Build a strong internal brand by first engaging employees to clarify your company's values and what it stands for through working sessions. Ensure your offices and agencies reflect your refreshed brand values. Involve employees and future talent as part of telling your company's brand story to customers. Provide brand frameworks to guide employees in consistently representing the company's brand.

1. Build a strong brand internally
Marie-Sophie Teyssier
Global Head of Brand
Group Marketing and Communications

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STRONG
Basis for a
It starts with CLARITY of what
YOU stand for
Brand
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Engage employees first - brand working sessions
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Our offices and agencies reflect our refreshed brand
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Our employees and future talents are part of the brand story
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Brand frameworks for best execution