SlideShare a Scribd company logo
1 of 26
Brand parasites and gaming lifestyle [email_address] June 2008
Introduction ,[object Object]
[object Object],[object Object]
Attitude towards the web are often very biased Some actors are willing to utilize existing services or create their  own ones. The other extrimity tries to restrain or limit the use of  the net because there are potentially harmful material online.  Such persons don’t understand that web is already crucial part  of being young and growing up. Denial or limitations do not do the trick.
Definitions ,[object Object],[object Object]
Definitions ,[object Object],[object Object],[object Object]
Stories of brand parasites and the utilization of gaming lifestyle
Youth department  (city of Helsinki)
The story of Netari  (virtual youth house at Habbo) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Netari is doing now? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Save the Children  Finland
The Story of Nettivihje ,[object Object],[object Object],[object Object],[object Object]
How Nettivihje is doing now? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Life tastes better without drugs (EOPH ry)
The story of Hubu and MobiHubu ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Hubu and MobiHubu are doing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A-clinic foundation
The story of Varjomaailma ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Varjomaailma is doing? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Mannerheim league for child welfare (MLL)
The story of Nuortennetti ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Nuortennetti is doing? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Brand parasites ,[object Object],[object Object],[object Object]
Gaming lifestyle ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More Related Content

What's hot

What's hot (6)

North dakotafinal
North dakotafinalNorth dakotafinal
North dakotafinal
 
Digital Literacy in Libraries - Cora Gunter
Digital Literacy in Libraries - Cora GunterDigital Literacy in Libraries - Cora Gunter
Digital Literacy in Libraries - Cora Gunter
 
Net Neutrality and what initiatives like Internet.org and Airtel Zero mean fo...
Net Neutrality and what initiatives like Internet.org and Airtel Zero mean fo...Net Neutrality and what initiatives like Internet.org and Airtel Zero mean fo...
Net Neutrality and what initiatives like Internet.org and Airtel Zero mean fo...
 
Ebooks in European public Libraries
Ebooks in European public LibrariesEbooks in European public Libraries
Ebooks in European public Libraries
 
Geelong alia final
Geelong alia finalGeelong alia final
Geelong alia final
 
The Wi-Fi Boom - The New York Times - by Adam Baer
The Wi-Fi Boom - The New York Times - by Adam BaerThe Wi-Fi Boom - The New York Times - by Adam Baer
The Wi-Fi Boom - The New York Times - by Adam Baer
 

Viewers also liked (7)

Bebo
BeboBebo
Bebo
 
NSPPC & HABBO
NSPPC & HABBONSPPC & HABBO
NSPPC & HABBO
 
Yomego
YomegoYomego
Yomego
 
Dos and Don'ts of Social Media
Dos and Don'ts of Social MediaDos and Don'ts of Social Media
Dos and Don'ts of Social Media
 
24613
2461324613
24613
 
BEBO
BEBOBEBO
BEBO
 
SNWF Habbo Presentation
SNWF Habbo PresentationSNWF Habbo Presentation
SNWF Habbo Presentation
 

Similar to Brandparasites Slides

researchcommunication_seminar
researchcommunication_seminarresearchcommunication_seminar
researchcommunication_seminar
Anniina Lundvall
 
Sktv workshop slides v0 3 bl
Sktv workshop slides v0 3 blSktv workshop slides v0 3 bl
Sktv workshop slides v0 3 bl
blever
 
Invitation Seminar For Charity S.A.
Invitation Seminar For Charity S.A.Invitation Seminar For Charity S.A.
Invitation Seminar For Charity S.A.
wilberthartman
 

Similar to Brandparasites Slides (20)

Netari in a nutshell 2010 (Ghent, Belgium)
Netari in a nutshell 2010 (Ghent, Belgium)Netari in a nutshell 2010 (Ghent, Belgium)
Netari in a nutshell 2010 (Ghent, Belgium)
 
Young people and digitalisation - connecting the dots
Young people and digitalisation  - connecting the dotsYoung people and digitalisation  - connecting the dots
Young people and digitalisation - connecting the dots
 
Digital Youth Work - (Binod, Chhabi, Kaye, Nnaeto)
Digital Youth Work - (Binod, Chhabi, Kaye, Nnaeto)Digital Youth Work - (Binod, Chhabi, Kaye, Nnaeto)
Digital Youth Work - (Binod, Chhabi, Kaye, Nnaeto)
 
researchcommunication_seminar
researchcommunication_seminarresearchcommunication_seminar
researchcommunication_seminar
 
Co-design-ee5-emer
Co-design-ee5-emerCo-design-ee5-emer
Co-design-ee5-emer
 
Case study Cyberhus
Case study CyberhusCase study Cyberhus
Case study Cyberhus
 
Digital youth work - Luxembourg 28.4.2017
Digital youth work - Luxembourg 28.4.2017Digital youth work - Luxembourg 28.4.2017
Digital youth work - Luxembourg 28.4.2017
 
Netari in a nutshell
Netari in a nutshellNetari in a nutshell
Netari in a nutshell
 
Conference presentation
Conference presentationConference presentation
Conference presentation
 
Case study Cyberhus
Case study CyberhusCase study Cyberhus
Case study Cyberhus
 
Verke presentation 7.9.2017
Verke presentation   7.9.2017Verke presentation   7.9.2017
Verke presentation 7.9.2017
 
Involving young people in Innovative Educational ICT Initiative.
Involving young people in Innovative Educational ICT Initiative.Involving young people in Innovative Educational ICT Initiative.
Involving young people in Innovative Educational ICT Initiative.
 
ICT and Youth Work in Finland
ICT and Youth Work in FinlandICT and Youth Work in Finland
ICT and Youth Work in Finland
 
Reaching young people online young people and youth workers in online commu...
Reaching young people online   young people and youth workers in online commu...Reaching young people online   young people and youth workers in online commu...
Reaching young people online young people and youth workers in online commu...
 
Sktv workshop slides v0 3 bl
Sktv workshop slides v0 3 blSktv workshop slides v0 3 bl
Sktv workshop slides v0 3 bl
 
Hotel Yeoville
Hotel YeovilleHotel Yeoville
Hotel Yeoville
 
110308 The World Bank Metanomics Transcript
110308 The World Bank Metanomics Transcript110308 The World Bank Metanomics Transcript
110308 The World Bank Metanomics Transcript
 
#Futurespotters workshop Yerevan, 18 April 2014
#Futurespotters workshop Yerevan, 18 April 2014#Futurespotters workshop Yerevan, 18 April 2014
#Futurespotters workshop Yerevan, 18 April 2014
 
Invitation Seminar For Charity S.A.
Invitation Seminar For Charity S.A.Invitation Seminar For Charity S.A.
Invitation Seminar For Charity S.A.
 
My speak
My speakMy speak
My speak
 

More from Sonja Ängeslevä

Pelialan kansainvälistyminen
Pelialan kansainvälistyminenPelialan kansainvälistyminen
Pelialan kansainvälistyminen
Sonja Ängeslevä
 

More from Sonja Ängeslevä (20)

Designmuseo LevelUp
Designmuseo LevelUpDesignmuseo LevelUp
Designmuseo LevelUp
 
pelillistäminen, finanssiala
pelillistäminen, finanssialapelillistäminen, finanssiala
pelillistäminen, finanssiala
 
Mitä kannattaa pelillistää ja ketä se hyödyttää?
Mitä kannattaa pelillistää ja ketä se hyödyttää?Mitä kannattaa pelillistää ja ketä se hyödyttää?
Mitä kannattaa pelillistää ja ketä se hyödyttää?
 
Level Up with game-inspired methods & change the way your work
Level Up with game-inspired methods & change the way your workLevel Up with game-inspired methods & change the way your work
Level Up with game-inspired methods & change the way your work
 
Games in learning_sonja_ang
Games in learning_sonja_angGames in learning_sonja_ang
Games in learning_sonja_ang
 
Snack size work
Snack size workSnack size work
Snack size work
 
Everyone can design games (girls' game clubs)
Everyone can design games (girls' game clubs)Everyone can design games (girls' game clubs)
Everyone can design games (girls' game clubs)
 
The success story of Finnish game industry and IGDA Finland
The success story of Finnish game industry and IGDA FinlandThe success story of Finnish game industry and IGDA Finland
The success story of Finnish game industry and IGDA Finland
 
Scoreloop - social discovery of mobile games
Scoreloop - social discovery of mobile gamesScoreloop - social discovery of mobile games
Scoreloop - social discovery of mobile games
 
Näkyvyyden optimointi & mobiilipelikehitys
Näkyvyyden optimointi & mobiilipelikehitysNäkyvyyden optimointi & mobiilipelikehitys
Näkyvyyden optimointi & mobiilipelikehitys
 
Kohderyhmät + pelisuunnittelu
Kohderyhmät + pelisuunnitteluKohderyhmät + pelisuunnittelu
Kohderyhmät + pelisuunnittelu
 
Social mobile game discovery
Social mobile game discoverySocial mobile game discovery
Social mobile game discovery
 
Pelialan kansainvälistyminen
Pelialan kansainvälistyminenPelialan kansainvälistyminen
Pelialan kansainvälistyminen
 
Pelit ja oppiminen_hands_on
Pelit ja oppiminen_hands_onPelit ja oppiminen_hands_on
Pelit ja oppiminen_hands_on
 
Educa kangas2013
Educa kangas2013Educa kangas2013
Educa kangas2013
 
Logica ratkaisu12 event 121.2012
Logica ratkaisu12 event 121.2012Logica ratkaisu12 event 121.2012
Logica ratkaisu12 event 121.2012
 
What are the differences between boys and girls "geek culture"?
What are the differences between boys and girls "geek culture"?What are the differences between boys and girls "geek culture"?
What are the differences between boys and girls "geek culture"?
 
Pelien mahdollisuuksia järjestötoiminnassa
Pelien mahdollisuuksia järjestötoiminnassaPelien mahdollisuuksia järjestötoiminnassa
Pelien mahdollisuuksia järjestötoiminnassa
 
Digitaalinen media ja pelit pähkinänkuoressa
Digitaalinen media ja pelit pähkinänkuoressaDigitaalinen media ja pelit pähkinänkuoressa
Digitaalinen media ja pelit pähkinänkuoressa
 
Virtual Me
Virtual MeVirtual Me
Virtual Me
 

Recently uploaded

Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
daisycvs
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
allensay1
 

Recently uploaded (20)

Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
 
New 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck TemplateNew 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck Template
 
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
 
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAIGetting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
 
GUWAHATI 💋 Call Girl 9827461493 Call Girls in Escort service book now
GUWAHATI 💋 Call Girl 9827461493 Call Girls in  Escort service book nowGUWAHATI 💋 Call Girl 9827461493 Call Girls in  Escort service book now
GUWAHATI 💋 Call Girl 9827461493 Call Girls in Escort service book now
 
joint cost.pptx COST ACCOUNTING Sixteenth Edition ...
joint cost.pptx  COST ACCOUNTING  Sixteenth Edition                          ...joint cost.pptx  COST ACCOUNTING  Sixteenth Edition                          ...
joint cost.pptx COST ACCOUNTING Sixteenth Edition ...
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptxQSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
QSM Chap 10 Service Culture in Tourism and Hospitality Industry.pptx
 
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTSDurg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
 
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All TimeCall 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
 
WheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond InsightsWheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond Insights
 
HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
 
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Buy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail AccountsBuy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail Accounts
 
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service AvailableBerhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
 

Brandparasites Slides

  • 1. Brand parasites and gaming lifestyle [email_address] June 2008
  • 2.
  • 3.
  • 4. Attitude towards the web are often very biased Some actors are willing to utilize existing services or create their own ones. The other extrimity tries to restrain or limit the use of the net because there are potentially harmful material online. Such persons don’t understand that web is already crucial part of being young and growing up. Denial or limitations do not do the trick.
  • 5.
  • 6.
  • 7. Stories of brand parasites and the utilization of gaming lifestyle
  • 8. Youth department (city of Helsinki)
  • 9.
  • 10.
  • 11. Save the Children Finland
  • 12.
  • 13.
  • 14. Life tastes better without drugs (EOPH ry)
  • 15.
  • 16.
  • 18.
  • 19.
  • 20. Mannerheim league for child welfare (MLL)
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.