2. http://socialbubble.global
Tip 1: Have a Logo.

3. http://socialbubble.global
Tip 2: Don’t forget to register or trademark
your logo.

4. http://socialbubble.global
Tip 3: To design a brand identity, you must
also consider emotion as another factor.

5. http://socialbubble.global
Tip 4: Be Consistent.

6. http://socialbubble.global
Tip 5: Research your customers or your target
audience.

7. http://socialbubble.global
Tip 6: Keep everything about your brand
simple but Creative.

8. http://socialbubble.global
Tip 7: Capture Your Value - Use clear
language to communicate your value.

9. http://socialbubble.global
Tip 8: Let your customers get to know the
face behind the brand.

10. http://socialbubble.global
Tip 9: Use social media to help your brand
shine.

11. http://socialbubble.global
Tip 10: Get involved in your community to get
exposure for your brand.

12. http://socialbubble.global
Tip 11: Become a Trusted Advisor.

13. http://socialbubble.global
Tip 12: Social media profiles & websites with
photos of CEO’s are considered more credible
than those without.

14. http://socialbubble.global
Tip 13: Create branded social media pages.

15. http://socialbubble.global
Tip 14: Your logo and other corporate identity
items need to be simple and recognisable. It
should not be too complex; this is so that the
logo and catch phrase can catch people’s
attention and can be remember and stored in
their memory.

16. http://socialbubble.global
Tip 15: If your logo design is too fancy and
over the top it will not be able to be placed on
a number of different surfaces from
letterheads to billboards.

17. http://socialbubble.global
Tip 16: If you decide to use colours, it is
important that you bare in mind that you
need to stick to these colours and they need
to be consistent throughout your packaging
and advertising.

18. http://socialbubble.global
Tip 17: When designing your logo, be sure to
keep it unique, simple and original.

19. http://socialbubble.global
Tip 18: You need to pay careful attention to
your brand identity as it is often the first
impression people will have of your company.
This can be achieved by building your brand
and carefully marketing your product.

20. http://socialbubble.global
Tip 19: It includes logo design as well as
business cards, adverts and brochures. These
will describe your business’s products,
services and specialities. These are also used
to create brand awareness and knowledge
about your company and what it offers.

21. http://socialbubble.global
Tip 20: It is important that you know what
your company stands for and what they want
to achieve.