Search engines, social media, mobile devices, and third-party review websites have all dramatically changed how we research and make purchase decisions. The problem? Many B2B sales teams never got the memo and still frustrate prospects with an old-school gatekeeper role. Learn why B2B sales teams continue to fight a losing battle to cling to their gatekeeper role that’s been losing steam for several years now, how sales professionals can reinvent themselves to stay relevant, and what the future holds for B2B sales. And if you’re serious about B2B Sales and the Gatekeeper Role... Learn more when you enroll now in our free 7-day eCourse: Go-to-Market Strategy 101 for B2B SaaS Startups and Scaleups -- at gotomarket101.com

1. B2B Sales
and the
Gatekeeper
Role

2. Sales pros are
no longer the
gatekeepers of
information.

3. Search engines,
crowdsourced
reviews, and
social media
have won that
battle.

5. Sales professionals
need to be much
more selective
about the kinds of
prospects and
customers they
engage with

6. So that
they're
always in a
position to be
seen as
teachers and
experts

7. More than just
another
salesperson
peddling a
commoditized
product or
service

8. Sales
professionals
must get out
of the vendor
box and stay
out of it.
The
Vendor
Box

9. Doing homework -
- investing in
customer insight
that gives an
unfair competitive
advantage -- is
more important
than ever.

10. New and upcoming
sales professionals
are way more
comfortable using
technology to
anticipate and
accelerate sales
processes.

11. HOW IS YOUR COMPANY UPDATING ITS B2B SALES ROLES
TO EVOLVE BEYOND GATEKEEPERS?
LET ME KNOW IN THE COMMENTS.

14. Enroll in
Go-to-Market Strategy 101
(Free 7-Day eCourse)
www.gotomarket101.com