www.misskick.vn advertising pricelist for Q4 2017

2. 1
About MissKick
Who’s our audience?
What’s the behavior of our audience?
Why advertise with us?
Overview of our services
Price table for banner & pop-up advertisement
Price table for content marketing & sponsored articles
Price table for social media marketing
Order flow
Contact us
Contents
1
2
3
4
A
B
C
6
7
2
3
4
5
6
7
8
9
10
5

3. 2
About MissKick
Covers all women related topics
Fashion
Hairstyle
Cosmetics
Health
Culinary
Travel
Love & Relationships
Lifestyle
Readership views
Media with the highest MoM average growth rate of
25% in Vietnam since we started in Nov 2016#1
~560,000 ~370,000
Unique users

4. 3
62.85%
30.50%
3.64%
3.01%
18-24 25-34 35-44 45+
Who’s our audience?
※ Age & gender information is retrieved from Google Analytics & they are figures related by UU number.
are aged 18 – 34
Age
84.30%
15.70%
Female Male
Gender
90% are females84%
§ Has his/her finger on the pulse of pop culture and lifestyle trends
§ Mostly are effectively bilingual in Vietnamese and English
§ Highly receptive to recommended products

5. 4
What’s the behavior of our audience?
§ ~70% view MissKick on their mobile devices
§ The most effective outreach is from 11am to 10pm throughout the week
§ 8pm to 10pm on Sun-Tue & Wed is the prime time slot
71.50%
23.00%
5.50%
Mobile Desktop Tablet
Devices
Sun Mon Tue Wed Thu Fri Sat
1am-8am
8am-11am
11am-12pm
12pm-2pm
2pm-5pm
5pm-6pm
6pm-8pm
8pm-10pm
10pm-1am
Users by time of day
0 - 2k 2 – 3.5k 3.5K – 5K 5K – 6.5K
Avg. Hourly
Views

6. 5
Why advertise with us?
Targeted
Advertising
Improve
brand impression
in Vietnam
Collect a variety
of marketing data
Flexibility of
campaign
Early Bird
Discount

7. 6
Overview of our services
(2) Content marketing &
sponsored articles
(1) Banner & pop-up advertisement
(3) Social media marketing
a. Homepage
b. Category
c. Article
a. Publication of written article Free!*
b. (a) + editing + SEO optimization
c. 500-word professional article^
d. 1000-word professional article^
e. Premium panel add-on
* If deemed useful for our audiences, it will be complimentary, else a fee will still apply
^Write-up/interview + editing + SEO optimization + publication
a. Facebook article share
b. Facebook article pin-post
c. Event share in Facebook
d. Questionnaire share in Facebook
e. Facebook campaign partnership Free!*

8. 7
Price table for banner & pop-up advertisement
Desktop & Mobile Banner / 1 Week Display
Position Code Dimensions Size Homepage Category 2 Related articles
Leader board + mobile top A
970 x 90px /
300 x 600px
100kb 25,000,000 20,000,000 15,000,000
Right banner + α(mobile bottom) B 300 x 600px 100kb 18,000,000 13,000,000 10,000,000
Left banner C 300 x 600px 100kb 17,000,000 13,000,000 10,000,000
Middle banner D 600 x 90px 100kb 18,000,000 13,000,000 10,000,000
Bottom banner E 970 x 90px 100kb 15,000,000 10,000,000 10,000,000
Pop-up advertisement N.A 900 x 600px 100kb 25,000,000 20,000,000 15,000,000
Guaranteed impressions 2-300,000 1-250,000 1-100,000
Campaign
duration
Discount
1 week -
2 weeks 5%
3 weeks 10%
4 weeks & above 15%

9. 8
Price table for banner & pop-up advertisement
B
C
E
Desktop
D
A

10. 9
Price table for banner & pop-up advertisement
A
D
C
E
Mobile
B

11. 10
Price table for content marketing & PR articles
PR article publication
Code Type No. of words Category 1 Category 2 Category 3
A Publication of qualified written article >=500 Free* Free* Free*
B A + editing + SEO optimization >=500 1,500,000 1,500,000 1,500,000
C 500-word professionally written article^ >=500 2,500,000 2,500,000 2,500,000
D 1000-word professionally written article^ >=1000 3,800,000 3,800,000 3,800,000
E Premium article add-on/week - 5,000,000 5,000,000 5,000,000
Guaranteed impressions 2-300,000 1-250,000 1-100,000
Add-on duration Discount
1 week -
2 weeks 5%
3 weeks 10%
4 weeks & above 15%
* If deemed useful for our audiences, it will be complimentary, else option (B) will apply
^Write-up/interview + editing + SEO optimization + publication

12. 11
Price table for content marketing & PR articles
A - D
Desktop
E
E
A-D
Mobile

13. 12
Price table for social media marketing
Social media marketing
Code Type Price
A Facebook article share 5,000,000
B Event share in Facebook 5,000,000
C Questionnaire share in Facebook 5,000,000
D Facebook article pin-post 7,000,000
N.A Facebook campaign partnership Free*
Add-on duration Discount
1 week -
2 weeks 5%
3 weeks 10%
4 weeks & above 15%
* If deemed useful for our audiences, it will be complimentary, else a fee will still apply

14. 13
Social media marketing
Facebook
DA - C

15. 14
Order flow
・Order by e-mail
・Confirm posting availability
・Sign the contract contract and payment
・Submit a hearing sheet
・Confirm draft (Fix limitation is twice)
・Article launch
(After 1 day from submit draft)
・Order by e-mail
・Confirm posting availability
・Sign the contract and payment
・Submit draft
・Advertisement launch
(After 1 day from submit draft)
support@misskick.vn
・Order by e-mail
・Confirm posting availability
・Sign the contract and payment
・Receive the link
・Launch
(2) Content marketing &
sponsored articles
(1) Banner & pop-up advertisement
(3) Social media marketing

16. 15
Q4 2017 Premium Discount Package
Banner Ad
Position Code Dimensions Size Homepage Category
Number of
Weeks
Total (VND)
Leader board + Mobile
Top
A
970 x 90px /300
x 600px
100 kb 25,000,000 20,000,000 4 180,000,000
PR Article Publication
Code
No. Of
Words
Category 1
Number of
Article
Total (VND) Fanpage Push
C >= 500 2,500,000 12 30,000,000 Free
Applying Premium Discount Package
Total cost per month 210,000,000
Total User
Reach
Con. Rate Total Lead
Value Per
Lead
Sales Generate ROI in Sales
Buy 1 month discount 40% at 126,000,000 370,000 0.20% 740 200,000 148,000,000 22,000,000
Buy 2 month discount 60% at 168,000,000 650,460 0.20% 1,301 200,000 260,184,000 92,184,000