS: Steve Budra • Marketing Spoken Here! Executed rebranding and repositioning for a $50 million Experienced - Successful - Creative - B2B/Consumer Sectors graphic arts supplier, tripling revenues and improving Strategic Mapping BIOGRAPHY & CREDENTIALS margins over four years and Branding and Positioning • Independent Management Consultant leading to its international Direct Marketing Methodologies • Vice President – Marketing, Brady Corporation expansion. • Online / Offline Campaigns • Vice President/Senior Director – Marketing and Business Multimedia Sales Tools Development, Invacare Corporation Drove private label product e-Business Start-Ups • Director of Marketing, Charrette LLC development and new business entry resulting in New Business and Go-To-Market Models • Group Marketing Manager, NEBS a Deluxe Company a $45 million pipeline Acquisition Integration MBA – Boston University increase for a multi-national Graduate School of Management CRM, ERP, Metrics-Based Tools DME manufacturer. BSBA – Boston University Merchandising School of Management • Catalogs Expanded direct marketing • Private Label programs, introduced reseller New Product Development marketing tools and content, and Management Independent Contractor or Employee Status conceived and launched a • Rationalization Available for short- or long-term Marketing needs • Staged Gate Design D-I-Y, interactive business unit Project-based, per diem or competitive hourly rates • Launch – Test & Roll-Out for a $60 million manufacturer- Relationships with an extensive network of service providers Competitive Intelligence and Benchmarking distributor of ID / Security References always available products. Pricing and Margin Enhancement • Product Line P&L Crafted and negotiated affiliate partnership strategies Cross-Functional Team Leadership “Let’s speak today!” Marcom / PR / leading to 400% increase in Advertising sbudra@msn.com product revenue for a large In-Service / www.linkedin.com/in/stevebudra business forms manufacturer. Training Programs 508-308-8835