This document discusses potential distribution options for a new rock music magazine called "Creechur". It suggests that Bauer Media would be the best publisher since they already distribute the similar magazine Kerrang. Bauer Media understands the rock music genre market and how to effectively release magazines to the public. They also offer a subscription service, which allows readers to pay to have each new issue delivered directly to their home.

1. Evaluation: Question 3
Sophia Leiper 2FG
What kind of media institution might distribute your
media product and why?

2. Distribution
Kerrang is sold on a weekly basis, so as to
keep up with the demand from the fans. Also,
a lot of things can change in the “world of rock”
in a week. Despite this, sales figures are at an
all time low, down by 14%. Releasing a new
magazine, of the same genre, at this time has
two main theories surrounding it: (i) it would be
a success, because there is the desire for a
“fresh face” on the scene or (ii) that it would
fail, simply because the demand for that genre
is slowly dying. Regardless, the similarities
between my own production and that of
Kerrang, would lead me to believe that Bauer
Media would be the best publishing company
to release Creechur; they already publish
Kerrang and so will be able to predict the way
the sales will go and in what way we should
release the magazine to the public. In
conjunction with Kerrang, Bauer are also the
company that publish Q magazine, another
largely popular music magazine. As with many
other magazines, I would want a subscription
service available; it allows the reader to pay
slightly more/less, to ensure that each week,
the new edition is delivered to their door.

3. Key Features - Creechur
I ensured that the name of my
masthead is clear. This was for two
reasons, if the magazine was a
new release, it wouldn’t be well
known enough to cover up part of
the masthead. Also, it would
depend on the image itself, for this
particular image, it didn’t have the
desired effect; this is possibly due
to the framing of the image. If this
was to be sold in a shop, it would
be easily recognisable because of
the way that the masthead is
placed – it’s not concealed – and,
although there is a coverline and
image, the rest of it, goes hand-in-
hand with the convention of the
“left third”.