2014 passed as a year that marked wider acceptance of smart phones, the upcoming year should further expand the utility and significance of these devices that are constantly evolving in terms of functionality.

1. How Change In Mobile
Trends Will Help Your
Business Grow

2. 2014 passed as a year that marked wider acceptance of smart
phones, the upcoming year should further expand the utility
and significance of these devices that are constantly evolving
in terms of functionality.

3. The Foundation for
the same has already
been laid.

4. How A Business Can Register
Reliance On Mobile Phones For
Greater Growth of Mobile Trends
In 2015?
Find Out

5. Customized Targeting
Rising Minutes of Mobile Videos
Preference of M-commerce Transactions
Geo-targeting, Geo-fencing and more
Mobile Ads and Programmatic Ad Buying
Few Mobile Trends Which Helps Your
Business Grow

6. Customized Targeting

7.  Focusing on the most relevant audiences is going to be one of
the popular concepts of mobile business marketing.
 You can imagine how efficiently will you save resources, money
and efforts and expand in terms of quality returns with this
kind of marketing.
 It will customize the experience for the audiences, driving them
more towards the businesses adopting the trend.

8. Rising Minutes of Mobile Videos

9.  Every reliable survey in 2014 proves that the time spent on
watching videos on mobile devices is increasing
impressively.
 Without any trace of doubt, it will continue, rather improve
greatly, in 2015.

10. Considering the fact that even
more numbers of people, of
which many might be interested
in your business, will have
access to smart phones, don’t
hesitate to invest in mobile
video marketing.
Why should your business lack behind in gaining the
advantage

11. Preference of M-commerce Transactions

12.  E-commerce is clearly giving way to mobile-based commerce,
as people around the world are now willing to buy using their
portable devices.
 It is not applicable to one or few businesses, but for every
possible field, including retail, travel, hospitality and so on.
 Credit for the same should go to the level of engagement
smart phones promise and influence these devices can create
for the buyers to take instant decisions.

13. Geo-targeting, Geo-fencing and more

14.  As a small business owner or big, your first preference would
be to target the relevant customers in your own area.
 Mobile-based marketing helps you achieve it through
location based marketing, not a new concept but definitely
expected to be a dominating one in 2015.

15.  An excellent example would be attracting to your restaurant
the targets roaming in that particular area by appearing in
their mobile search results.
 Mobile coupons are other great tool in this direction.
 If you don’t use this marketing strategy next year, your
competitors must be.

16. Mobile Ads and Programmatic Ad Buying

17.  Mobile ads require absolutely no introduction, even if you are
about to use them for the first time.
 Embedded in mobile applications and videos and delivered to
the targets in a number of ways, these ads should be
extensively present in your marketing campaigns in 2015.

18.  Get familiar with the trends like mobile programmatic ad
buying, for which you need to associate with programmatic ad
partners to reach the most relevant audiences, in the most
powerful manner and without depending on the publishers.

19. As a New Year resolution, why
not start educating yourself
about each of these trends and
extract outstanding benefits for
your business?

20. Read more on Mobile Trends:
3. Role Of Hyper Local Targeting In Mobile Advertising Platforms
2. How Mobile Advertising Has Grown In Smartphones Era?
1. Trends Of Mobile Internet Users In India

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