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1. Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
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ASSIGNMENT
DRIVE SUMMER 2016
PROGRAM MBA
SEMESTER IV
SUBJECT CODE & NAME OM 0016 – QUALITY MANAGEMENT
BK ID B2009
CREDITS AND MARKS 4 CREDITS AND 60 MARKS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Question. 1. What do you mean by Dimensions of quality? Explain
all key dimensions of quality proposed by David Garvin.
Answer:Eightdimensionof product quality management can be used at a strategic level to analyze
quality characteristics. The concept was defined by David Garvin. Some of the dimensions are
mutuallyreinforcing,whereasothersare not—improvementinone maybe at the expenseof others.
Understanding the trade-offs desired by customers among these dimensions can help build a
competitive advantage. Garvin's eight dimensions can be summarized as follows:
 Performance: Performance refers to a product's primary operating characteristics. This
dimension of quality involves measurable attributes; brands can usually be ranked
objectively on individual aspects of performance.
 Features: Features are additional
Question. 2. Elaborate the concept of International Standards. Also
explain the following terms
a. ISO 9001:2008
b. ISO 9004:2009
c. ISO 90003:2004: Software Quality Management
d. ISO 13485:2003: Medical Devices Quality Management

2. Answer:International Standardsare the backbone of our society, ensuring the safety and quality of
productsand services, facilitating international trade and improving the environment in which we
live in. ConformitytoInternational Standardshelpsreassureconsumers that products, systems and
organizations are safe, reliable and good for the environment.
Economic benefits of standards: Numerous studies have shown that standards boost business and
economies.Inthe UK,forexample, standards account for an $8.2bn annual growth in GDP, while in
Canada, the use of standards has injected over $91bn into the economy since 1981.
Question. 3. Explain the concept of culture. Differentiate between
authoritarian culture and participative culture.
Answer:Culture is something which is created and which resides in the minds of the people. It is
learned through our interaction with the environment and during our development and growing
years. A growing baby learns a basic set of values, ideas, perceptions, preferences, concept of
morality, code of conduct and so on through family and cultural socialization. Thus, we have two
terms culture and history. With regard to the first, it may be stated that cultural norms of a society
move fromgenerationtogeneration.The secondkeytermwhichis basic to culture implies that the
cultural norms are shared among the members
Question. 4. Explain the steps of continuous quality improvement.
Answer:Continuous qualityimprovement (CQI) is a management philosophy used by organizations
to bettertheirprocesses.Inthislesson,youwill learnhow continuousqualityimprovementispartof
a group's culture, how it benefits an organization, and about one of the most popular methods of
implementing CQI.
Further, Better, Faster
Throughout history, the human race has always attempted to improve the conditions under which
individuals live. Look at how transportation has evolved: from horses and buggies, to trains, to
automobiles - and when it seemed like we
Question. 5. Define different aspects of the design and
development of a product.
Answer: Product development is the process of creating a new product to be sold by a business or
enterprise to its customers. In the document title, Design refers to those activities involved in
creatingthe styling,lookandfeel of the product,decidingonthe product's mechanical architecture,

3. selectingmaterialsandprocesses,and engineering the various components necessary to make the
product work. Development refers collectively to the entire process of identifying a market
opportunity,creatingaproduct to appeal tothe identifiedmarket,andfinally,testing,modifyingand
refiningthe productuntil itisreadyfor production. A product can be any item from a book, musical
composition, or information service, to an engineered product such as a computer, hair dryer, or
washing machine. This document is focused on
Question. 6. Write Short notes on following.
a. Knowledge Management
Answer:Knowledge management (KM) is the process of capturing, developing, sharing, and
effectively using organizational knowledge. It refers to a multi-disciplinary approach to achieving
organizational objectives by making the best use of knowledge.
An established discipline since 1991, KM includes courses taught in the fields of business
administration,information systems, management, library, and information sciences. Other fields
may contribute toKMresearch,includinginformation and media, computer science, public health,
and public policy.
b. Expertise location
Answer:Expertise finding is the use of tools for finding and assessing individual expertise, with
particular focus on scientific expertise.
A classification of expertise location systems
c. Communities of Practice (CoPs)
Answer:Communities of practice are formed by people who engage in a process of collective
learningina shareddomainof humanendeavor:atribe learningtosurvive,abandof artists seeking
new forms of expression, a group of engineers working on similar problems, a clique of pupils
definingtheiridentityinthe school,anetwork of surgeons exploring novel techniques, a gathering
of first-time managers helping each other cope. In
d. Knowledge management strategy

4. Answer:Knowledge management (KM) is the process of capturing, developing, sharing, and
effectively using organizational knowledge. It refers to a multi-disciplinary approach to achieving
organizational objectives by making the best use of knowledge.
Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
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or
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