SlideShare a Scribd company logo
Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
“ help.mbaassignments@gmail.com ”
or
Call us at : 08263069601
(Prefer mailing. Call in emergency )
Exercise 3: Writing a Press Release
Objective:The ideabehindthisexerciseistoaidyouinpreparingapress-release.Amongstthe various
components that are included in the media kit, the press release is very important. While all other
publishingmaterialslike photographs,brochures,factsheetsetc. are all preparedbyartistsorsubject
specialists,itisonlythe pressrelease whichispreparedbyacorporate communicator.A pressrelease,
newsrelease,mediarelease,orpressstatement,isawrittenor recordedcommunicationdirectedat
membersof the newsmediaforthe purpose of announcingsomethingclaimedashavingnewsvalue.
You would guess, this makes the job of a corporate communicator very important.
Work Sheet
Question. 1. Prepare a press release of the XYZ bank for which you
are working, providing details about the new schemes launched for
the benefit of students pursuing higher education.
[Note: The space below can be utilized for the task]
Answer:Inmyrole asCustomerServiceManageratXYZBank,Iwastaskedwithhandlinganycustomer
complaintsthathadbeenescalatedbycall centrestaff.Onone occasion,Ihadtospeaktoaveryirate,
high-profile customerwhobelievedtheyshouldhave beenapprovedfora personal loandue to their
longstanding relationship with the bank. However, their financial situation did not indicate that
repayments for such a loan would be viable for them. (S)
Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
“ help.mbaassignments@gmail.com ”
or
Call us at : 08263069601
(Prefer mailing. Call in emergency )

More Related Content

Similar to Bj0051 exercise 3

Business communication (2)
Business communication (2)Business communication (2)
Business communication (2)
smumbahelp
 
Financial issues work book
Financial issues work bookFinancial issues work book
Financial issues work bookharisshaikhPBM
 
New Media Management - Project plan
New Media Management - Project planNew Media Management - Project plan
New Media Management - Project plan
Maria Gomez
 
Bj0049 exercise 6
Bj0049 exercise 6Bj0049 exercise 6
Bj0049 exercise 6
smumbahelp
 
Department of Digital Communication: Our Capstone Class
Department of Digital Communication: Our Capstone ClassDepartment of Digital Communication: Our Capstone Class
Department of Digital Communication: Our Capstone Class
Gina Marcello, Ph.D.
 
Working practices workbook
Working practices workbookWorking practices workbook
Working practices workbookJonah Adshead
 
Integrated marketing communications
Integrated marketing communicationsIntegrated marketing communications
Integrated marketing communications
smumbahelp
 
Devising A Client Brief For 3 Graphic Promotional
Devising A Client Brief For 3 Graphic PromotionalDevising A Client Brief For 3 Graphic Promotional
Devising A Client Brief For 3 Graphic Promotional
Greenwich Council
 
Monthly Reports & Report Prep Expectations
Monthly Reports & Report Prep ExpectationsMonthly Reports & Report Prep Expectations
Monthly Reports & Report Prep Expectations
Megan Bradley
 
Prospect with awareness
Prospect with awarenessProspect with awareness
Prospect with awareness
Didier ROBERT
 
Mb0049 project management....
Mb0049   project management....Mb0049   project management....
Mb0049 project management....smumbahelp
 
Mb0049 project management....
Mb0049   project management....Mb0049   project management....
Mb0049 project management....
smumbahelp
 
B2 b marketing
B2 b marketingB2 b marketing
B2 b marketing
smumbahelp
 
Sedgwick-E0498336-D0105-30532a-Assessment 01
Sedgwick-E0498336-D0105-30532a-Assessment 01Sedgwick-E0498336-D0105-30532a-Assessment 01
Sedgwick-E0498336-D0105-30532a-Assessment 01Colleen Sedgwick
 
Social Media Workshop Templates
Social Media Workshop TemplatesSocial Media Workshop Templates
Social Media Workshop Templates
THE MAIN
 
MARK233 Campaign Template V3(2).pptx
MARK233 Campaign Template V3(2).pptxMARK233 Campaign Template V3(2).pptx
MARK233 Campaign Template V3(2).pptx
MajidGonzalez1
 
Marketing campaign process
Marketing campaign processMarketing campaign process
Marketing campaign process
BENJID Mohamed
 
Annamalai mba solved assignments call us at - 08263069601
Annamalai mba solved assignments   call us at - 08263069601Annamalai mba solved assignments   call us at - 08263069601
Annamalai mba solved assignments call us at - 08263069601
smumbahelp
 
The accompanying table shows how total donations, average donati.docx
The accompanying table shows how total donations, average donati.docxThe accompanying table shows how total donations, average donati.docx
The accompanying table shows how total donations, average donati.docx
randymartin91030
 

Similar to Bj0051 exercise 3 (20)

Business communication (2)
Business communication (2)Business communication (2)
Business communication (2)
 
Financial issues work book
Financial issues work bookFinancial issues work book
Financial issues work book
 
New Media Management - Project plan
New Media Management - Project planNew Media Management - Project plan
New Media Management - Project plan
 
Bj0049 exercise 6
Bj0049 exercise 6Bj0049 exercise 6
Bj0049 exercise 6
 
Department of Digital Communication: Our Capstone Class
Department of Digital Communication: Our Capstone ClassDepartment of Digital Communication: Our Capstone Class
Department of Digital Communication: Our Capstone Class
 
Working practices workbook
Working practices workbookWorking practices workbook
Working practices workbook
 
Integrated marketing communications
Integrated marketing communicationsIntegrated marketing communications
Integrated marketing communications
 
Devising A Client Brief For 3 Graphic Promotional
Devising A Client Brief For 3 Graphic PromotionalDevising A Client Brief For 3 Graphic Promotional
Devising A Client Brief For 3 Graphic Promotional
 
Monthly Reports & Report Prep Expectations
Monthly Reports & Report Prep ExpectationsMonthly Reports & Report Prep Expectations
Monthly Reports & Report Prep Expectations
 
Prospect with awareness
Prospect with awarenessProspect with awareness
Prospect with awareness
 
Mb0049 project management....
Mb0049   project management....Mb0049   project management....
Mb0049 project management....
 
Mb0049 project management....
Mb0049   project management....Mb0049   project management....
Mb0049 project management....
 
10 function of dept in ad agency
10 function of dept in ad agency10 function of dept in ad agency
10 function of dept in ad agency
 
B2 b marketing
B2 b marketingB2 b marketing
B2 b marketing
 
Sedgwick-E0498336-D0105-30532a-Assessment 01
Sedgwick-E0498336-D0105-30532a-Assessment 01Sedgwick-E0498336-D0105-30532a-Assessment 01
Sedgwick-E0498336-D0105-30532a-Assessment 01
 
Social Media Workshop Templates
Social Media Workshop TemplatesSocial Media Workshop Templates
Social Media Workshop Templates
 
MARK233 Campaign Template V3(2).pptx
MARK233 Campaign Template V3(2).pptxMARK233 Campaign Template V3(2).pptx
MARK233 Campaign Template V3(2).pptx
 
Marketing campaign process
Marketing campaign processMarketing campaign process
Marketing campaign process
 
Annamalai mba solved assignments call us at - 08263069601
Annamalai mba solved assignments   call us at - 08263069601Annamalai mba solved assignments   call us at - 08263069601
Annamalai mba solved assignments call us at - 08263069601
 
The accompanying table shows how total donations, average donati.docx
The accompanying table shows how total donations, average donati.docxThe accompanying table shows how total donations, average donati.docx
The accompanying table shows how total donations, average donati.docx
 

Recently uploaded

TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
EugeneSaldivar
 
MARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptxMARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptx
bennyroshan06
 
Digital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and ResearchDigital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and Research
Vikramjit Singh
 
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
siemaillard
 
Introduction to Quality Improvement Essentials
Introduction to Quality Improvement EssentialsIntroduction to Quality Improvement Essentials
Introduction to Quality Improvement Essentials
Excellence Foundation for South Sudan
 
Solid waste management & Types of Basic civil Engineering notes by DJ Sir.pptx
Solid waste management & Types of Basic civil Engineering notes by DJ Sir.pptxSolid waste management & Types of Basic civil Engineering notes by DJ Sir.pptx
Solid waste management & Types of Basic civil Engineering notes by DJ Sir.pptx
Denish Jangid
 
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
siemaillard
 
NCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdfNCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdf
Vivekanand Anglo Vedic Academy
 
1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx
JosvitaDsouza2
 
How to Break the cycle of negative Thoughts
How to Break the cycle of negative ThoughtsHow to Break the cycle of negative Thoughts
How to Break the cycle of negative Thoughts
Col Mukteshwar Prasad
 
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
Sayali Powar
 
Palestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptxPalestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptx
RaedMohamed3
 
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxStudents, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
EduSkills OECD
 
Unit 8 - Information and Communication Technology (Paper I).pdf
Unit 8 - Information and Communication Technology (Paper I).pdfUnit 8 - Information and Communication Technology (Paper I).pdf
Unit 8 - Information and Communication Technology (Paper I).pdf
Thiyagu K
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Thiyagu K
 
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
Nguyen Thanh Tu Collection
 
2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...
Sandy Millin
 
The Roman Empire A Historical Colossus.pdf
The Roman Empire A Historical Colossus.pdfThe Roman Empire A Historical Colossus.pdf
The Roman Empire A Historical Colossus.pdf
kaushalkr1407
 
Home assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdfHome assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdf
Tamralipta Mahavidyalaya
 
The Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official PublicationThe Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official Publication
Delapenabediema
 

Recently uploaded (20)

TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
 
MARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptxMARUTI SUZUKI- A Successful Joint Venture in India.pptx
MARUTI SUZUKI- A Successful Joint Venture in India.pptx
 
Digital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and ResearchDigital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and Research
 
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
 
Introduction to Quality Improvement Essentials
Introduction to Quality Improvement EssentialsIntroduction to Quality Improvement Essentials
Introduction to Quality Improvement Essentials
 
Solid waste management & Types of Basic civil Engineering notes by DJ Sir.pptx
Solid waste management & Types of Basic civil Engineering notes by DJ Sir.pptxSolid waste management & Types of Basic civil Engineering notes by DJ Sir.pptx
Solid waste management & Types of Basic civil Engineering notes by DJ Sir.pptx
 
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
 
NCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdfNCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdf
 
1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx
 
How to Break the cycle of negative Thoughts
How to Break the cycle of negative ThoughtsHow to Break the cycle of negative Thoughts
How to Break the cycle of negative Thoughts
 
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
 
Palestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptxPalestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptx
 
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxStudents, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptx
 
Unit 8 - Information and Communication Technology (Paper I).pdf
Unit 8 - Information and Communication Technology (Paper I).pdfUnit 8 - Information and Communication Technology (Paper I).pdf
Unit 8 - Information and Communication Technology (Paper I).pdf
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
 
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
50 ĐỀ LUYỆN THI IOE LỚP 9 - NĂM HỌC 2022-2023 (CÓ LINK HÌNH, FILE AUDIO VÀ ĐÁ...
 
2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...
 
The Roman Empire A Historical Colossus.pdf
The Roman Empire A Historical Colossus.pdfThe Roman Empire A Historical Colossus.pdf
The Roman Empire A Historical Colossus.pdf
 
Home assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdfHome assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdf
 
The Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official PublicationThe Challenger.pdf DNHS Official Publication
The Challenger.pdf DNHS Official Publication
 

Bj0051 exercise 3

  • 1. Dear students get fully solved assignments Send your semester & Specialization name to our mail id : “ help.mbaassignments@gmail.com ” or Call us at : 08263069601 (Prefer mailing. Call in emergency ) Exercise 3: Writing a Press Release Objective:The ideabehindthisexerciseistoaidyouinpreparingapress-release.Amongstthe various components that are included in the media kit, the press release is very important. While all other publishingmaterialslike photographs,brochures,factsheetsetc. are all preparedbyartistsorsubject specialists,itisonlythe pressrelease whichispreparedbyacorporate communicator.A pressrelease, newsrelease,mediarelease,orpressstatement,isawrittenor recordedcommunicationdirectedat membersof the newsmediaforthe purpose of announcingsomethingclaimedashavingnewsvalue. You would guess, this makes the job of a corporate communicator very important. Work Sheet Question. 1. Prepare a press release of the XYZ bank for which you are working, providing details about the new schemes launched for the benefit of students pursuing higher education. [Note: The space below can be utilized for the task] Answer:Inmyrole asCustomerServiceManageratXYZBank,Iwastaskedwithhandlinganycustomer complaintsthathadbeenescalatedbycall centrestaff.Onone occasion,Ihadtospeaktoaveryirate, high-profile customerwhobelievedtheyshouldhave beenapprovedfora personal loandue to their longstanding relationship with the bank. However, their financial situation did not indicate that repayments for such a loan would be viable for them. (S) Dear students get fully solved assignments Send your semester & Specialization name to our mail id : “ help.mbaassignments@gmail.com ” or Call us at : 08263069601 (Prefer mailing. Call in emergency )